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Ecommerce Coordinator: Who We Are

This job posting is for an Ecommerce Coordinator position at American Meadows, an ecommerce company focused on home gardening products. The summary responsibilities of the role include: 1) Managing ecommerce operations like uploading products, implementing promotions, and optimizing the customer experience on three websites. 2) Collaborating across teams to increase sales, customer satisfaction, and drive profitability through the online experience. 3) Being a self-starter with strong attention to detail.

Uploaded by

Sole Bavaro
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66 views3 pages

Ecommerce Coordinator: Who We Are

This job posting is for an Ecommerce Coordinator position at American Meadows, an ecommerce company focused on home gardening products. The summary responsibilities of the role include: 1) Managing ecommerce operations like uploading products, implementing promotions, and optimizing the customer experience on three websites. 2) Collaborating across teams to increase sales, customer satisfaction, and drive profitability through the online experience. 3) Being a self-starter with strong attention to detail.

Uploaded by

Sole Bavaro
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Ecommerce Coordinator

Company: American Meadows, Inc.


Location: Shelburne, VT
Available: Immediately
Application Deadline: 2/15/2017
Commitment: Full-Time
Reports to: Brand & Customer Experience Director

WHO WE ARE

At American Meadows, we like to say that we Do Good Through Gardening. Our primary focus is to be great at
providing home gardeners with the products and knowledge and website experience they need to succeed. We
work to accomplish this by combining top-quality products, a staff that’s passionate about what we do, the latest
in technology and proven direct-to-consumer methods. If that sounds intriguing, read on...

WHO YOU ARE & WHAT YOU’D DO

The ecommerce coordinator is a hands-on position focused on handling day-to-day ecommerce responsibilities of
our websites and marketing. This role will be responsible for ecommerce efforts including uploading and
modifying products, implementing promotions & marketing content, conversion rate and performance
improvement initiatives, and functionality optimization. In addition, this person will collaborate cross-functionally
with Marketing, and the Product team to increase customer satisfaction and drive sales and profitability through
online experience. You will help build, and keep up to date, three (and growing) top notch ecommerce websites
with an emphasis on uploading and managing great content, imagery, and products. This will include
implementation of marketing campaigns designed to increase online traffic and acquire new customers, and
campaigns to retain our current customers. We are looking for a self-starter with a desire to learn.

A key element to be successful in this role is to have strong follow-through and to be attentive to detail. If
this role looks to be a good fit for your next career move, show off your skills by thoroughly reviewing the
job details, reply with your resume and complete Step 1 (listed below) of the application process.

We look forward to hearing from you!

ACCOUNTABILITY MATRIX

Accountability Priority Time Success Factors


Content Management 1 35%  Efficient use of Magento and written skills to
 Use Magento and WordPress platforms to ensure high quality information for our customers
curate, create, modify and remove  Ability to curate, post and edit blog, how-to, and
website content as needed for in-season other content that is well laid out, error free, and
and seasonal changes. SEO optimized (tools and guidance provided for
 Manage and upload editorial content to SEO optimization).
conform to the site’s style guides and SEO  Ensure content, products, links and services are up
best practices. to date and websites are working properly.
H-7 Offer
 Audit website and links for relevance and  Use basic HTML to input content and products into
accuracy website platforms
Promotion Management 2 30%  Timely and accurate updating of product pricing,
 Work with Product Managers and site banners, and the like to ensure promotion
Ecommerce Manager to ensure effectiveness and to limit Customer Service
promotions and website updates are calls/emails.
implemented as needed for emails and  Create strong, trusted relationships with
other marketing events. Ecommerce Manager and Product Managers.
 Coordinate with Marketing and
Merchandise teams to ensure promotions
and emails are accurate, error free, and
on time.
Channel Marketing Support 3 15%  Test links, formatting, etc. to ensure error free
 Support the Marketing team in emails and online advertising
developing and maintaining new and  Help to develop, manage and test new online
existing marketing channels. marketing channels.
 Assist with social media management.  Help oversee social media efforts to ensure a strong
brand presence.
Product information, Images & Video 4 15%  Ensure that the sites, landing pages, and product
 Manage product catalog in Magento pages have high-quality, compelling images and
 Update images and assets for use in site, banners.
email, social media and other digital  Develop and manage a strong image and video
campaigns. library, including adding meta data.
 Create banners, headers and other  Complete and optimized database of our product
graphics from pre-built templates information for the team to utilize for Google,
 Maintain product information for Amazon, comparison shopping and affiliate
comparison shopping. channels.
 Manage product video assets, and ideally  Ability to edit video strongly desired
have the ability to edit short video
content.
Planning and Strategy 5 5%  Complete projects on time and within project
 Contribute to technology & marketing estimates.
strategy.  Contribute to successful team structure and
 Contribute to the development of dynamic.
Marketing and Ecommerce initiatives  Contribute to a highly productive, profitable
 Evaluate team and ecommerce ecommerce team, hitting quarterly project and
performance sales goals.

DESIRED QUALIFICATIONS:

 Basic knowledge & appreciation of gardening required.


 Experience with online and/or retail websites.
 Working knowledge of HTML and Dreamweaver or other text editing software.
 Experience with content management systems - Magento and WordPress experience a plus, but not
required.
 Image manipulation and web optimization experience using tools such as Photoshop or Fireworks. Video
editing experience a huge plus!
 Desire to learn Google Analytics.
 Proficiency with Excel.

H-7 Offer
 Detail Oriented with exceptional communication and organizational skills.
 Ability to manage multiple tasks in a fast-paced, deadline-drive environment.

WHAT WE OFFER

 The usual, but very important, things like health, vision, dental and pet insurance (which the company
contributes to), as well as a matching retirement plan and company paid Life Insurance, AD&D and
Disability. Also, time away to rejuvenate is very important so we offer Paid Time Off and paid holidays.
Lastly, we invest in our people and we will help you further your education (Master Gardener, Advanced
Vegetable Gardening Certification, Leadership training, and so much more)!
 A fun-loving team of plant nerds who are looking to make the world a little better – one wildflower at a
time
 A few well-behaved dogs who offer up free puppy kisses, their bellies to scratch, and a paw shake if you’ll
give them a cookie 😊
 Fully stocked kitchen of mostly healthy snacks, but sometimes a plate of nachos is just what you need!
 Discounts on all American Meadows and High Country Gardens products because we want you to dig in
and have the opportunity to grow a beautiful garden!
 Full usage of company fitness room, free in-house yoga classes, and the opportunity to join us for free
company events and activities (this year, so far, we’ve hiked Mount Philo for a BBQ at the summit, have
had lots of ice cream sundae parties, chair massages, dress up like a gnome day- because why not??, Food
Truck Friday, & our anniversary party at a local brewery).
 We are located directly on the CCTA bus line for easy transportation and a quick ride from the bike path!

HOW TO APPLY

If this work sounds invigorating and you’re excited to learn more, please complete Step 1 is easy: Write a quick
summary of a relevant challenge you faced and how you went about solving it, specifying what tools you used in
your solution and why you’re proud of the accomplishment. Don’t go overboard – This isn’t a writing exercise,
rather a chance to get a sense for how you go about your craft. Also include a resume, but please focus on the
first aspect as it’s the key to proving that you’re the right fit.

American Meadows is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment
without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If
you need assistance or an accommodation during the application process because of a disability, it is available
upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of
such a request.

H-7 Offer

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