Module 3 SM
Module 3 SM
a. Explain the concept of strategic management model and distinguish the standing features of the
various strategic management models.
b. Discuss and internalize the concept and intent of environmental scanning, macro environment,
and the concept of SWOT analysis.
111. Materials/Reading:
1V. Overview
A number of authors have propounded a variety of models identifying a series of tasks or
activities that need to be done to put forward the idea of a strategic management. Environmental scanning
covers a broader context as it involves evaluating, monitoring, and dissemination of information from the
external and internal environments to key people within the corporation. Macro environment includes all
forms of direct or indirect factors of overall environmental conditions. SWOT analysis focuses on the
strengths, weaknesses, opportunities, and threats of the organization.
V. Discussion/Activities:
Activity 1
Business Policy and Drivers of Strategic Management
1. Pitts-Lei Model considers the importance of analysis of external and internal environment
before mission and policies are set.
2. The end result of a strategic planning exercise is often referred to as the strategic planning
which is a must for all believers of a strategic management principles as part of the culture of the
business organization.
3. Rayport and Jaworski model considers setting goals premised on a corporate or organizational
mission.
4. __________ environment essentially refers to all forms of direct or indirect factors of overall
environmental conditions at large considered external or outside the business organization.
5. __________ are deficiencies of the firm which are considered competitive liabilities.
Direction: Differentiate F.R. David Model from Wheelen and Hunger Model.
Guidelines:
a. Explain their difference concisely.
b. Write your answer on the blank space provided below.
Answer:
VI. Evaluation
Guidelines:
Answer:
V11. Sources:
A. Books
Orcullo Jr., Norberto A., Fundamentals of Strategic Management (2007), 856 Nicanor Reyes Sr.
St., Sampaluc, Manila, Rex Bookstore Inc.
B. References
https://www.ln.edu.hk/mkt/mscmib/course/mgt604/General%20Course%20Syllabus_MGT604%20-
%Strategy%20Management.pdf
https://www.google.com/amp/s/searchcio.techtarget.com/definition/strategic-management%3Famp%3D1
https://www.managementstudyguide.com/business-policy.htm
https://www.foundationsofstrategy.com/files/4914/2901/0015/co1.pdf