9.9 Campaign Preparation
9.9 Campaign Preparation
● Check if the prices of live products are the same as what was
agreed upon with your RMs.
● Report incorrect prices and discounts ASAP.
● Always check the app or seller center for order notifications.
● Respond to buyer questions in chat.
● Arrange pick up schedule before the Seller DTS ends.
● Ensure enough manpower to pack orders.
● Monitor problematic deliveries.
● Report any problems in arranging pick up or fulfilling orders
to your RMs.
Good Bad
Stock Management: Tips
Other Brands
● Physical stock in warehouse
must match virtual stock in
Seller Center.
● Dedicate stock inventory for
Shopee and separate from
competitor stocks.
● Include variations (color, size,
etc.) in the inventory details.
Use historical demand pattern for a single SKU to predict demand during 9.9 campaign
Suggested stocks for
next week should be
20% more than the
Date Starting Sold Stocks Suggested stocks sold the current
Stocks Out sold / Stocks for week
Stocks Day next week
● Weekly Forecast must have a buffer
Aug 25 - 31 100 100 14.29 17.14 / day of at least 20% from your sales the
previous week
Sept 1 - 7 150 120 17.14 102.84 / day
● Forecasting monthly is getting your
Sept 8 - 14 750 721 103 20 / day daily average stocks sold, multiply it
by 30 or 31, then add 20% stocks
● Also consider seasonality, and date
Suggested stocks for of campaign.
next week should be
x 5.5 to 6 more than ● For big campaigns like 9.9, best to
the stocks sold the forecast x5 or x6 more from normal
current week Private & Confidential sales.
Shopee University: Masterclass
9.9 Super Shopping Day Campaign Preparation
Basic Campaign Preparation DTS Schedule and Timeline
● Process Flow ● DTS Guideline
● Campaign Checklist ● Best practices
For INTEGRATED courier pouches - weight for For OWN PACKAGING shipments - volumetric
all parcel size should not exceed 5kg., make weight will be considered and affect the
sure that your buyer’s orders can still fit inside order’s shipping fee, make sure to read the
the pouch. The list of Couriers serving and following if you are activated with an “own
picking order in pouch sizes are: packaging” courier:
● Xpost Integrated ● BAE Own Packaging
● Black Arrow Integrated ● Ninja Van Own Packaging
● NinjaVan Integrated
● 2GO Integrated
Private & Confidential
Shopee Packaging: in Pouches
1804
0616
090S
99V
Size Small
Size Large
*Discrepancy between ASF (Actual Shipping Fee) and ESF will be paid by the seller,
so it is important to get the exact dimensions of the product.
Private & Confidential
Proper Packing: Shipping Fee
Securely wrap your products in Ensure that you seal all edges For special products, use special
packing material such as bubble and/or openings of the packages labels which are eye-catching and
wrap and adequate inner-filling properly easily visible
mater (e.g. foam wrap, foam
peanuts, crumpled paper,
corrugated inserts)
1 2 3 4
Seller
Review orders to be Select orders to ship Choose shipping option Schedule for mass pickup or
shipped in Seller Centre and start packing in Seller Centre mass drop-off with 3 PL
5
5
Third Party
Logistics
Pickup parcel and deliver
to the customer
Step 2
2
Select the “Orders To Ship”
3 tab and filter orders by the
logistic provider
Step 3
Select the products
intended for delivery
and choose “Mass
Arrange Pickup” to
arrange mass shipping
with the logistic
Private & Confidential
provider
Proper Packing: Mass Arrange Pickup
Step-by-step guide to mass shipping
Step 4
Step 4 the pick up
Schedule
date for all of the
4 selected orders
Provide a pick up
address for the logistic
provider
Proper Packing: Mechanics for AWB Own printing
5.1
Step 5.1
Select “Download
Shipping Labels” tab
Step 5.2
5.2
Select the products
intended for
delivery and click
“Download
Shipping
Download Shipping Documents: download all of the selected Documents”
orders’ shipping documents in one file
Proper Packing: Mass Arrange Pickup
Step-by-step guide to mass shipping - Shipping Labels
Use the Pick List to track products that needs to be picked easily
Basic troubleshooting
• Close then re-open the app
• Restart your phone Report to RM
• Check internet connection 1. Take a screenshot of
Seller cannot arrange
• Logout then login error
pick up or the app is
not loading • Try using a different device 2. Send Order ID and
• Clear the app cache screenshot to RM
(Me tab > tap Gear Icon >
tap “About” > tap “Clear Cache”)
• Update the app
• Uninstall and install your app
Arrange pick up
through app or Seller Wait for pick up
NO Center
Note: Pick up reschedule is not possible after DTS has already ended.
Private & Confidential
Troubleshooting: Wrong Tagging
Buyer asked to
cancel
Seller to respond to
cancel request
Accept Reject
Before Pick Up: After Pick Up: Before Pick Up: After Pick Up:
Pick up will not Order will be tagged Seller must fulfill Delivery will push
push through as RTS order through
Buyer rejects
Order tagged as RTS
order
System cancelled
Delivery will push
seller’s orders
through
after pick up
Buyer accepts Manual settlement of
order payment
Seller to respond to
return/refund request
Accept Dispute
Send the
following to
Gather your RM:
Complaint to
evidences - Nature of
Courier = Seller
(screenshot of complaint
is complaining
chat/text - Evidence
the rider
messages, etc.) - Order ID
- Tracking
number
Sellers who are unable to meet the NFR target and NFR 2 - Layer
have more than 30 non-fulfilled orders in the last Min. Orders 50
30 days will receive 1 additional penalty point.
NFR 2nd Threshold 10%
Note: A more stringent target will be set to 10% for sellers with
higher orders.
LSR 2 - Layer
Sellers who are unable to meet the LSR rate
and have more than 30 late shipped orders Min. Orders 50
in the last 30 days will receive 1 additional
penalty point. LSR 2nd Threshold 10%
3. Hire sufficient manpower for packing 4. Prepare for potential increase in order
● Ensure you have sufficient volume during campaigns and peak seasons
manpower to manage expected Estimate major campaigns and holiday
order demand. Train the team to demand based on:
pack and handle orders correctly. ● Past sales data and experience
It also helps to familiarize the ● Insights from Shopee’s Business
team with the Shopee platform Development team
and how it works.
Private & Confidential
Seller Penalty Point Policy: Seller Fulfillment Targets
To encourage sellers to maintain high performance and to provide buyers with good buying
experience, we have updated our targets for 3 key seller performance metrics:
Every Monday, sellers will be evaluated and updated on how well they have performed in the previous
week. Sellers who do not meet the performance targets will incur corresponding penalty points.
Shopee designated the Penalty Points system to help you grow your business and build customer
loyalty through excellent service. The majority of our sellers will be able to meet out performance
targets and enjoy full access to their selling privileges. For some sellers, their selling privileges may be
temporarily limited to provide them with additional time to make operational improvements.
Private & Confidential
Seller Penalty Point Policy: Seller Fulfillment Targets
you take steps to improve and stay 1. OS will not be off-boarded if they
accumulate >=6 penalty points.
on target. However, any points 2. However, OS will be subjected to
reduction in their traffic once they hit a
accumulated will remain on record penalty tier, in addition to existing
penalties under the seller penalty system.
until the quarter ends. Points will
reset to 0 at the start of each
quarter (1st Monday of Jan, Apr,
Jul, Oct). Private & Confidential
Seller Penalty Point Policy: Seller Center checking
SELLER CENTER
SHOP SETTINGS
SELLER PENALTY
POINTS
Fulfillment: Fast shipping and Listing/Content: Buyers shop Customer Service: Prompt,
a seamless shopping with confidence when they informative, and friendly
experience build customer trust that products are replies hel buyers to make
trust and loyalty. authentic and described informed decisions about
accurately. their purchases.
Private & Confidential
Good Seller Performance: Rewards
Top-performing sellers are eligible to be Preferred Sellers and enjoy exclusive benefits
1. Assure buyers of your store’s quality with the Preferred Sellers tag on your product and
store
2. Attract buyers with a lower minimum spending requirement for discounted/free shipping
3. Gain a further boost to your search ranking so that more buyers discover your products
4. Reward buyers for shopping at your store with Shopee coins for every purchase
Private & Confidential
Best Practices
Best Practices: My Performance
1. Login to Seller
Centre
1. Go to Shop
Settings
Fulfillment:
Measures how well a seller completes all
orders (minimal return/refund or cancellations
initiated by sellers.
Shipping:
Measures how fast a seller prepares and
ships orders within the Days to Ship period
Customer Satisfaction:
Measures buyer experience by analyzing
customer reviews and seller chat response
rate.
Listing violations:
Measures how well a seller observes good
listing practice.
!
Track your performance on Seller Centre now
Go to Seller Centre
https://seller.shopee.ph/
https://seller.shopee.ph/help/start
Private & Confidential
Payments and
My Wallet
Payments and Shopee Wallet: Process
Conditions
Withdrawal Types
Manual ● Seller-triggered
● Maximum 1 time per week
● Additional P15 charge if
Private & Confidential more than once a week
Payments and Shopee Wallet: Resetting Shopee Wallet PIN