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Week 3-Activity-SIHM 400.

Miss Rosemarie Tamayo owns a successful massage and spa business that earns PHP150,000 in monthly sales. However, she wants to expand the business by hiring more staff to meet customer demand and offer franchises. Her problem is that she does not know what type of assistance to hire. Her alternatives are to hire more hairdressers and massagers or to hire a manager. Hiring more direct staff has the advantage of increasing output but she will still handle all facets of the business. Hiring a manager has the advantage of freeing up her time but costs more. Her chosen alternative is to hire a manager to oversee daily operations and allow her to focus on expansion plans. She will create

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0% found this document useful (0 votes)
134 views

Week 3-Activity-SIHM 400.

Miss Rosemarie Tamayo owns a successful massage and spa business that earns PHP150,000 in monthly sales. However, she wants to expand the business by hiring more staff to meet customer demand and offer franchises. Her problem is that she does not know what type of assistance to hire. Her alternatives are to hire more hairdressers and massagers or to hire a manager. Hiring more direct staff has the advantage of increasing output but she will still handle all facets of the business. Hiring a manager has the advantage of freeing up her time but costs more. Her chosen alternative is to hire a manager to oversee daily operations and allow her to focus on expansion plans. She will create

Uploaded by

Germa Comanda
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Antipolo City

1st semester, AY 2022-2023

SIHM 400
Entrepreneurship in Tourism and Hospitality
Week 3 – Activity

Directions: Read and examine the case thoroughly. Use the format provided.

CASE 1
Everybody’s Salon: Who Can I Turn To?

After finishing a cosmetology with hair culture in 2005 at the Ricky and David School of Beauty in Santa
Rosa City, Miss Rosemarie Tamayo decided to put up a salon business. She worked with a local beauty
parlor. In charge of income, her efforts made a significant contribution to the improvement of the firm’s
gross revenue. After two years, she thought that her career was at a dead-end, so moved to a new
business. She put up a new business such a massage and spa in the same locality.

Her new line of business gave her a chance to meet prominent family in the community. This exposed her
to the entrepreneurial spirit, prevalent among local businesspersons. She witnessed how simple-looking
folks became prosperous in a short period.

Miss Tamayo though that she had better changes in massage and spa business. After three years, the
firm’s average monthly sales were PhP150, 000. Except for the manual labor provided by his three
hairdressers, Miss Tamayo was personally handling every facet of the spa and massage activity, from
purchasing raw materials to actual delivery of service to the customers.

In spite of her initial success, Miss. Tamayo dreamed of running a bigger place. She though that is she
would have to grow; she must increase his output in terms of market share. It was very timely because
the customers were already complaining about the very limited hairdresser and massagers. As if to add
to his burden, a friend from a nearby town asked if she can offer a franchise.

The foregoing development led Miss Tamayo to consider hiring more persons. However, she was at a loss
on what exact assistance he wanted, making her recruitment activities a little difficult.
Antipolo City
1st semester, AY 2022-2023

Case Analysis Format

I. Statement of the problem – What is the problem in the case?


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II. Relevant Facts of Background of the Case - Highlight the important facts that are relevant to your
statement of the problem.
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III. Alternative Courses of Action - There should be at least two alternative courses of action of
possible solutions to your problem. For each alternative, you should be able to come with its own
advantages and disadvantages.
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IV. Chosen Alternative - With your alternatives, you should be able to pick out the best one that will
answer your problem. This is done after weighing each of the alternatives with their pros and
cons.
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V. Action Plan - This discusses the implementation of your chosen alternative.


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