English – Grade 7

Alternative Delivery Mode

First Quarter – Module2: Genres of Viewing
First Edition, 2020
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Published by the Department of Education – Region 10

Regional Director: Dr. Arturo B. Bayocot, CESO III
Assistant Regional Director: Dr. Victor G. De Gracia, Jr., CESO V

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Author/s: Tochie I. Cotejo, Nathalie L. Sedero, Mineheart G. Langemark
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 7
English
First Quarter – Module 2
Genres of Viewing

s from public schools. We encourage teachers and other education stakeholders to email their feedback, commen

Department of Education ● Republic of the Philippines

 Introductory Message
For the learner:
Welcome to the English 7 Alternative Delivery Mode (ADM) Module on
Genres of Viewing!
The 21st century learners like you are visual and digital. According to
research, students take in information 55 percent in visual and only seven percent in
text. The same as our listening, reading, writing and speaking skills, viewing also
needs to be developed as it helps you become competent life-long learner who pays
attention to valid facts, inferences and critical analyses.
As you view visual messages, you need to use a range of viewing skills and
strategies to make sense of the visual messages, and accompanying oral and print
language.

In this module, video clips are presented followed by comprehension

questions concerning the video presented. Sit back, relax and have fun as you
explore and continue to hone your skill in viewing through the various easy and
enjoyable tasks provided in this module.
What I Need to This will give you an idea of the skills or
Know
competencies you are expected to learn in
the module.

What I Know This part includes an activity that aims to

check what you already know about the
lesson to take. If you get all the answers
correct (100%), you may decide to skip this
module.

What’s In This is a brief drill or review to help you link

the current lesson with the previous one.

What’s New In this portion, the new lesson will be

introduced to you in various ways such as a
story, a song, a poem, a problem opener, an
activity or a situation.

What is It This section provides a brief discussion of the

lesson. This aims to help you discover and
understand new concepts and skills.

What’s More This comprises activities for independent

 practice to solidify your understanding and
skills of the topic. You may check the answers
to the exercises using the Answer Key at the
end of the module.
What I Have This includes questions or blank
Learned
sentence/paragraph to be filled in to process
what you learned from the lesson.

What I Can Do This section provides an activity which will

help you transfer your new knowledge or skill
into real life situations or concerns.

Assessment This is a task which aims to evaluate your

level of mastery in achieving the learning
competency.

Additional Activities In this portion, another activity will be given to

you to enrich your knowledge or skill of the
lesson learned. This also tends retention of
learned concepts.

Answer Key This contains answers to all activities in the

module.
At the end of this module you will also find:
References This is a list of all sources used in
developing this module.
The following are some reminders in using this module:

1. Use the module with care. Do not put unnecessary mark/s on any part
of the module. Use your English notebook in answering the exercises.
2. Don’t forget to answer What I Know before moving on to the other
activities included in the module.
3. Read the instructions carefully before doing each task.
4. Observe honesty and integrity in doing the tasks and checking your
answers.
5. Finish the task at hand before proceeding to the next.
6. Return this module to your teacher/facilitator once you are through with
it.
 If you encounter any difficulty in answering the tasks in this module, do not
hesitate to consult your teacher or facilitator. Always bear in mind that you are not
alone.
We hope that through this material, you will experience meaningful learning
and gain deep understanding of the relevant competencies. You can do it!

Table of Contents

What I Need to Know ---------------- 1

What I Know ---------------- 2
What’s In ---------------- 3
What’s New ---------------- 4
What is It ---------------- 6
What’s More ---------------- 10
What I Have Learned ---------------- 11
What I Can Do ---------------- 12
Assessment ---------------- 13
Additional Activity ---------------- 16
Answer Key ---------------- 17
References ---------------- 18
 What I Need to Know

This module was designed and written with you in mind. It is here to help you
master viewing as the fifth macro skill in learning the English language more
specifically on identifying the genre of a material you will view on TV, internet or
other media platforms.

Viewing refers to perceiving, examining, interpreting, and construction of

meaning from visual images and is crucial to improving your comprehension of print
and non-print materials. This is a skill you should master as you are exposed to
multimedia.

After going through this module, you are expected to identify the genre of a
material viewed such as movie clip, trailer, news flash, internet-based
program, documentary, video, etc. (EN7VC-I-d-6) specifically, you should be able
to:

1. define the term genre;

2. identify the genre of the material viewed;
3. differentiate the genres of viewing by examining the various examples
presented;
4. organize information of the material viewed and evaluate its importance;
5. observe correct subject and verb agreement in writing personal journal;
6. present a graphic organizer containing information from a material viewed.

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 What I Know

Choose the letter of the best answer. Write the chosen letter on a separate
sheet of paper.
1. It is a commercial advertisement for a feature film that will be exhibited in the
future at a cinema.
a.
b. documentary e. news flash
c. internet-based f. weather report
d. movie trailer
2. It is a non-fictional, motion picture intended to document reality, primarily for
the purposes of instruction, education, or maintaining a historical record.
a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer

3. It is a program available online and is more likely to be free of monthly charge.

a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer
4. It is a report that contains information about precipitation, wind speed and
direction, relative humidity, and atmospheric pressure.
a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer
5. A report on an important piece of news that is given in the middle of another
television or radio show.
a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer

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Lesson
Genres of Viewing
2
What’s In

In your previous lesson, you learned about the common types of relationships in
analogy. One of those is synonym. Today, you will apply what you have learned by
answering the organizer provided.

When you hear the word genre, what comes immediately into your mind?
Choose the words associated with the term genre from the pool of words provided
below.
Sunshine Idea Organizer

genre

kind sort type category classification

style form content view literary
 What’s New

Activity 1 Weekly Television/Online Viewing Log

As an average student, you spend at least 900 hours a year in school and
1,200 hours viewing television, movies, and online videos. With that, you get tons of
information about the world and how you could interact with people.

Use this log to keep track of your daily television or online viewing habits
whether done at home or at your neighbor’s place. At the end of day 5, add the
viewing time for each day to discover your daily total for viewing.

For those who do not have access to television, you may write zero in your
viewing time.

Viewing
Day Show Title Notes
Time

Total Viewing Time: ________ hours and _____ minutes

Alright! You have already started logging in your Day 1. Continue filling this

log until Day 5. Enjoy!

Activity 2 Viewing Prelude

You will be shown two (2) short clips taken from the internet. Check if you can
give the names of each video clip. For those who do not have internet access, your
4
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teacher will provide flash drive with these videos to be viewed where television is
available in your barangay.

Retrieved from https://www.youtube.com/watch?v=WtRVq-IbmZI

Retrieved from https://www.youtube.com/watch?v=8ugaeA-nMTc

Process Questions
1. What is the difference between the two clips?
2. Where and when do we usually see these clips?
3. What is the purpose of each clip?

5
 What is It

Activity 3 Let’s Get Familiar

Below is a chart of materials or programs which you can view from your
television sets or through the internet. Examine each item and put a check mark
under the column not familiar if you have not seen the material and familiar if you
have seen it.

Materials Not familiar Familiar

1. documentary
2. internet-based
3. movie trailer
4. news flash
5. weather report

Our daily living highly involves visual media such that the television and online
platform allows us to become active in the modern way of communicating around the
world. We see advertisements, films, diagrams, symbols, photographs, videos,
drama, drawings, sculpture and paintings in a daily basis that pave way to
developing the viewing skill, as the fifth macro skill of learning English language.

Viewing helps you understand the message by seeking and checking

understanding. It is classified according to its purpose and type of information
presented. The classification of viewing is called genres of viewing.

There are five genres of viewing: news flash, weather report, internet-
based program, movie trailer, and documentary.

Genres of Viewing

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 When there are current issues that the news organizations like ABS-CBN,
GMA, and CNN feel the warrant of interrupting their scheduled programming in
television, news flash is aired. The information conveyed in a newsflash is important
enough for viewers to take a quick break. For example, a typhoon with heavy rain
would come to your place, a timely news will interrupt your favorite television shows
like teleserye and movies.

Another genre is weather report, which is a part of an entire news program

that updates and foretells weather conditions on a specific area. Weather forecasts
are made by collecting data about the current state of the atmosphere at a given
place. When you wanted to know the weather for the next day, you could watch the
news program’s weather report to be updated.

Internet-based program also provides the viewers informative shows that

can be accessed through websites using internet connection. Netflix, iWant TV, and
many more internet-based programs provide shows that are highly dependent to the
internet. It would also require accessing through desktop computers, laptops, and
smart phones.

Oftentimes, when there are upcoming movies, there are series of selected
shots that are shown in television or internet. As these movie trailers attract you
because of its exciting, funny, or noteworthy parts of the film, these are usually short
to avoid spoilers.

Finally, a documentary is a genre of viewing that is based on research. You

can usually see it in long duration. As it is lengthy, it has the ability to bring us a
broader, more deeply engaged and wider view of the current issues.

Activity 3 Language Connections

Read and study the following sentences.
 A documentary contains factual information that teaches us about the
fast, changing world.
 An effective news flash is written with very important details about
certain events that could affect us.
 Learning weather reports are
7 helpful in determining future events.
 Process Questions:
1. What do you notice about the underlined words?
2. What do you call the underlined words?
3. What do you notice about the boxed words?
4. Which of these words are singular? Which are plural?
5. What do you need to remember about subjects and verbs in
sentences?

A subject is a part of a sentence that contains the person, place, thing or

idea performing the action in a sentence.  
In the sentences above, the underlined words documentary, news flash, and
reports are the subject of each sentence while the boxed words contains, teaches,
are and is written are called verbs.
Verbs are the action words in a sentence that describe what the subject is
doing. Some verbs can function as main verbs or helping verbs also called an
auxiliary verb.

Basic Rule on Subject – Verb Agreement

 Subjects and verbs must agree in number.
A singular subject needs a singular verb; a plural subject needs a
plural verb.

Ms. Salig is a doctor by profession. Good leaders are open-minded.

subject verb subject verb

Basic Pattern

Singular Plural
First person I walk we walk

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 Second person you walk you walk
Third person he/she/it walks they walk

Examples:
Coronavirus (2019-nCoV) is a threat to all people worldwide.

Overseas Filipinos are allowed to return home provided they submit

themselves for quarantine.

World Health Organization (WHO) advises people of all ages to take steps
to protect themselves from the virus.

Senior citizens appear to be more vulnerable to becoming severely ill with

the virus.

Source: https://www.grammarbook.com/grammar/subjectVerbAgree.asp

Way to go! You have just finished learning the basic rule of English Grammar.
This will help you in constructing simple sentences with meaning. Are you ready to take
some activities to test your knowledge?

What’s More

Activity 4 Differing Views

Watch a particular television/online program. For those who do not have
access to television or internet, your teacher will provide you with video in a flash
drive to be viewed where television is available in your barangay.

After viewing, answer the chart below considering the following data:

Title of the Material: Genre of Viewing:

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Source:
(TV channel/ URL from website)
What information did you get from the material?
_________________________________________________________________
_________________________________________________________________
________________________________________________________

Is the information essential? Why?

_________________________________________________________________
_________________________________________________________________
________________________________________________________

Is the information truthful? What made you say so?

_________________________________________________________________
_________________________________________________________________
________________________________________________________

When we immersed ourselves in viewing, it is very important that we censor

what we watch, whether in television or in the internet.
Viewing is more substantial and effective when we consider the best
information that creates value. If we responsibly select what we view, we can filter
information that is relevant for our purposes of viewing: entertainment and
information.
Now, more than ever, we need to educate ourselves about important issues
and finding varied and reliable information sources. Knowing the essential and
truthful information among the recent events across the globe, it is very important
that we check the quality sources of information about our world and what is
happening in it.
These genres of viewing provide an opportunity to understand and connect
with the world. Further, they are also a great way to gather with friends to watch and
engage around the important issues of our times.
Whether you watch through television or internet, talking about them together
in person is equally important. With social media channels at our fingertips 24/7,

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these genres of viewing remind us of the real people on the opposite side of an issue
and different conditions in which we live.

What I Have Learned

Read the following sentences about the points to ponder for genres of
viewing. Choose the correct form of the verb inside the parentheses.

1. Viewing(is,are) an active process of comprehending visual media, such as in

television and online platform wherein there (is, are) advertising images,
films, diagrams, symbols, photographs, videos, drama, drawings, sculpture
and paintings.
2. Viewing(help, helps) us acquire information and appreciate ideas that
visually communicated by others.
3. On television,news flash(is, are) an important, timely piece of news that
(is,are) delivered quickly that could interrupt the currently aired program.
4. Weather reports(is,are) part of a television program that (feature, features) a
prediction of a specific place’s weather observation.
5. Any informative program or show that (is, are) accessed through a website in
an online platform (is, are) called internet-based program.
6. Movie trailers(is, are)short clips that are usually shown before a movie (is,
are) officiallyreleased.
7. A research-based compilation of information about a certain subject (is, are) a
documentary.

What I Can Do

Activity 5 Generating Viewing Ideas

Watch the video clip Here's How to Spot Coronavirus Misinformation on
Social Media and answer the graph that follows. Copy the graph on your notebook.
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For those who do not have internet access, your teacher will provide flash drive with
this video clip to be viewed where television is available in your barangay.

Source: https://www.youtube.com/watch?v=IcNLrmChKBM

Video Title: ______________________

Source:_________________________
______________
What are the common misinformation How do you check for valid
about preventing COVID-19? information about COVID-19?
_______________________________ __________________________
_______________________________ __________________________
_______________________________ __________________________
_______________________________ __________________________
_____ ____________
Why is it very important to check the information from social media?
______________________________________________________________
______________________________________________________________
______________________________________________________________
_______________

Assessment

Activity 6 Conceptualize Your Thoughts

A. Given the video segments that follow, copy the concept mapon your English
notebook with the title of the video, type of viewing genre, and its details.

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 Genres of Viewing

1) Title of the Video: 2) Title of the Video: 3) Title of the Video:

________________ ________________ ________________

Genre: Genre: Genre:

________________ ________________ ________________
________________ ________________ ________________

: Length: Length:
_____________ _____________ _____________

What is it about? What is it about? What is it about?

______________________________________________________
_________________________________________________
______________________________________________________

4) Title of the Video: 5) Title of the Video:

________________ ________________

Genre: Genre:
________________ ________________
________________ ________________

Length: Length:
_____________ _____________

What is it about? What is it about?

______________________________________________________
______________________________________________________

1) A Drug Called Social Media

Details: It is a detailed narrative about why we should reconsider the ways we
interact with smartphones and social media the way we do today. (Length
9:40 )URL: https://www.youtube.com/watch?v=o-vkRamQZ4E

2) Cloudy with a Chance of Meatballs

Details: When Flint accidentally destroys the town rockets up into the clouds,
he thinks his inventing career is over. Then something amazing happens as
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 delicious cheeseburgers start raining from the sky. But when people greedily
ask for more and more food, the machine starts give spaghetti tornadoes and
giant meatballs that threaten the world!
(Length: 2:17)URL: https://www.youtube.com/watch?v=h1itUkiEqgg

3) Inbound int'l commercial flights expected to resume

Details: The Ninoy Aquino International Airport (NAIA) will resume
international flight arrivals on May 11, with chartered and commercial planes
scheduled on specific days. The airport remains to operate on limited
capacity, with a cap on passenger arrivals. (Length: 5:06)
URL: https://www.youtube.com/watch?v=nD67fiid3d4

4) Weather update today AM | THURSDAY – June 4, 2020

Details: Partly cloudy to cloudy skies with isolated rain showers
Caused by Easterlies / Localized thunderstorms
Possible flash floods or landslides during severe thunderstorms (Length:
2:51)URL: https://www.youtube.com/watch?v=zPSBZnGWutE

5) Coronavirus - Seven Steps to Prevent the Spread of the Virus

Details: Even if you are at home, COVID-19 virus could possibly endanger
you. Take these simple steps to protect yourself and your loved ones.
(Length: 30 seconds)
URL: https://www.youtube.com/watch?v=8c_UJwLq8PI

B. Choose the letter of the best answer. Write the chosen letter on your English
notebook.

1. A segment in ABS-CBN news last August 3, 2018 which talked about a

low-pressure area located at 630 km East of Guiuan, Eastern Samar.

a. documentary d. news flash

b. internet-based e. weather report
c. movie trailer

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 2. In the middle of a show in ABS-CBN last January 26, 2020 at around 4:10
in the afternoon, an important news was aired about a place in Luzon with
no electricity due to typhoon “Ompong”.
a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer
3. A short clip from the film “Hello, Love, Goodbye” was advertised on
television for promotion purposes.

a. documentary d. news flash

b. internet-based e. weather report
c. movie trailer

4. “Mythbusters” is an informative online show hosted by Jon Lung and Brian

Louden. The show will take over testing crazy science experiments.
a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer
5. “Manny” is a hard-hitting feature length film that explores the many
triumphs and tribulations of Filipino boxing sensation Manny Pacquiao.
a. documentary d. news flash
b. internet-based e. weather report
c. movie trailer

What doAdditional Activity

you think is the most useful genre of viewing? Why do you
think so?
_____________________________________________________________
_____________________________________________________________
Nuggets of Wisdom. Go over the various tasks that you came across in the
_____________________________________________________________
lesson. Reflect on the valuable insights that you have gained. Make sure to write
_____________________________________________________________
down your reflection on your English notebookobserving the correct subject-verb
agreement rules.
Would you believe that the genres of viewing can impact your study
habits? In what way?
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
Congratulations! You have successfully completed Module 2. Please proceed
to Module 3 and learn about Active and Passive Voice in Varied Contexts

Answer Key

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 References

ABS-CBN News. Inbound Int'l Commercial Flights Expected to Resume. March 11,
2020. https://www.youtube.com/watch?v=nD67fiid3d4 (accessed May 31,
2020).

—. Inbound Int'l Commercial Flights Expected to Resume. March 11, 2020.

https://www.youtube.com/watch?v=nD67fiid3d4 (accessed May 28, 2020).

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American Geosciences Institute. What are Weather Reports?
https://www.americangeosciences.org/education/k5geosource/content/weathe
r/what-are-weather-reports (accessed June 3, 2020).

Donaghy, Kieran. Advancing Learning: The Fifth Skill – 'Viewing'. April 16, 2019.
http://www.onestopenglish.com/community/teacher-talk/advancing-
learning/advancing-learning-the-fifth-skill-viewing/557577.article (accessed
May 18, 2020).

Dyksterhouse, Landon. What is documentary? The Genre Defined.”

Videomaker.com. March 5, 2020. https://www.videomaker.com/how-
to/documentary/what-is-documentary/ (accessed May 28, 2020).

GMA Public Affairs. I-Witness: 'Selda Inosente,'. March 14, 2018.

https://www.youtube.com/watch?v=lr2yv2LeYPo (accessed May 18, 2020).

GrammarBook.com. Subject-Verb Agreement.

https://www.grammarbook.com/grammar/subjectVerbAgree.asp (accessed
June 8, 2020).

Marvel Entertainment. Marvel's The Avengers. October 11, 2011.

https://www.youtube.com/watch?v=eOrNdBpGMv8 (accessed May 18, 2020).

Sanchez, Martha Jean. Statista. March 10, 2020.

https://www.statista.com/statistics/221179/internet-users-philippines/
(accessed May 28, 2020).

South China Morning Post. Tightened Measures and Panic Buying in Philippines.
March 11, 2020. https://www.youtube.com/watch?v=WtRVq-IbmZI (accessed
May 28, 2020).

Thoughtful Learning. Thoughtful Learning. March 2020.

https://k12.thoughtfullearning.com/teachersguide/writers-express/48-
improving-viewing-skills (accessed May 28, 2020).
Villena, Jason O., Sanclaria, Sharlyn P.,De Guia, E. and Rara, Aro R. In English 7
Learner's Material, 90-91. Pasig: FEP Printing Corporation, 2017.

Weather Update Today PH. Weather Update Today. June 4, 2020.

https://www.youtube.com/watch?v=zPSBZnGWutE (accessed June 4, 2020).

World Health Organization. Coronavirus - Seven Steps to Prevent the Spread of the
Virus. March 13, 2020. https://www.youtube.com/watch?v=8c_UJwLq8PI
(accessed June 4, 2020).

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