Sarah Kirk: Education
Sarah Kirk: Education
EDUCATION
James Madison University (JMU), Harrisonburg, VA May 2022
Bachelor of Business Administration in Marketing
Concentration in Professional Sales and Digital Marketing
RELEVANT EXPERIENCE
Marketing and Advertising Internship, Davidson Auto Group, Rome, NY May 2021-August 2021
Managed customer interaction and relationships utilizing Facebook Business Suite and Google My Business
Developed infographics and flyers for the collision center and insurance department
Managed relationship’s and events within the community
Administrative Assistant, Nunn’s Home Medical Equipment, Rome, NY June 2017-May 2021
• Design and implement product pages on publisher as part of company online commerce
• Assemble a variety of patient information material
• Conduct outbound patient phone campaigns for servicing support and product refill sales and
marketing
• Supporting company digital transformation through scanning and document organization
Public Relation Internship, The Lyman Agency, Napa, CA June 2019-August 2019
• Leveraged various telecommunication technologies to work remotely
• Utilized market research to brainstorm names for client-company rebranding
• Conducted market research on technology journalists recording multi-channel contact details and
contact trends
• Accountable for monitoring agency client public relations news and content
ADDITIONAL EXPERIENCE
Group Exercise Instructor, University Recreation Center at JMU May 2020-Present
• Lead Pilates instruction in sessions up to ~25 students, faculty, and general public
• Develop session plans for semester schedule
• Mentor new hire instructors as part of instructor development program
Lesson Instructor and Assistant Camp Director, Brookside Stables June 2012-January 2018
• Ensured safety of students ages 6-16 and taught them how to ride and properly care for horses
• Responsible for day to day barn chores and horse care
• Led annual children summer camp teaching basics of horsemanship, nature, general wildlife and animal
care, and arts & crafts
Student, COB 300: Integrative Business Fall 2020
• Assessed the interwoven connections between each function of a business and how marketing,
management, finance and operations work together to create a successful business
• Utilized zoom to communicate with 7 other group members and create a business plan
Student, Integrated Marketing Communications Spring 2021
Completed projects focusing on advertising, sales promotion, public relations, packaging, publicity, personal
selling, direct marketing, and event sponsorship
Created client-oriented projects and developed a marketing campaign for Showalter’s Cider, a local business
with 4 other group members