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Realm of Logo Design RESP

The document discusses different types of logos and their purposes. It distinguishes between simple logos that are easily recognizable and impressive logos that engage users with a story or backstory. Examples provided include the Apple logo as a simple, recognizable design and the Red Cross and Lacoste logos having global recognition through connections to their subjects.

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IgorJales
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0% found this document useful (0 votes)
18K views

Realm of Logo Design RESP

The document discusses different types of logos and their purposes. It distinguishes between simple logos that are easily recognizable and impressive logos that engage users with a story or backstory. Examples provided include the Apple logo as a simple, recognizable design and the Red Cross and Lacoste logos having global recognition through connections to their subjects.

Uploaded by

IgorJales
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Memorability can be categorized as 

_________ logo
and __________ logo.

Simple and Impressive

Impressive

Simple

Nice and Impressive

0 out of 10 answered.Submit

It’s the logo's job to get more customers.

False

True

1 out of 10 answered.Submit

Logo types have to be unique.

False

2 out of 10 answered.Submit

A good logo engages users with a backstory or story.

True
False

3 out of 10 answered.Submit

_________ is the classic example of simplicity.

Apple

Nokia

Kodak

Philips

4 out of 10 answered.Submit

The Red Cross is recognized globally.

False

True

5 out of 10 answered.Submit

Lacoste logo has a connection with a crocodile.

False

True
6 out of 10 answered.Submit

Mercedes Benz - 'Mercedes' was the name of the son of one of the
company's early backers.

True

False

7 out of 10 answered.Submit

A logo is simply a distinctive way of writing your name. It can also be


called a logo type.

True

False

8 out of 10 answered.Submit

A mark is also called a symbol or an ________.

Syllable

Picture

Icon

9 out of 10 answered.Submit

 It is the logo's job to win design awards.


False

Caterpillar logo has a ________ triangle.

Yellow

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