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Sylalbus PBE

The document outlines a course on the Philippine Business Environment offered at the President Ramon Magsaysay State University, including the university and graduate school visions and goals, course description and objectives, topics to be covered in each class, assessment methods, requirements and policies. The course aims to provide students with an understanding of the context for business in the Philippines and current issues and trends impacting the local and global environment.

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Alfonso Joel V. Gonzales
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142 views4 pages

Sylalbus PBE

The document outlines a course on the Philippine Business Environment offered at the President Ramon Magsaysay State University, including the university and graduate school visions and goals, course description and objectives, topics to be covered in each class, assessment methods, requirements and policies. The course aims to provide students with an understanding of the context for business in the Philippines and current issues and trends impacting the local and global environment.

Uploaded by

Alfonso Joel V. Gonzales
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Republic of the Philippines

PRESIDENT RAMON MAGSAYSAY STATE UNIVERSITY


(Formerly Ramon Magsaysay Technological University)
Iba, Zambales

GRADUATE SCHOOL
AN OUTCOMES BASED LEARNING PROGRAM
Master in Business Administration
First Trimester, A.Y. 2020-2021

University Vision The President Ramon Magsaysay State University shall be a progressive learner-centered research University
recognized in the ASEAN Region in 2020.
University Mission The President Ramon Magsaysay State University shall primarily provide advance and higher professional,
technical, and special instructions in various disciplines; undertake research, extension and income generation
programs for the sustainable development of Zambales, the region and the country.
Goals of the Graduate School The following are the goals of the Graduate School:

1. It shall provide quality instruction to attain excellence, responsiveness, efficiency and effectiveness in all
of its programs.
2. It shall enhance the professional and social skills, and the critical thinking capabilities of students to
develop them into competent leaders of their careers and the community.
3. It shall develop and enhance the capabilities of its graduates to become globally competitive and
transformative educators and researchers.
Course Code MBA 207
Course Name Philippine Business Environment
Course Description Presents a broad and interdisciplinary view of the Philippine Business Environment, including the issues and
challenges facing it. It provides a survey of the factors influencing business decision making in the Philippines and
a framework for environmental and industry analysis. Students will learn about the business environment by
actually visiting and examining a firm and its industry in groups of five or six. At the end of the course, they will be
required to submit their industry research study and present their analysis and recommendations to a panel.

Major topics covered are:


1. Basic Management concepts, organization, and the business environment
2. External and Internal Environment of a Firm
3. Changing Business Environment
4. Philippine Business Environment
5. Competitive Environment and Analytical Tool
6. Special Topics on the Philippine and Global Business Environment
7. Business Ethics, Corporate Governance, Social Responsibility
Units 3
Pre-requisite None
Course Objectives Philippine business is constantly changing and becoming more fast-paced. In the last decade, it has seen radical
changes happen to itself. It has been affected and transformed by a myriad of political, economic, social, cultural
and technological influences that seem to only intensify with time. Business managers need to have a solid
foundation in the various principles; issues and concerns underlying Philippine Business in general to be familiar
with and even comfortable with this surge of change and make proper business decisions.

At the end of the course, students should have a deeper and more reflective understanding of the context within
which they will do business. Specifically, they are expected to:
1. Appreciate the interrelations between business and the other sectors of society;
2. Be aware of the current issues and challenges facing the Philippine business environment;
3. Pinpoint the national and international trends that will ahve an impact on business and management in the 21st
century; and
4. Identify potential opportunities for business which exist in various industries here in the Philippines.

Course Outline and Timeframe


No. of Meetings Activities/Topics
1 A Big Warm Welcome to Everyone: Introduction and Course Overview
2 Basic Management Concepts, Organization and Business Environment
3 The External and Internal Environment
1. External (Opportunities and Threats) & Internal (Strengths and Weaknesses)
2. Mission, Vision, and Values
3. The Value Chain
4. Overview of Analytical Tools
5. The Organization’s/Firm’s Business Environment (Legaspi)
6. The Markets Environment (Ramos)
7. Private Sector Environment (Alegado)
8. The Public Sector Environment (Deliquiña)
9. The Global Business Environment (Antes)
4 The Changing Business Environment
1. Change and Innovation
2. Introduction to Entrepreneurship
3. Analytical Tools:
a. Industry Life-Cycle Analysis
b. Supply and Demand Analysis
5 The Philippine Business Environment
1. Philippine Investment Climate
2. Types of Business Organization
3. Small and Medium Enterprises (SMEs)
4. Entrepreneurship in the Philippines
6 The Competitive Environment
1. Market and Industry Structure
2. Competing by Cooperating
3. Analytic Tools:
a. Porter’s 5 Forces
b. SWOT Analysis
c. Key or Critical Success Factors
7 Special Topics: Global Business Environment
1. China Business Environment
2. South Korea Business Environment
3. Japan Business Environment
4. India Business Environment
8 Corporate Social Responsibility and Corporate Governance

Suggested Readings and References:

Grading System:
Midterm 40%
Finals 60%
Total 100%

Major Exam 30%


Class Standing 30%
Project 40%
Total 100%

Classroom Policies:
Participation is essential to this class. You are required to participate just as if you were in face-to-face class.
This means that in order for you to acquire full credit for participation, you will have to complete online
presentation and discussions, assignments, activities and quizzes on a timely basis. Consistent failure to
participate will result in being dropped or failed on this subject.
Class Requirements:
1. Virtual Attendance
2. Class Activities
3. Work Project
4. Research Output
5. Reporting (Presentation via Powerpoint, Videos, Case Studies)
Class Schedule: Saturday 12:00PM to 3:00PM
Consultation Saturday 12:00PM to 3:00PM
Hours:

Prepared by: Approved by:

Michelle G. Acuavera, MBA Domingo C. Edaño, Ed. D.


Lecturer Director, Graduate School

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