Static Information

Sales Target by Year

Year Sales Target
Year 2014 $ 500,000.00
Year 2015 $ 1,250,000.00
Year 2016 $ 3,000,000.00
Year 2017 $ 5,000,000.00
Year 2018 $ 8,500,000.00
Year 2019 $ 10,000,000.00

Profit Margin by Product Category

Product Category Profit Margin
Road bike 30.00%
Mountain bike 30.00%
Gravel bike 30.00%
Drivetrain 25.00%
Wheels 35.00%
Tubes and tyres 40.00%
Bike tools and maintenance 37.50%
Locks and lights 55.00%
Footwear 55.00%
Jerseys 55.00%
Shorts 55.00%
Helmets 55.00%
 6-Year Revenues
Product Category Business Segment Year 2014
Road bike Bikes $ 156,452.00
Mountain bike Bikes $ 95,622.00
Gravel bike Bikes $ 8,401.00
Drivetrain Components $ 84,512.00
Wheels Components $ 76,560.00
Tubes and tyres Components $ 22,558.00
Bike tools and maintenance Accessories $ 27,250.00
Locks and lights Accessories $ 16,589.00
Footwear Clothing $ 62,511.00
Jerseys Clothing $ 73,536.00
Shorts Clothing $ 54,850.00
Helmets Clothing $ 23,578.00
Total:
6-Year Revenues
Year 2015 Year 2016 Year 2017 Year 2018 Year 2019
$ 425,601.00 $ 895,256.00 $ 1,626,823.36 $ 2,486,170.83 $ 2,689,654.00
$ 305,425.00 $ 565,691.00 $ 868,222.44 $ 1,633,977.61 $ 1,885,632.00
$ 32,112.00 $ 98,567.00 $ 496,685.21 $ 1,208,252.68 $ 2,156,852.00
$ 200,501.00 $ 225,011.00 $ 298,185.49 $ 499,114.28 $ 514,222.00
$ 190,987.00 $ 265,022.00 $ 472,696.66 $ 653,117.32 $ 701,586.00
$ 33,566.00 $ 45,097.00 $ 99,198.84 $ 105,806.32 $ 131,702.00
$ 40,134.00 $ 52,037.00 $ 87,585.00 $ 81,304.97 $ 85,436.00
$ 25,006.00 $ 43,493.00 $ 63,906.43 $ 63,301.00 $ 61,789.00
$ 98,936.00 $ 175,963.00 $ 315,783.56 $ 472,885.00 $ 458,336.00
$ 173,655.00 $ 356,391.00 $ 575,896.00 $ 897,231.00 $ 968,751.00
$ 133,542.00 $ 298,566.00 $ 432,369.00 $ 601,589.00 $ 715,891.00
$ 47,158.00 $ 91,557.00 $ 198,673.00 $ 256,985.00 $ 223,689.00
 Channels Business Segment Product Category January
Online Bikes Road bike $ 25,653.00
Online Bikes Mountain bike $ 17,892.00
Online Bikes Gravel bike $ 22,451.00
Online Components Drivetrain $ 9,563.00
Online Components Wheels $ 12,500.00
Online Components Tubes and tyres $ 1,200.00
Online Accessories Bike tools and maintenance $ 1,850.00
Online Accessories Locks and lights $ 3,520.00
Online Clothing Footwear $ 12,520.00
Online Clothing Jerseys $ 35,620.00
Online Clothing Shorts $ 16,450.00
Online Clothing Helmets $ 4,540.00
Retail Bikes Road bike $ 6,423.00
Retail Bikes Mountain bike $ 7,896.00
Retail Bikes Gravel bike $ 12,541.00
Retail Components Drivetrain $ 5,600.00
Retail Components Wheels $ 14,650.00
Retail Components Tubes and tyres $ 950.00
Retail Accessories Bike tools and maintenance $ 2,100.00
Retail Accessories Locks and lights $ 5,120.00
Retail Clothing Footwear $ 6,521.00
Retail Clothing Jerseys $ 15,563.00
Retail Clothing Shorts $ 10,560.00
Retail Clothing Helmets $ 2,820.00
Shows and Races Bikes Road bike $ -
Shows and Races Bikes Mountain bike $ -
Shows and Races Bikes Gravel bike $ -
Shows and Races Components Drivetrain $ -
Shows and Races Components Wheels $ -
Shows and Races Components Tubes and tyres $ -
Shows and Races Accessories Bike tools and maintenance $ -
Shows and Races Accessories Locks and lights $ -
Shows and Races Clothing Footwear $ -
Shows and Races Clothing Jerseys $ -
Shows and Races Clothing Shorts $ -
Shows and Races Clothing Helmets $ -
Total:
 2019 Monthly Revenues
February March April May June
$ 13,589.00 $ 56,896.00 $ 86,258.00 $ 150,652.00 $ 205,678.00
$ 9,651.00 $ 42,587.00 $ 67,895.00 $ 101,258.00 $ 168,455.00
$ 10,478.00 $ 51,023.00 $ 89,541.00 $ 134,789.00 $ 168,899.00
$ 8,743.00 $ 15,487.00 $ 19,522.00 $ 24,111.00 $ 35,741.00
$ 10,230.00 $ 17,890.00 $ 22,548.00 $ 23,780.00 $ 42,200.00
$ 1,100.00 $ 2,560.00 $ 3,690.00 $ 6,850.00 $ 9,520.00
$ 1,750.00 $ 2,250.00 $ 2,850.00 $ 3,150.00 $ 3,300.00
$ 3,850.00 $ 2,650.00 $ 1,346.00 $ 850.00 $ 450.00
$ 12,440.00 $ 15,520.00 $ 20,240.00 $ 23,870.00 $ 26,900.00
$ 28,500.00 $ 42,560.00 $ 52,600.00 $ 67,850.00 $ 85,630.00
$ 15,586.00 $ 20,560.00 $ 26,840.00 $ 46,410.00 $ 66,450.00
$ 4,140.00 $ 5,560.00 $ 7,400.00 $ 11,560.00 $ 14,500.00
$ 5,423.00 $ 28,986.00 $ 37,589.00 $ 42,892.00 $ 104,369.00
$ 6,512.00 $ 23,654.00 $ 32,546.00 $ 36,589.00 $ 85,412.00
$ 22,587.00 $ 36,555.00 $ 39,874.00 $ 44,494.00 $ 101,478.00
$ 5,890.00 $ 9,850.00 $ 12,354.00 $ 15,900.00 $ 20,540.00
$ 8,350.00 $ 12,630.00 $ 16,540.00 $ 20,800.00 $ 30,410.00
$ 850.00 $ 1,850.00 $ 2,540.00 $ 3,500.00 $ 3,580.00
$ 1,950.00 $ 2,560.00 $ 3,150.00 $ 3,550.00 $ 3,600.00
$ 4,250.00 $ 3,140.00 $ 1,640.00 $ 1,250.00 $ 625.00
$ 6,560.00 $ 9,850.00 $ 14,253.00 $ 15,479.00 $ 19,850.00
$ 15,420.00 $ 18,520.00 $ 21,500.00 $ 24,520.00 $ 28,520.00
$ 8,575.00 $ 11,500.00 $ 13,698.00 $ 23,100.00 $ 27,650.00
$ 2,850.00 $ 3,930.00 $ 4,690.00 $ 6,982.00 $ 7,889.00
$ - $ - $ - $ - $ 26,589.00
$ - $ - $ - $ - $ 12,458.00
$ - $ - $ - $ - $ 23,589.00
$ - $ - $ - $ - $ 2,544.00
$ - $ - $ - $ - $ 5,600.00
$ - $ - $ - $ - $ 1,560.00
$ - $ - $ - $ - $ 750.00
$ - $ - $ - $ - $ -
$ - $ - $ - $ - $ 3,250.00
$ - $ - $ - $ - $ 5,680.00
$ - $ - $ - $ - $ 4,250.00
$ - $ - $ - $ - $ 2,220.00
onthly Revenues
July August September October November
$ 314,258.00 $ 241,492.00 $ 198,523.00 $ 123,852.00 $ 75,890.00
$ 242,502.00 $ 139,879.00 $ 103,699.00 $ 78,412.00 $ 65,236.00
$ 210,412.00 $ 129,874.00 $ 105,698.00 $ 89,841.00 $ 78,412.00
$ 38,850.00 $ 36,477.00 $ 32,420.00 $ 25,410.00 $ 23,690.00
$ 46,790.00 $ 50,024.00 $ 41,780.00 $ 34,600.00 $ 24,005.00
$ 10,580.00 $ 12,780.00 $ 11,560.00 $ 8,500.00 $ 6,520.00
$ 4,520.00 $ 4,220.00 $ 3,840.00 $ 3,150.00 $ 2,520.00
$ 300.00 $ 325.00 $ 950.00 $ 2,450.00 $ 4,840.00
$ 30,540.00 $ 28,140.00 $ 24,890.00 $ 22,500.00 $ 18,500.00
$ 82,140.00 $ 65,410.00 $ 52,033.00 $ 41,250.00 $ 33,560.00
$ 67,980.00 $ 53,130.00 $ 33,456.00 $ 28,125.00 $ 23,450.00
$ 16,520.00 $ 15,600.00 $ 14,560.00 $ 11,623.00 $ 9,500.00
$ 156,478.00 $ 125,478.00 $ 112,478.00 $ 88,451.00 $ 42,369.00
$ 118,741.00 $ 88,654.00 $ 82,001.00 $ 42,698.00 $ 36,987.00
$ 106,925.00 $ 73,654.00 $ 83,523.00 $ 61,413.00 $ 41,877.00
$ 23,750.00 $ 27,550.00 $ 21,540.00 $ 18,100.00 $ 17,560.00
$ 33,890.00 $ 40,499.00 $ 31,580.00 $ 25,850.00 $ 14,690.00
$ 4,540.00 $ 4,400.00 $ 3,800.00 $ 2,856.00 $ 2,540.00
$ 5,420.00 $ 4,850.00 $ 4,250.00 $ 3,690.00 $ 3,150.00
$ 515.00 $ 450.00 $ 1,258.00 $ 2,960.00 $ 5,580.00
$ 21,850.00 $ 22,753.00 $ 18,850.00 $ 15,704.00 $ 11,630.00
$ 30,555.00 $ 29,875.00 $ 22,530.00 $ 19,560.00 $ 18,500.00
$ 31,773.00 $ 29,750.00 $ 19,128.00 $ 16,650.00 $ 14,560.00
$ 9,560.00 $ 8,950.00 $ 7,860.00 $ 5,750.00 $ 4,560.00
$ 58,756.00 $ 62,548.00 $ 78,956.00 $ - $ -
$ 22,512.00 $ 23,698.00 $ 38,456.00 $ - $ -
$ 46,987.00 $ 78,651.00 $ 66,412.00 $ - $ -
$ 3,125.00 $ 4,655.00 $ 3,250.00 $ - $ -
$ 15,480.00 $ 12,580.00 $ 11,500.00 $ - $ -
$ 3,510.00 $ 4,280.00 $ 3,750.00 $ - $ -
$ 1,250.00 $ 1,250.00 $ 1,100.00 $ - $ -
$ - $ - $ - $ - $ -
$ 5,650.00 $ 6,540.00 $ 6,250.00 $ - $ -
$ 7,580.00 $ 8,500.00 $ 8,275.00 $ - $ -
$ 5,605.00 $ 6,520.00 $ 6,320.00 $ - $ -
$ 3,575.00 $ 5,420.00 $ 5,010.00 $ - $ -
 December Product Sales Product Sales % Profit Profit %
$ 124,892.00
$ 95,698.00
$ 125,222.00
$ 30,500.00
$ 47,690.00
$ 8,930.00
$ 4,005.00
$ 5,890.00
$ 22,836.00
$ 75,850.00
$ 59,965.00
$ 16,560.00
$ 94,236.00
$ 93,654.00
$ 99,652.00
$ 21,500.00
$ 32,500.00
$ 3,406.00
$ 5,411.00
$ 7,580.00
$ 14,450.00
$ 30,650.00
$ 27,850.00
$ 9,560.00
$ -
$ -
$ -
$ -
$ -
$ -
$ -
$ -
$ -
$ -
$ -
$ -
 Sales Analysi
Sales Analysis Year 2014
Total Company Sales
Sales Target
Sales Variance
% of Sales Variance

Yearly Total Business Segment Sales

Business Segment Sales Year 2014
Bikes
Components
Accessories
Clothing
Total:
Sales Analysis
Year 2015 Year 2016 Year 2017 Year 2018

Year 2015 Year 2016 Year 2017 Year 2018

Year 2019

Year 2019