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Read Writ U5 Comercio

XYZ Office Interiors is offering United Freight Agencies significant savings, up to 80%, on refurbished and pre-owned office furniture from brands like Haworth, Herman Miller, and Steelcase. As a full-service dealer, XYZ can help design, furnish, and install workstations, reception areas, and conference rooms. They are having a storewide liquidation sale in December and invite the recipient to call or write for a price list. XYZ also buys used office furniture.

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1K views

Read Writ U5 Comercio

XYZ Office Interiors is offering United Freight Agencies significant savings, up to 80%, on refurbished and pre-owned office furniture from brands like Haworth, Herman Miller, and Steelcase. As a full-service dealer, XYZ can help design, furnish, and install workstations, reception areas, and conference rooms. They are having a storewide liquidation sale in December and invite the recipient to call or write for a price list. XYZ also buys used office furniture.

Uploaded by

RosaFuentes
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as ODT, PDF, TXT or read online on Scribd
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WRITING

SPICA OFFICE SOLUTIONS


12 CONNAUGHT AVENUE.
GLASGOW

Ms John Munroe
Purchasing Manager
United Freight Angencies
12 Beatles Street
Liverpool

How to save 75% - 80% on office systems furniture


Dear John,

XYZ Office Interiors wants to help your business save up to 80% on office systems furniture. We
specialize in refurbished and pre-owned name-brand workstations including Haworth, Herman
Miller and Steelcase. Why pay full price for new workstations when you can get beautiful
professional-quality pre-owned and refurbished systems furniture at up to 80% off?

As a full service dealer we have products and services to help you design, furnish and install
workstations, reception areas and conference rooms. We are networked with wholesalers and
distributors throughout the U.S. to offer you an extensive range of products to meet all of your
needs and at a price that is guaranteed to fit your budget. And, we will personally deliver and install
your office furniture for you so your project is done correctly, on-time and on-budget.

Through the month of December we are having a storewide liquidation sale on ALL office furniture
so we can make room for our 2011 inventory. This is your opportunity to literally steal furniture
from us. For a free quote, please call us today at 1-800-000-0000 or write us at the address above to
ask for a copy of our most up-to-date inventory and price list.

We also buy used workstations and office furniture. If you have office furniture you want to sell, we
would love the opportunity to bid on it. We work with brokers and dealers throughout the United
Kingdom who will offer you top pound for your used office furniture.

If you would like to schedule a visit from out expert, please inform us of a suitable date and time.

We look forward to hearing from you.

Warmest Wishes,

Ben Costello
Sales Manager

Write a reply to Mr Costello in which you:

- Thank him for the letter and the information


- Ask for a catalogue
- Tell him you have some furniture you would like to sell
- Accept his offer of a visit from an expert
- Suggest a time and date for the visit.
READING

Pfizer uses big screen to fight counterfeit drugs


by Andrew Jack

Pfizer, the worlds largest pharmaceuticals company, has launched a hard-hitting cinema advertising
campaign to warn consumers of the medical dangers of counterfeits when illegally purchasing
prescription medicines on the Internet. The advert, to be shown in 600 cinemas around the UK, is
best seen before filmgoers dig into their popcorn. It shows a middle-aged man spitting up a rat after
swallowing a tablet delivered by post.
The campaign reflects growing safety concerns – and commercial losses for the drug
industry – caused by a rise in unregulatd Internet sales of medicines.
It also marks an extension of advertising by drug companies to raise their public profile, in
spite of tight restrictions on the marketing of prescription medicines to consumers.
The film contains no reference to Pfizer's medicines, but shows the corporate logo alongside
that of the Medicines and Healthcare Products Regulatory Agency, the UK organisation that co-
ordinates an increasing number of investigations of conterfeiters. It agreed to a pioneering
partnership with the company.
Pfizer has raised its public image in its fight against counterfeits, warning of health risks and
calling for action against parallel traders.
These are the intermediaries that buy medicines abroad for resale at higher prices in the UK.
Pfizer argues that parallel trading risks allowing fakes into pharmacies.
But the overall level of counterfeit medicines in the developed world is estimated at only
about 1 per cent, with most sold via the Internet rather than through normal supply chains. A recent
Pfizer poll suggested 10 per cent of men purchased prescription-only medicines via unregulated
sources, including the Internet. Pfizer is one of the hardest hit by Internet sales of medicines, since it
produces a fifth of the top-selling prescription medicines in the UK by sales. The campaign, which
includes a website, cost nearly 600,000€ ($731,000).
The cinematic rat was inspired by the discovery of rat poison in a counterfeit version of a
Pfizer blood pressure drug. Pfizer said the rats it used in the advert were supplied by trained
specialists and not killed during filming.

1. Look at the headline. Which of these words means the same as counterfeit?
a) authentic b) fake c) substitute d) similar

2. Read Paragraph 1. What is the purpose of Pfizer's campaign?


a) to promote its products
b) to advertise popcorn
c) to dissuade people from buying drugs that may harm them

3. The advert … is best seen before filmgoers dig into their popcorn. (lines 8-11) Why?

4. Match the two parts to make expressions from paragraphs 2 to 4.

1. safety a) Sales
2. commercial b) restrictions
3. unregulated c) profile
4. public d)partnership
5. tight e) losses
6. corporate f) concerns
7. pioneering g) traders
8. parallel h) logo
NAME: __________________________________________________________

5. Now match the expressions in Exercise 4 to their meanings.

i) when unauthorised products are sold ______________


ii) when two organisations do something for the first time ___________
iii) worries about the dangers of something ____________
iv) a symbol used by a company _______________
v) when no profit is made in selling something ______________
vi) strict rules ______________
vii) unauthorised sellers ____________
viii) the ideas that people have about an organisation ____________

6. Why does Pfizer object to unauthorised distributors selling its products in the UK?
a) lost profit b) safety c) other reasons

7. What do these figures refer to?

a) 1 percent _____________
b) 10 percent _____________
c) a fifth _______________
d) 600,000 ______________
e) 731,000 ______________

8. Why were rats used in making the advertisement?


NAME: ____________________________________________________________

WRITING

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