Week 1 Notes: Financial Marketing
Week 1 Notes: Financial Marketing
1. Raise capital
2. Profit incentive
3. Hedging
1. Government
2. Central bank
3. Investment banks
4. Insurance and reinsurance companies
5. Clearing houses - Companies that facilitate all activities between the commitment
of a transaction
6. Dealers/intermediaries/brokers
1. Avoidance -
1. Most obvious choice of risk management.
2. Extreme and offers very little reward for the participants. Eg: US Treasury
bills
3. Only risk involved is that the issuers missed repayments.
4. Does not protect against inflation which erodes value of money over time.
5. Not recommended as lower investment returns.
2. Loss prevention or reduction -
1. In this, risk is accepted while steps are taken to minimise the potential
loss. Eg: via Hedging, future contracts(Oil currently at $50 expected to go
to $70 dollar in 6 months. Bought future contract at $60 for delivery in 6
months.
2. Involves risk as works on speculation which brings with it uncertainty and
hence even greater risk.
3. Diversification -
1. Diversification in multiple securities and bond markets.
2. Approach is to minimise potential loss by pooling assets with different risk
weightage as per their risk appetite.
4. Transferring risk -
1. Involves moving risk from one party to another.
2. Done on the theoretical basis that the risk averse party is willing to pay the
loss covering party a premium.
3. Eg: Insurance policy whereby a party pays frequent premiums based on
risk involved.
1. Bonds
1. Mitigation
1. Interest repayment rates are fixed and principal is determined
before sale.=> Income earned & repayment required is predictable.
2. Information concerning the reliability of the bond issuer is usually
readily available through ratings agencies.
2. Exposure
1. Function that a bond serves for the bond holder is to enable them
to collect frequent payments in the form of interest. If payments are
missed, investors will incur loss(called default risk).
2. Bonds operate in an interest rate environment. If interest rate
increases, bond value decreases and hence loss for investors.
Known as interest rate risk.
2. Equities
1. Mitigation
1. Equities offer ownership.
2. Equity owners have rights to the capital and in most cases voting
rights that they can use to exercise dividend payout.
3. If a company goes bankrupt, ownership attributes certain rights to
the holder that can minimise loss even though a normal
shareholder doesn’t have the first rights to payment.
2. Exposure
1. Equity holders have high price exposure as shares are openly
traded.Equities although being long term investment, in the short
term can experience price volatility and devaluation. This leads to
investors spending more time in the market.
2. Shareholder can exercise their vote to force a dividend distribution,
but in cases where profits do not allow for distribution, the
shareholder will experience dividend risk
3. Unlisted securities
1. Mitigation
1. Doesn’t have the same regulation standards as listed securities =>
Issuer can trade more cheaply and can get to market quickly as
compared to IPO.
2. Exposure
1. Safety concerns are there. Participants in these environments are
likely to experience market manipulation.
4. Universal Risks - Type of risk that cannot be avoided.
1. Systemic risk
1. Risk that is not isolated to one particular company, trader or
institution.
2. Affects the underlying components of the integrated system of the
entire financial market.
3. Very hard to foresee as it can originate from almost anywhere in
the system.
4. This type of risk requires an overhaul or serious amendment of the
system.
5. Eg : 2008 financial recession due to mortgage defaults.
2. Black swan event
1. Risk event that is infrequent, unpredictable and cannot be
predicted.
2. Eg: Corona.