Task
Task
It was in march when the most crucial supply route of world suffered blockade as the largest
ship of Japan, Ever Given almost 2.20 lac ton was stuck for several days since march 23,
hindering the passage of other cargo ships. The loss occurred in billion US dollars, requiring
Since beginning, Swiss canal has been the busiest supply chain route of most of the businesses
in the world. The trade system of global business hugely depends on the route for its significance
of location connecting many countries and save huge cost of transportation. But the canal has
suffered the blockades for many times that ultimately has halted trade activities. Roughly, 12%
of the global trade occurs through Suez Canal with tons of barrels of oil importing to different
countries each day, so the blockage brought great depression for the industrial revenue. The
aftermaths of blockage did not impact on the global trade but the retail market, distribution,
manufacturing and supermarkets were also disturbed till the blockage. However, the recent
blockage caused by Ever Given threw a huge loss of around 54 USD billions to the total trade
The per day revenue generated by the ships is 14 to 15 billion USD per day so this blockage of 6
days caused huge loss to the global trade and big companies had to borne huge cost to overcome
The blockage caused decrease in supply of crude oil, essential commodities that caused
substantive increase in the demand. Manufacturing companies of cars had to stop the process due
to unavailability of rare earth elements and electric parts of cars. Since the delay of raw material
has stopped manufacturing process of cars so the overall supply of cars was affected. Meanwhile,
there was increasing demand of commodities and other essential items that decreased the prices
Other economic factors include high cost of trade, as the products become costly after the
release of blockage from the route. Companies required more government subsidies to
Furthermore, economy suffered ripple effect, prices of commodities increased and inflation was
deriving high in the global markets. While the skyrocketing rates of transportation and shipping
further added to the cost of inflation and overall economy was halted in the already vulnerable
environment of Covid.
Caterpillar
Caterpillar is the world’s biggest manifesting company of machinery and has complex supply
chain management system that requires to import material and export the finished products at the
global level. Company is highly susceptible to the macroeconomic factors that disturb its supply
chain management and make the process more complex and lengthier. In the times of poor
supply, demand of core products of Caterpillar goes up and company is unable to cater the high
demand due to shortage pf production (Rao et al.,2000). The supply chain management goals of
company are focused on the implementation of digital technology that would reduce the
inventory cost to the half of cost. Use of censors is one of the core goals of company to track the
inventory in-transit and in the unfortunate incidents of poor macro and microeconomic situation.
Use of technology in the supply chain, enables the company to recognize the bottlenecks and
prevent from wastage of inventory and high cost embedded to the supply chain.
Caterpillar transports its products to China, USA, Asia and Africa, company has major locations
and manufacturing units in Europe. It transports its business through air-cargo, ships and land
routes. It is highest revenue generating company among machinery manufacturers and uses Suez
Canal, the biggest trading route, to reach its products at destination (Forbes,2015).
Supply chain management of caterpillar is composed of number of tools that are following:
The following figure shows the supply chain management system of caterpillar:
2.56 USD dollar of revenue is generated by Caterpillar in the financial year 2021.
Profit if 505 million USD was recorded by the company in the financial year 2021.
Although the manufacturing cost of Caterpillar is high but it is of settled by the high and
Despite huge restrictions and disruptions during Covid-19, company is able to make
affected by the blockage, the company suffered delays in the manufacturing process since many
days and its manufacturing process was halted due to unavailability of machinery and its parts.
Caterpillar faced serious crises in its manufacturing process, supply chain as pushed backwards
as the cargo ships stranded in the Suez Canal were unable to reach their destination and supply
Many times, company had to take costly decision of airlifting the products to reach at their final
destination but the costly process only added more troubles to the company. According to the
reports, company has to face a lag of almost 7 weeks that stopped transportation from Asia to
Europe of its products and caused huge loss to the financial status and stakeholders. Instead of
routing from Africa and changing its transportation method, company decided to use air travel
for the speedy transport of goods so that huge loss can be prevented and products can reach on
time. Before the blockage, company was already facing delivery crises and was unable to coup
with the high demand of consumers and investors all over the world (Businessinsider,2022).
Containers were flooded with the important raw material and machinery and it was impossible
for the caterpillar to turn back that material from its destined route that would otherwise have
created huge loss for the business. The disruption of supply chain flow hindered almost all the
activities of its manufacturing site and the business was unable to adapt normalcy.
In addition to the crises of blockage, Caterpillar’s loss was compounded amid covid-19. The
recurrent pandemic and never-ending stoppage of transport services across the boundaries of
countries are the major reasons that created complexity in the supply chain management of
Caterpillar.
There are number of solutions that Caterpillar came up to solve the blockage issue but its
preference was to choose air cargo services, though it was costly but the speedy recovery of
products stranded was very important to balance the huge demand coming during the supply
shortage. Though after 7 weeks, company was able to resume its supply chain and transported
Alternative solutions
Unlike Caterpillar, other companies preferred route of Africa that was les costly option than
what Caterpillar decided. While, company’s financial position is very strong and shortage of
supply was frightening the revenue and could have become riskier so the decision through air
However, to prevent huge cost of air services, alternative solution was to prefer route of Africa
like other companies did to save huge cost and avoid more complexities. Transporting products
through air cargo would have become more complex because airlifting was required to unload
and reload the products so it is overall costly and hectic process for Caterpillar. Therefore,
Essar, M. Y., & Tsagkaris, C. (2021). Suez Canal blockage and its global impact on
146.
2. Rao, U., Scheller-Wolf, A., & Tayur, S. (2000). Development of a rapid-response supply
4. [6] Reiss, Robert. 2015. “Supply Chain Leaders Share How Digital is Transforming
Operations”. Forbes.com. https://www.forbes.com/sites/robertreiss/2015/12/07/supply-
chain-leaders-share-how-digital-is-transforming-operations/#148952294b04.
5. Companies from IKEA to Caterpillar hit by Suez blockage in growing trade crisis.
ikea-to-caterpillar-hit-by-suez-blockage-in-growing-trade-crisis-1.1616836004633
6. Machinery manufacturer Caterpillar is expecting shipment delays due to the Suez Canal
https://www.businessinsider.com/caterpillar-expects-shipment-delays-due-to-suez-canal-
blockage-2021-3