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Mil Quarter 1 Module 3: Ganilyn D. Ponciano. Stem 12 - A Mil

This document contains activities from a module on communication. [1] It includes multiple choice questions and a crossword puzzle about communication tools through history. [2] The activities classify communication tools by era, compare traditional and new media, and analyze the functions of mass communication. [3] A Venn diagram identifies similarities and differences between traditional and new media, such as how traditional media targets broad audiences while new media allows targeted ads.

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Ganilyn Ponciano
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0% found this document useful (0 votes)
425 views

Mil Quarter 1 Module 3: Ganilyn D. Ponciano. Stem 12 - A Mil

This document contains activities from a module on communication. [1] It includes multiple choice questions and a crossword puzzle about communication tools through history. [2] The activities classify communication tools by era, compare traditional and new media, and analyze the functions of mass communication. [3] A Venn diagram identifies similarities and differences between traditional and new media, such as how traditional media targets broad audiences while new media allows targeted ads.

Uploaded by

Ganilyn Ponciano
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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MIL QUARTER 1 MODULE 3

Ganilyn D. Ponciano. STEM 12 – A MIL

What I Know

I. Multiple Choice.

1. C
2. A
3. C
4. D
5. C

II. Crossword Puzzle.

1. Pre-industrial age
2. Library
3. Motion picture
4. Accuracy
5. Cave Printings
6.
7. Media
8. Information Age
9. Indigenous Communication
10. Papyrus

Activity 1. Picture Analysis

In my opinion it talks about the development of humanity in terms of communication skills. As depicted
in the picture, the humanity started creating the building blocks of communication — words. It also
shows the transition of the humanity — from slow to instant — as our communication platforms or
channels started to evolve. This educates the mass to be interested in books and in the traditional
process because we are attached to gadgets nowadays. The essence of communication is going downhill
since we don't pay attention to how an effective communication should be. We see how the previous
generations have gone through all of the labor in order to bring forth what we have today, and we are
all called not to be dependent to the modern technology to us, relying on it with thoughts about
controversies and criticisms. This picture calls us to bring our relationships closer with modern
technology and not to destroy or ignore it in any means. We have the freedom of expression today, and
we must be deserving in a way we use these for the enhancement of our communication skills — not
just a "couch potato" due to the influence of social media.
Activity 2. Classification of Words Directions:

Classify the following communication tools according to what age they belong.

PRE-INDUSTRIAL AGE

 Clay tablets
 Wood blocks
 Cave paintings
 Papyrus

INDUSTRIAL AGE

 Motion picture
 Typewriter
 Telegraph
 Newspaper

ELECTRONIC AGE

 Smartphones
 Portable laptop
 Mainframe computers
 Transistor radio

NEW/INFORMATION AGE

 Facebook
 LCD projectors
 Google
 Television
Activity 3. Media at Four Ages Directions:

Complete the table below by giving two (2) examples for each question.

Age What did people use to What did people use to What did people use to share or
communicate each other? store information? broadcast information?
Pre-industrial Age Communication in pre- traditional paper and They share or broadcast
industrial age was spoken writing materials, cave information by making a letter or
from person-to-person or to paintings/ stone tablets information in a papyrus material.
a group. It was point-to-
point. The primary method of
delivering information was
storytelling.
Industrial Age Telegraph or typewriter Printing press or books. they use newspaper, telegraph etc.
They also use newspaper, to share information
magazine, television, radio
and even digital books.
Electronic Age Cell phones, pagers, voice the computer is the most telegram is a transmission of
mail and e-mail are among common device used to written messages by signal, wire or
the most lauded inventions store information. broadcast. But now it isn't part of
of the 20th century, the modern electronic age
godsends that allow on-the- anymore.
go individuals to internet on computers, telephones,
communicate with business smartphones or cellphones, laptop
associates, friends and family with messaging applications, other
members at any time, at any gadgets like tablet (an electronic
place in the world. pad) with messaging applications,
e-mail using computers and other
gadgets, A walkie-talkie and
handheld radio are portable, two-
way radio transceivers, televisions,
radios
New/Informational Age Personal computers, Mobile Computers, laptop, smart Gadgets
phone, Smart phones, phones
Wearable technology, and
social media.

Activity 4. Traditional VS New Media.


Write on the line which of the two is traditional media and new media and explain briefly your
answer.

The first picture is a new media because it shows the connection of people with each other through
online media. The second is a traditional media because it shows the traditional means of
communication and expression before the existence of the new medium of internet such as television,
newspapers, and magazines.

Activity 5. Venn Diagram Directions:

Using the Venn diagram give the similarities and differences between tradition and new media.

Traditional media New media

Traditional media New media allows


allows businesses to They both provide companies to target
target a broad target information, news, a narrow target
audience through and information to audience through
billboards, print inform us on what is social media, paid
advertising, television happening around online ads, and
commercials, and the world. search results.
more.

Activity 7. Collage Making


The four functions of mass communications are: surveillance, correlation, cultural transmission and
entertainment. In many ways, the four functions of mass communication are still relevant and
transferable to contemporary media.
Activity 8. Poster Making

Herbert Marshall McLuhan

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