Maggie Himmel
Education
Dundee Crown High School, Carpentersville, IL Graduated in May 2016
Western Michigan University, Kalamazoo, MI Graduated in June 2020
B.A. Public Relations
Minor in Marketing
Summary
I am a recent college graduate with 3+ years of experience and a passion for the world of marketing and all
forms of advertising. I have an aptitude for creating unique content for social media and am proficient in
Microsoft Office and Adobe tools. I am also familiar with group projects and work very well in team
environments. I have been recognized for the ability to conduct in-depth market research with former
experience and use digital marketing strategies to create distinguished, client-focused campaigns in the
classroom.
Relevant Experience
Assistant Floral Designer September 2020 – Present
Flowers for Dreams, Milwaukee, WI
• Design bouquets, arrangements and wedding flowers that meet both aesthetic and technical criteria
• Assist in coordinating daily logistics and company aesthetics for the Milwaukee area
• Process and organization of daily and wedding flowers, materials, orders and inventory
• Support Milwaukee production manager with general shop operations
Flower Shop Clerk & Marketing Lead July 2018 – July 2020
Schafer’s Flowers Inc., Kalamazoo, MI
• Managed storefront including working registers and hands-on customer service
• Processed fresh flowers delivered to the shop from local wholesalers daily
• Assisted and responded to customer phone calls, letters and flower orders
• Created social media strategy and established a business Instagram account
• Developed and drafted branding content for social media
• Produced company marketing research and analyze consumer insights
Marketing Intern
Kennicott Brothers Wholesale Co., Chicago, IL June 2019 – August 2019
• Managed weekly and monthly email broadcast to 17 locations
• Created and complied a flower photo library for future company use
• Assisted in researching, writing, photographing, and filming for Kennicott Blog
• Helped design marketing flyers for events
• Helped developed and photographed content creation for social media
Communications Intern September 2015 – May 2016
Senator Karen McConnaughay, 33rd District of Illinois, West Dundee, IL
• Produced multimedia branding content for senator’s website
• Managed email newsletter for 5,000+ readers
• Organized district community activities and events such as writing contests and coordinating fundraisers
• Monitored and responded to emails, phone calls and letters
• Managed and updated the district departments and bill databases
Freelance Photographer
Self-Employed Business May 2018 – Present
• Specialize in portrait, landscape and nature photography
• Technically proficient in camera equipment, film, lenses, filter and lighting
• Work directly with clients to develop visual goals and themes
• Provide customer services to clients regarding scheduling appointments and photoshoots
• Social media-based portfolio and marketing platform, @mhimmelphotography on Instagram
