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Warehousing Decisions

This document summarizes a case study of Buckeye Cable Vision Incorporated's successful use of a warehousing decision support system (WDSS) to aid their strategic warehouse expansion and re-warehousing decisions. The WDSS utilized computer-based models like simulation, analytic hierarchy process, and forecasting to help optimize warehousing operations. It was found that the WDSS not only improved warehousing productivity but also increased supply chain visibility. A key to its success was the company's ability to maintain high quality data through standardization, cleaning, and real-time updates. The WDSS provides a model that can help other companies better control costs by strengthening the link between warehousing and their supply chain.

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Rohit Singhal
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77 views2 pages

Warehousing Decisions

This document summarizes a case study of Buckeye Cable Vision Incorporated's successful use of a warehousing decision support system (WDSS) to aid their strategic warehouse expansion and re-warehousing decisions. The WDSS utilized computer-based models like simulation, analytic hierarchy process, and forecasting to help optimize warehousing operations. It was found that the WDSS not only improved warehousing productivity but also increased supply chain visibility. A key to its success was the company's ability to maintain high quality data through standardization, cleaning, and real-time updates. The WDSS provides a model that can help other companies better control costs by strengthening the link between warehousing and their supply chain.

Uploaded by

Rohit Singhal
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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warehousing decisions

merald Group Publishing Limited

Acknowledgements: 

The author would like to express sincere gratitude to a group of executives, especially
Mr Thomas K. Dawson, Director of Government and Community Affairs, Ms Rose
Fulton, Manager of Converter/Warehouse Operations, and Mr Joseph D. Jensen,
Executive Vice President/Chief Technical Officer at the Buckeye Cable Vision Inc. for
allowing him to investigate ongoing warehousing problems and sharing internal data
with him. Also, special thanks go to Clark Hochradel, Justin Evers, Beth Chamberlain,
Darren DeMange, John Pawlak, Tankuk Ozel, Seth Ream, David Verbsky, and Chris
Leligdon for collecting the necessary data and doing the graphical works.

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Abstract: 

Purpose – This paper seeks to illustrate the successful development of a warehousing


decision support system (WDSS) that aided the Buckeye Cable Vision Incorporated
(BCV) in making its strategic warehouse expansion and re-warehousing decisions. The
WDSS utilized by the BCV can be a blue-print for other companies which would like to
improve their warehousing productivity and strengthen the warehousing link to their
supply chain. 

Design/methodology/approach – Warehousing costs make up a significant portion of


a company's business expenditures. Thus, many companies are pressured to control
warehousing costs by improving their warehousing productivity. However, it is not an
easy task to improve warehousing productivity given the increased complexity
associated with today's warehousing activities such as value-added services and cross-
docking operations. To cope with such warehousing challenges, a specific decision
support system (DSS) that incorporates several computer-based models into the
warehouse decision-making process is proposed. These models include: a simulation
model based on computer-aided design, an analytic hierarchy process, and a
forecasting technique. To demonstrate the usefulness of the proposed DSS and provide
practical guidance for other companies that seek the DSS as a powerful decision-aid
tool, this paper conducted an in-depth case analysis of the BCV that successfully
exploited the WDSS. 

Findings – Through the BCV's case, it was shown that the WDSS could not only
enhance warehousing productivity, but could also improve supply chain visibility. Also, it
was found that the WDSS success lay in the company's ability to sustain high data
quality by standardizing, cleaning, and updating relevant data on a real-time basis. 

Originality/value – Since the early 1970s, a DSS has attracted attention from both
profit and non-profit organizations. Despite the long history of DSS evolution, it has
been rarely applied to strategic warehousing decisions. This paper is one of the first
attempts to develop a specific DSS that can assist warehousing managers in
documenting warehousing costs, identifying non-value adding activities, evaluating
strategic warehousing alternatives, and utilizing given warehousing resources. 

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