F E A T U R E

CAVITE
Photo by Erwin Mascarinas

BACOLOD
CAVITE
ECONOMIC BACKGROUND

An agro-industrial economic zone is also part of

CROP PRODUCTION Cavite’s industry portfolio. A biofuel ethanol plant sits
as of 2018 at a 24-hectare property in Barangay Caluangan,
Magallanes. Approved by the Philippine Economic

91%
As the demand for residential opportunities in the metropolitan areas continues to skyrocket, some city dwellers Zone Authority in 2010, the ethanol distillery and
opt to choose homes just outside the busy metro. One province considered as a viable location that will attract power cogeneration plant produces 125,000 liters of
a flock of new residents is Cavite. biofuel per day and approximately five megawatts.
OF THE LAND AREA
The province of Cavite has experienced rapid development in the last few years. During the 7th Regional In addition, tourism-related spaces are among the
Competitiveness Summit last October 2019, the municipality was hailed the third most competitive province in province’s economic zones. One of them is the San
Cavite’s commerce and industry is thriving. In part, it
the country, proving that they are indeed a powerhouse of progress. Under the Economic Dynamism Pillar, the Lazaro Leisure and Business Park. Located in Carmo-
relies on its land’s rich agriculture. In the latest report
city of General Trias secured the top spot. Silang, meanwhile, was recognized in the Government Efficiency na, the venue features a racetrack, a grand cockpit
released by the local government, the 2018 figures
Pillar. and coliseum, and a FIFA-accredited artificial
show that the total land area used for crop produc-
football pitch. Other tourism ecozones include
tion was approximately 54,167 hectares, which is 91
resort-hotel accommodations.
percent of the total agricultural space. Food crops
occupied 12,900 hectares of that area, generating a
Aside from agriculture and industries, another pillar
production volume of 97,350 metric tons, with rice
of Cavite’s economic development is the growth in
registering the largest number, 42,381 metric tons.
financial institutions. As of September 2018, the
Meanwhile, vegetables were at 28,969 metric tons,
province records a total of 394 banks, an increase of
root crops at 20,064, and corn at 5,936.
almost seven percent from the figures the year prior.
Magallanes is the top producer of crops, bringing
Majority of these institutions are commercial,
136,198 metric tons into the food basket.
representing 49 percent of the total. Thrift banks
come in second in terms of quantity, registering at 38
Although largely agricultural, Cavite is also highly
percent, and then finally, rural banks at 13 percent.
industrialized. It boasts of economic zones located all
over the region, in Cavite City, Kawit, Noveleta,
Bacoor, Imus, Dasmariñas, and Carmona. There are

7%
also industrial estates in Gen. Mariano Alvarez,
Silang, Tanza, Naic, Tagaytay, and Gen. Trias,
among many others. In total, more than 60 econom-
ic zones are in operation or under development in
the province.

These districts are classified into different types,

according to industry operations. Under Manufactur- INCREASE OF BANKS
ing, for instance, there is Cavite-Carmona Industrial as of September 2018
Estate, a 100-hectare site that houses the People’s
Technology Complex. A joint project of the Technol-
ogy and Livelihood Center (TLRC), the province of
Cavite, and the municipality of Carmona, the estate
was developed to provide job opportunities and
improve the livelihood skills of the Caviteños in the
area.

Meanwhile under Information Technology, there are

business parks developed by private real estate firms
to accommodate different business process
outsourcing companies, including big brands in the
sector such as TeleTech, Appen, and California
Telemarketing Inc.
 H

The Church of Jesus Christ

of Latter-day Saints W G Cavite City Hall
W
San Sebastian College Diocesan Shrine of Our Lady of Solitude of Porta Vaga
Recoletos de Cavite S
W United Church of Cavite
Cavite Medical Center H
W St. Michael the Archangel Parish Church

H Crisostomo General Hospital

PUBLIC FACILITIES AND ESTABLISHMENTS W

Saint Mary Magdalene Parish Church
M Vista Mall North Molino
San Pedro Calungsod
H Medical Center WG
Cavite Police M Main Square Mall
St. Martin Maternity H Cathedral of
Provincial Office
S SCHOOL W PLACES OF WORSHIP & Pediatric Hospital Our Lady of the Pillar
De La Salle University Dasmariñas Saint Mary Magdalene Parish Church H Contreras Medical Clinic & Hospital
Emilio Aguinaldo College - Cavite Campus Immaculate Conception Parish Church
De La Salle Medical and Health Sciences Institute Our Lady of Candelaria Parish Church SM City Rosario M G Social Security System H Southeast Asian Medical Center
Philippine Christian University - Dasmariñas Campus St. Michael the Archangel Parish Church H City of Imus Sto. Niño de Molino Parish Church
Robinsons Place M Maple Grove W
Cavite State University St. Francis of Assisi Parish Church M Doctors Hospital S University of Perpetual Help
General Trias
Adventist University of the Philippines Diocesan Shrine of Our Lady of Solitude of Porta Vaga System DALTA in Molino
Lyceum of the Philippines University - Cavite Campus United Church of Cavite W St. Francis of Assisi Parish Church M Vista Mall Daang Hari
M SM City Molino
University of Perpetual Help System DALTA in Molino Cathedral of Our Lady of the Pillar
San Sebastian College - Recoletos de Cavite Sto. Niño de Molino Parish Church
Far Eastern University - Cavite The Church of Jesus Christ of Latter-day Saints

H HOSPITALS GOVERNMENT AGENCIES

Cavite Medical Center G Provincial Government of Cavite
Major Danilo Atienza Air Base Hospital Cavite Provincial Capitol
H Emilio Aguinaldo College Medical Center - Cavite
Crisostomo General Hospital Cavite Public Employment Service Offices PESO
St. Martin Maternity & Pediatric Hospital Department of Education
San Pedro Calungsod Medical Center Social Security System
De La Salle University Medical Center Southwoods Mall M
Southeast Asian Medical Center Cavite Police Provincial Office H De La Salle Medical and Health Sciences Institute
Contreras Medical Clinic & Hospital LRA Extension Office Immaculate Conception Parish Church W S Emilio Aguinaldo College - Cavite Campus
S
City of Imus Doctors Hospital Cavite City Hall S
De La Salle University Dasmariñas
Emilio Aguinaldo College Medical Center - Cavite
De La Salle University Medical Center IMPORTANT EVENTS
HAPPENING IN THE CITY
M MALLS/ENTERTAINMENT HUBS Bike King Philippines LRA Extension Office G M SM City Dasmarinas
Robinsons Place General Trias Youth Futsal Cup
M Arden Botanical Estate S S Philippine Christian University - Dasmariñas Campus
Vista Mall North Molino Hot Air Balloon Festival Lyceum of the Philippines
Main Square Mall SM City Trece Martires
M
University - Cavite Campus
Vista Mall Daang Hari Cavite Public G G Provincial Government of Cavite
G
SM City Molino Employment Service G Cavite Provincial Capitol
Department of Education
SM City Dasmarinas Offices (PESO)
SM City Trece Martires
Southwoods Mall
Maple Grove
Arden Botanical Estate

S Far Eastern University - Cavite

Our Lady of Candelaria Parish Church W

Adventist University S
of the Philippines

S Cavite State University Main Campus

 GROWTH HOTSPOTS GROWTH HOTSPOTS

General Trias Dasmariñas

Geographically, General Trias is an inland city surrounded by the municipalities of Noveleta and Rosario to One of the Cavite cities that benefited from Metro
the north, Trece Martires and Tanza to the west, Amadeo to the south, and Imus and Dasmarinas to the east. Manila’s suburban expansion is Dasmariñas. What
It has a land area of approximately 81.46 square kilometres. The city celebrates its Valenciana Festival every used to be a small barrio in the town of Imus in the
year, which originated from a variation of the Valencian paella. 1800s became a city through a plebiscite in 2009.
Today, it plays an integral role in the economic
growth of the province.

Demographics of Population
One of the Cavite cities that benefited from Metro
Manila’s suburban expansion is Dasmariñas. What
used to be a small barrio in the town of Imus in the
1800s became a city through a plebiscite in 2009.
Today, it plays an integral role in the economic
growth of the province.
Dasmariñas has a listed population of 659,019
residents according to the 2015 census. There were
only 643 inhabitants listed as original settlers in what
used to be the town of Dasmariñas.
The city consists of 11 unofficially-defined districts
Photo by XPLORRA subdivided into 75 barangays. These districts are Photo by Brideworthy
composed of the Poblacion, San Agustin, San Jose,
Demographics of Population Service firms and retail establishments are heavily Salitran, Sabang, Burol, Langkaan, Paliparan, Other industrial estates found in the city are the
The city of General Trias currently has a population concentrated in the barangays of San Francisco, Salawag, Sampaloc, and Dasmariñas Bagong Dasmariñas Technopark in Barangay Paliparan, the
of 314,303 residents with a 3,900-inhabitant Tejero, Manggahan; the public market; and the Bayan. Among the 11 districts, Poblacion is NHA Industrial Park located in Bagong Bayan, and
population density for every square kilometre. Back Poblacion. considered as the city’s center. some 240 factories located in other barangays. It
in 2000, the registered population size was only also houses several commercial establishments such
107,691. It increased by 61.12% in the past 5 years as the Robinsons Place Dasmariñas, SM Marketmall
The number of government employees listed for Workforce
starting in 1995, resulting in a predicted growth rate Dasmariñas, Walter Mart Dasmariñas, and the SM
of 10% for the city. public services close in at around 1,453, wherein What contributed to the workforce increase are the City Dasmariñas.
292 are permanent and about 1,161 are contractual developments in the industrial, residential, and
workers. They work in 16 major offices and academic sectors. The First Cavite Industrial Estate
The city’s population is about 5.52% of the total departments of General Trias’ LGU, and oversee the houses about 81 domestic and foreign corporations
population of the province of Cavite. It is currently development planning and service delivery tasks. Trece Martires
that employ 20,000 workers. In 2012, Dasmariñas
ranked 7th in population size among the province’s posted a local income of Php 420,844,216, which is A 4th class city in Cavite, Trece Martires used to be
listed cities and municipalities. Analysts attributed the mostly sourced from industrial activities. the province’s capital until 1977 when former
increase in the population growth to the heavy Major Companies and Offices in the Area President Ferdinand Marcos transferred it to Imus.
migration caused by industrial activities and the In terms of financial services, General Trias has 52 Despite the relocation of Cavite’s capital, Trece
boom of the commercial and residential sectors. firms, which include lending companies, banks, and Major Companies and Offices in the Area Martires still hosts several provincial government
pawnshops. The industrial parks also created a shift offices.
Dubbed as “the university capital” of the province, it
in the economic focus of the city from agricultural to houses several educational and health institutions,
Workforce industrial. There are now 130 firms operating in the and subdivisions. The list includes the De La Demographics of Population
There are about 2,579 registered commercial city, 20 of which are situated outside the industrial Salle-University-Dasmariñas, De La Salle Medical
establishments in the city and the figures are zone, five are located outside the Gateway Business and Health Sciences Institute, National College of Its population has grown from 104,559 to 155,713
expected to rise alongside the rapid urban Park’s special zone, and 32 in the New Cavite Science and Technology, Emilio Aguinaldo College, inhabitants after its economic growth attracted
developments. About 111 are wholesale Industrial City. The special zone at the Gateway Technological University of the Philippines-Cavite, immigrants from nearby municipalities and Metro
establishments, 60 are from banking and finance, Business Park has 18 industrial firms and 55 are and Philippine Christian University-Dasmariñas. Manila. This represented a 7.88% increase in the
and 102 are from real estate. situated in the Cavite Export Processing Zone. population since 2010.
 GROWTH HOTSPOTS GROWTH HOTSPOTS

Demographics of Population Tanza

The city of Imus currently has a population of The municipality of Tanza gained several awards
481,017, and the highest recorded population such as the “Seal of Good Local Governance” in
growth happened in 1995 with an 8.17% rate of 2016 and the “Seal of Good Housekeeping” in
increase. The population increase in the city is 2011 and 2012 given by the Department of Interior
attributed to the overspill coming from Metro Manila. and Local Government. It also earned the “2014
Imus has a household population of about 80,356, Most Competitive in Economic Dynamics” award by
coming up at an average household size of about the National Competitiveness Council.
four persons for every household.

Demographics of Population
Workforce
It is the 8th municipality in Cavite with a high
There are about 6,636 business establishments that population density. Imus is ranked 15th in the
are licensed to operate, which include 300 municipalities earning large revenues based on the
manufacturing establishments, 4,376 commercial 2016 Financial Report of the Local Government
establishments, and 190 financial institutions. An Finance. It currently has a population of 305,607
estimated 13,478 employees found jobs at the 18 Photo by Brideworthy
and consists of 41 barangays.
major industrial establishments that settled at the
Imus Informal Industrial Estate. Major Companies and Offices in the Area
Workforce It is home to the first roll-on, roll-off barge terminal in
As of 2016, its listed income is Php 445,060,000, the Philippines, which is the Cavite Gateway
Major Companies and Offices in the Area
which showed a significant increase from 2014’s Terminal. Some of the prominent companies found
Cavite’s banking center is in Imus, with multiple income of Php 307,370,004 and 2012’s Php in Tanza are the Bangko Mabuhay (Rural Bank of
Photo by Patrick Roque financial institutions that the local government is 256,927,915. Tanza) and Premium Packaging International, Inc.
currently establishing. They have contributed to the
Workforce steady rise in terms of income alongside the
industrial establishments such as the Anabu Hills
Trece Martires has a 1st class income classification,
Industrial Estate and the Imus Informal Industrial
the majority of which came from revenues on the
city’s real property taxes.
Estate. Corporations such as San Miguel-Yamamura INFRASTRUCTURE DEVELOPMENT
Asia Corp., EDS MFG, Inc. Champan Garment
Corp., and Liwayway Mktg. Corp. can also be found Cavite’s economy is expected to grow further with In late 2019, the first 10 km segment of the road
Major Companies and Offices in the Area in the city of Imus. new infrastructures completed and under was opened to motorists. Authorities are
construction. fast-tracking construction to beat their target
Among the major contributors in the economic
completion date this year. Once finished, travel time
profile of Trece Martires are the construction of
between the two major expressways will be reduced
Walter Mart and the SM City Trece Martires; the In terms of road projects, the most anticipated is the from 90 minutes to approximately 45 minutes.
latter is the 5th SM supermall built in Cavite. The CALAX (Cavite-Laguna Expressway), a 45-km tolled
Trece Tower Mall is also one of the notable highway linking CAVITEX (Cavite Expressway) and
developments in the city. Some of the government SLEX (South Luzon Expressway). The Cavite region will soon see a new railway as
offices located in Trece Martires are the Department well. The current LRT Line 1 will be extended up until
of Labor and Employment, the Philippine Statistics Bacoor, Cavite, stretching over 12 kilometers. It will
Authority, and the Office of the Provincial Governor. The thoroughfare stretches from Kawit, Cavite until have eight stations, namely Redemptorist, MIA,
Mampalasan Interchange in Biñan, Laguna. Asiaworld, Ninoy Aquino, Dr. Santos, Las Piñas,
Designed to facilitate faster travels and grow trade Zapote, and Niog. The first phase of the project,
Imus among provinces, CALAX will have interchanges in which started last year, involves the construction of
nine locations, namely Kawit, Daang Hari, the first five stations. Meanwhile, the rest of the
Imus is a 3rd class city in the province of Cavite and
Governor’s Drive, Aguinaldo Highway, Silang, Sta. railway will see completion in 2022. Once it opens
dubbed as the “Flag Capital of the Philippines.” It is
Rosa-Tagaytay, Laguna Blvd., Technopark, and a its doors to the riding public, commuters will spend
the capital of Cavite, and it’s known for the Battle of
toll barrier before SLEX. 25 minutes of travel only, a sharp drop from the
Imus that took place on September 3, 1896, and the
Photo by cavite.gov.ph current one to two hours.
May 28th Battle of Alapan in 1898.
 Aside from mobility infrastructures, Caviteños will see
new buildings rise from their province. Among these This was followed by the 35 to 44 year old bracket
are the General Trias Auditorium and Sports having 34.74 percent for 2018 and 34.82 percent
Complex, which is located inside the grounds of the for 2019.
General Trias Memorial Elementary School. The
cementing of the roads from Barangay Santiago to There is undeniable interest in the City of General
the Governor’s drive is also another project that the Trias from online property seekers. It comes not only
local government is currently pursuing. There is also from residents of the province of Cavite or those
an ongoing road widening happening in Barangay residing in Metro Manila. There is also evidence that
Tejero to San Juan II. Photo by Gilbert Roy Alva it extends to other locations.

Search data from Lamudi also indicates that females Lamudi’s search data has tracked leads, pageviews
Other notable infrastructures recently built in the city
dominate interest in this city. They comprised 56.46 and sessions from multiple sources in the country as
are the General Trias Municipal Hall- Manggahan
Photo by Nonie Reyes percent of General Trias property seekers for 2018 well as abroad. Users from California, Dubai and
Annex and the two-story Training Center Building
and 64.16 percent of searchers from January to England collectively made up about seven percent of
located at Barangay Pinagtipunan. The city also
August 2019. This is an increase of about 13.64 the total leads from January to August of 2019. This
Aside from land transportation developments, the underwent several renovation projects after its
percent. is up by over twice the number of leads generated
government is also gearing up for the upgrade of an cityhood. These include renovations of the Sports
last year from the same group.
aviation hub in Cavite. The proposed 1,500-hectare Center, the “Welcome” arch between the
international airport will have four runways, airside Dasmarinas bridge and General Trias, and the city Data generated when it comes to the age groups of
property seekers also offered valuable insights. Those The regions of Metro Manila and Calabarzon still
and landside facilities, and a terminal building that plaza. The Sports Complex also has an additional
categorized under the 25 to 34 year old bracket and make up a huge chunk of property seekers in Gener-
can accommodate over 100 million passengers development with the construction of a stadium.
35 to 44 year old groups registered leads, with only al Trias. Metro Manila comprised 53.98 percent of
every year. The target operation date for the
a slight deviation from 2018 compared to the leads in 2018 while it can be credited with 48.76
P10-billion project is 2023, with the fourth runway
numbers between January to August of 2019. The 25 percent for 2019. Coming in second is CALABAR-
opening after six years. The local government hopes
to 34 year old age group comprised 65.26 percent ZON with 20.43 percent and 25.60 percent for
to break ground in the middle of February 2020.
for 2018 and 65.18 percent for 2019. 2018 and 2019, respectively.

L E A D S G E N E R AT E D
REAL ESTATE OVERVIEW
Given the thriving economy in the province and continuous infrastructure development, the local real estate
sector sees a positive growth. According to Lamudi data for the year 2019, the majority of property seekers
53.98%
come from the 35-44 age group. Though women make up the majority of pageviews, the 0.24 percent 25 to 34 Years Old 48.76%
increase in leads in males from 2018 to 2019 means both genders are interested in real estate. 65.26%
As for the property types, foreclosures saw the highest increase in terms of interest among seekers, climbing by 65.18% 20.43% 25.60%
5.45 percent in 2019. The next most popular is commercial properties. In 2019, there was a 4.79 percent
increase in leads, compared to figures from 2018. Even in the aspect of pageviews, office spaces experienced
35 to 44 Years Old
a growth of 3.86 percent in 2019. This is indicative of the evolving image of Cavite as a prime investment hub.
Businesses are flocking to the region to take advantage of the strong labor force and avoid the traffic conges- 34.74%
tion in Metro Manila. 34.82% 2018 2019
Zooming in on General Trias, Lamudi tracked which property types in this city appealed to most property
seekers, and data showed houses took a commanding lead at 66.3 percent when comparing the period of
January to August 2019 to the same period in 2018. In second place is land at 18.4 percent and foreclosures 2018 Property Seekers from Metro Manila
at 10.9 percent. Apartments, commercial property, and condominiums make up the remainder of the leads
generated from these searches. Compared to last year’s numbers in the first three quarters, however, it was 2019 Property Seekers from Calabarzon
foreclosures which made a remarkable boost of 3,537.5 percent. This was followed by land at 35 percent and
houses at 27.4 percent increase in leads.
 Another highly anticipated project from Megaworld is Arden Botanical Estate. Sprawling over 251 hectares of
land, this township will be composed of residential and leisure villages, a mixed-use commercial district, sports
and adventure parks, and a school. It will feature the best of nature. Residents will be surrounded by natural
rivers and organic gardens, as well as tree-lined roads and avenues, and lotus ponds.

As the leader in green developments, Megaworld will be introducing sustainability amenities and services for the
township, including the use of solar street lights, electric shuttles for transport, storm water recycling, permeable
pavements for driveways and parking, and organic fertilizers and pesticides for gardens. Arden Botanical Estate
will be located at the boundary of Trece Martires City and the municipality of Tanza.

The province of Cavite continues to hold promising opportunities in terms of real estate developments and they
aren’t bound to stop in the next couple of years, decades even. It will remain as one of the viable locations down
South as the metro dwellers continue to demand for semi-rural, semi-urban homes near Metro Manila. An even
greater accessibility in and out of the city will also be experienced by city residents with transportation
developments such as the C6 Expressway, the CALAX Expressway, and the LRT1 expansions.

FUTURE REAL ESTATE PROJECTS

Megaworld’s Maple Grove township, dubbed as the “Green City of the South,” will also bring urbanization to
Cavite, specifically at the heart of General Trias, with its modern amenities set in a modern Asian enclave.
Maple Grove is set to be Megaworld’s greenest township complete with a rainwater park, bike lanes, pocket
gardens, tree parks, and vertical gardens. It is located near Alabang Golf and Country Club, Robinsons, San
Beda College-Alabang, Alabang Town Center and Festival Mall, and it’s easily accessible via the Filinvest Exit,
SLEX-Alabang Exit, and the Daang Hari Exit. The township consists of 335 commercial lots with an expected
turnover in 2022 and offers a Makati-inspired central business district.

One project for this township is The Verdin, which is a 10-story residential tower equipped with amenities such
as a children’s pool, a reading nook, a playground, a sitting area, a pool deck, and a lap pool. It also has a
gym, a function room, and a daycare. The living spaces available for this residential project are studio-type,
one-bedroom, one-bedroom with lanai, and two-bedroom units.

Also part of the project is the Maple Grove Mall, a two-level sustainable mall slated to have four cinemas, a
supermarket, indoor events areas, and several retail and F&B outlets. The lifestyle mall, inspired by the
“greenhouse” concept, will maximize the use of natural light and will be equipped with grey water recycling
facilities and provisions for solar panels.