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Later Instagram Bio Worksheet Final

This document provides a planning worksheet to help create an effective Instagram bio. It includes sections for basic account information, keywords, hashtags, and prompts to generate creative bio text. The prompts explore words to describe the brand, how it helps customers, its ideal audience, strengths, and hypothetical awards or representations as animals/songs/seasons. The worksheet guides writing a 150-character bio and planning Instagram story highlights categories to further explain the brand to potential followers.

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291 views3 pages

Later Instagram Bio Worksheet Final

This document provides a planning worksheet to help create an effective Instagram bio. It includes sections for basic account information, keywords, hashtags, and prompts to generate creative bio text. The prompts explore words to describe the brand, how it helps customers, its ideal audience, strengths, and hypothetical awards or representations as animals/songs/seasons. The worksheet guides writing a 150-character bio and planning Instagram story highlights categories to further explain the brand to potential followers.

Uploaded by

ajoanaaaa
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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INSTAGRAM BIO

PLANNING WORKSHEET
BASIC INFORMATION
Use the following information as the foundation for your Instagram bio copy.

NAME SKILLS

Tip: People searching for you on Instagram will likely use your name or your company’s name.
Your name and username are the only fields that Instagram considers in the search queries.

OTHER KEYWORDS TO INCLUDE RELATED INSTAGRAM PROFILES


@

BRAND HASHTAGS WEBSITE / LINKIN.BIO URL


#

EMAIL PHONE NUMBER

ADDRESS HOURS OF OPERATION

CALL TO ACTION IDEA AUDIENCE / TARGET CUSTOMER

CREATIVE WRITING PROMPTS


Use the following prompts to help you create an interesting Instagram bio.
Don’t overthink it, write down the first thing that comes to mind.

THREE WORDS THAT COME TO MIND WHEN YOU THINK ABOUT YOUR BRAND:

•
•
•

INSTAGRAM BIO PLANNING WORKSHEET PAGE 1 OF 3


CREATIVE WRITING PROMPTS
Fill in the blank:

MY BUSINESS HELPS CUSTOMERS BY

MY IDEAL AUDIENCE IS INSPIRED BY

WE’RE THE BEST AT

IF MY BRAND WON AN AWARD IT WOULD BE

IF MY BRAND WERE AN ANIMAL IT WOULD BE A

IF MY BRAND WERE A SONG IT WOULD BE BY

IF MY BRAND WERE A SEASON IT WOULD BE

MY BUSINESS’ SUPER POWER IS

CREATE A KILLER INSTAGRAM BIO

Using the information above, write the copy for your Instagram bio. Remember, you have 150
characters to explain what you do and how you help your ideal audience. If you’ve switched to an
Instagram business profile, you won’t need to include any of your contact information within
your copy because it will be added into your profile automatically. If you haven’t switched, you
may need to include some of that contact information within the 150 characters.

INSTAGRAM BIO PLANNING WORKSHEET PAGE 2 OF 3


PLAN YOUR INSTAGRAM STORIES HIGHLIGHTS
Think of your Instagram profile as your website’s homepage. Write down the categories that
you’d like to create Instagram Stories Highlights for. What other information can you include
within your Instagram Stories Highlights that will help potential followers understand what
you do more clearly?

NOTES:

INSTAGRAM BIO PLANNING WORKSHEET PAGE 3 OF 3

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