Need For Creativity in 21 Century
Need For Creativity in 21 Century
a) EXPERIENCE- It is the source from which e aquire knowledge. People with more
experience will be more creative. Our brain works on the basis of different
experiences. Openness to experience is very important. This is a capability to
appreciate new knowledge.
b) INTUITION- It is the ability to know something without using any reasoning or
rational thought. All the experiences will be stored in the subconscious mind and this
will be connected when we have some problems or questions. Intuition is non linear.
Mind jumps from known to unknown and recognises a new information.
c) IMAGINATION- It is the ability to see the impossible. Knowledge is the starting
point of imagination
SOURCES OF CREATIVITY
1. KNOWLEDGE- A basic knowledge about the domain is required. This will help to
form teams of varied specializations.
2. CREATIVE THINKING SKILLS- For better creative thinking skills we must be
unafraid to try out new ideas, accept and give criticisms, be patient in failures and
combine knowledge from unrelated fields. The three main aspects of creative thinking
are Synthetic( ability to redefine problems and generate ideas, distinguish relevant
from irrelavent etc.), Analytical ( ability to judge value and the ability to identify
strengths and weaknesses) and Practical ( applying abstract concepts to everyday
situations)
3. MOTIVATION- This is the most important component. There are two types of
motivation:
a) Intrinsic motivation- Motivtion that arises within oneself. They will have inborn
curiosity and interest.
b) Extrinsic motivation- Motivation that arises from the promise of a reward. It
arises from factors outside oneself.
EG:After noting that electricity passing through a conductor produced a glowing red or
white heat, Edison imagined capturing this light for practical uses
2. Fluency
Generating a large number of possible solutions
EG : Edison tried literally hundreds of different materials to find one that would heat
to the point of glowing white heat without burning up
3. Flexibility
Shifting with ease from one type of problem-solving strategy to another
EG : When he couldn’t find a long-lasting material, he thought of heating it in a
vacuum – thereby creating the first light bulb
MYTHS OF CREATIVITY
David Burkes has summarised 10 different myths of creativity.
I. THE EUREKA MYTH- This myth says that creative ideas should come to us in a
flash. The truth is, the creative process often takes a certain amount of time from the
conception of idea through its incubation phase.
II. THE BREED MYTH- This is the thinking that some people are naturally more
creative, whether because of their personality or genetics. Scientific studies do not
support this. Anyone can be creative if taught good techniques for surfacing ideas.
III. THE ORIGINALITY MYTH- The idea that any creative endeavour must be wholly
original is called originality myth. Infact most new ideas come from combining and
manipulating old ideas. Creativity is combining existing ideas and putting them in
new use.
IV. THE EXPERT MYTH- While it makes sense that the depth of a person's knowledge
affects the quality of his or her work, Burkus says at a certain point too much
expertise hampers creativity.
V.THE INCENTIVE MYTH- The level of a person's creativity is highly dependent upon
their motivation to solve a particular problem. This isn't something you want to incentivize,
however. External rewards to spur motivation don't work nearly as well as if you can get a
person to be intrinsically motivated, meaning they're interested in and engrossed by their
work.
VI. THE LONE CREATOR MYTH- Some of the world's most famous invention stories are
fabrications that give credit to one person instead of the team really behind the innovation.
Thomas Edison and the light bulb is one example, Burkus says, pointing out that Edison's
patent for "Improvement in Electric Lights" only has his name on it in spite of the fact that at
the time he filed it he employed a team of engineers, machinists, and physicists who called
themselves "muckers" and likely contributed to the technology.
VII. THE BRAINSTORMING MYTH- Many consultants today preach the concept of
brainstorming, or spontaneous group discussions to explore every possible approach, no
matter how far-out, to yield creative breakthroughs. Unfortunately, there is no evidence that
just "throwing ideas around" consistently produces innovative breakthroughs.
VIII. THE COHESIVE MYTH- Believers in this myth want everyone to get along and work
happily together to foster innovations. That's why we see so many "zany" companies where
employees play foosball and enjoy free lunches together. In fact, many of the most creative
companies have found ways to structure dissent and conflict into their process to better push
their employees' creative limits.
IX. THE CONSTRAINS MYTH- Another popular notion is that constraints hinder our
creativity and the most innovative results come from people who have "unlimited" resources.
Research shows, however, that creativity loves constraints. Perhaps companies should do just
the opposite -- intentionally apply limits to leverage the creative potential of their people.
X.THE MOUSETRAP MYTH- Others falsely believe that once we have a new idea, the
work is done. But the world won’t beat a path to our door or even find the door to an idea for
a better mousetrap, unless we communicate it, market it and find the right customers. We all
know of at least one "better mousetrap" that is still hidden.
LATERAL THINKING
Lateral thinking is a manner of solving problems using an indirect and creative approachIt
involves ideas that may not be obtainable using only traditional step-by-step logic. The term
was promulgated in 1967 by Edward de Bono. He cites the Judgment of Solomon as an
example, where King Solomon resolves a dispute over the parentage of a child by calling for
the child to be cut in half. 2 main aspects of lateral thinking are freeing our thoughts from old
ideas and stimulating the creation of new ideas.
CRITICAL THINKING
• LINEAR
• Selective-uses elimination
CREATIVE THINKING
• NON LINEAR
• Suspends judgement
• left side of brain controls the right side of body and vise versa
LEFT BRAIN
• Optimism, jolliness
• Logical
RIGHT BRAIN
• Sensory side
• intuitive
• Non verbal
• Sees similarities
DIVERGENT THINKING
1.Visual-Spatial Intelligence
People who are strong in visual-spatial intelligence are good at visualizing things. These
individuals are often good with directions as well as maps, charts, videos, and pictures.3
If you're strong in visual-spatial intelligence, good career choices for you are:
Architect
Artist
Engineer
2. Linguistic-Verbal Intelligence
People who are strong in linguistic-verbal intelligence are able to use words well, both when
writing and speaking. These individuals are typically very good at writing stories,
memorizing information, and reading.
If you're strong in linguistic-verbal intelligence, good career choices for you are:
Writer/journalist
Lawyer
Teacher
3.Logical-Mathematical Intelligence
People who are strong in logical-mathematical intelligence are good at reasoning, recognizing
patterns, and logically analyzing problems. These individuals tend to think conceptually
about numbers, relationships, and patterns.
If you're strong in logical-mathematical intelligence, good career choices for you are:
Scientist
Mathematician
Computer programmer
Engineer
Accountant
4.Bodily-Kinesthetic Intelligence
Those who have high bodily-kinaesthetic intelligence are said to be good at body movement,
performing actions, and physical control. People who are strong in this area tend to have
excellent hand-eye coordination and dexterity.
If you're strong in bodily-kinesthetic intelligence, good career choices for you are:
Dancer
Builder
Sculptor
Actor
5.Musical Intelligence
People who have strong musical intelligence are good at thinking in patterns, rhythms, and
sounds. They have a strong appreciation for music and are often good at musical composition
and performance.
If you're strong in musical intelligence, good career choices for you are:
Musician
Composer
Singer
Music teacher
6.Interpersonal Intelligence
Those who have strong interpersonal intelligence are good at understanding and interacting
with other people. These individuals are skilled at assessing the emotions, motivations,
desires, and intentions of those around them.
Psychologist
Philosopher
Counselor
Salesperson
Politician
7.Intrapersonal Intelligence
Individuals who are strong in intrapersonal intelligence are good at being aware of their own
emotional states, feelings, and motivations. They tend to enjoy self-reflection and analysis,
including daydreaming, exploring relationships with others, and assessing their personal
strengths.
If you're strong in intrapersonal intelligence, good career choices for you are:
Philosopher
Writer
Theorist
Scientist
8.Naturalistic Intelligence
Naturalistic is the most recent addition to Gardner’s theory and has been met with more
resistance than his original seven intelligences. According to Gardner, individuals who are
high in this type of intelligence are more in tune with nature and are often interested in
nurturing, exploring the environment, and learning about other species. These individuals are
said to be highly aware of even subtle changes to their environments.
If you're strong in naturalistic intelligence, good career choices for you are:
Biologist
Conservationist
Gardener
Farmer
CRITICAL READING
• Previewing
• Annotating(making notes on the margin)
• Summarising
• Analysing
• Re reading
• responding
PROBLEM SOLVING
Problems are the obstacles which comes in life. The process of solving these problems are
called problem solving.
ADVANTAGES
DISADVANTAGES
WHITE HAT
It is the thinking hat of facts and figures. By wearing white hat we analyse datas and trends
available.
GREEN HAT
YELLOW HAT
This is the hat of optimism and positivity. It focuses on the positive side of an idea.
BLACK HAT
It is the hat of caution and critical thinking. It focuses on the negative side and drawbacks of
an idea.
RED HAT
It is the hat of feelings and emotions. By wearing red hat we focus on insights and emotions.
BLUE HAT
It is the hat of process control and big picture. This helps us think whether we approaching
the problem in the right manner. This initiates the discussion, controls it and sums up the
result of a discussion.
MINDMAPPING
Mindmapping is pictorially representing ideas and information. It usually has a central theme
which will be drawn at the centre of a blank page. Major ideas are represented using words.
Each major idea also branches into smaller ideas, themes or facts which are grouped and
placed in a branched hierarchichal structure. Use of colur, images and short keywords enhace
the effectiveness of mindmaps.
ADVANTAGES
• Gives an overview
• Important ideas will be near to the centre
• New informations can be easily incorporated
• Promotes creative thinking
• Helps in concentrating on single idea
• Helps in memorization
• Large amount of information in a single paper
DISADVANTAGES
TOOLS
RULES
FORCED CONNECTIONS
Forced connections are based on the brain’s ability to link two disparate items -such as
words, objects , feelings, and ideas- and then use the new language generated by the linkages
to think through the problem. It is called Forced Connections because it relies on random
external triggers that force people to make a connection between the problem at hand and the
trigger. These triggers cause people to broaden their perspective. Triggers such as whimsical
items (cards, toys, photos, etc.) might help to generate ideas by forcing an association
between whatever objects they have chosen and the problem or situation they are working on.
Like brainstorming, forced connections are particularly useful when your group is blocked
while trying to generate new ideas or to solve problems. In these circumstances it is usually
imperative to introduce external triggers to get people thinking in new ways.
ANALYTICAL THINKING
Analytical thinking is a critical component of visual thinking that gives one the ability to
solve problems quickly and effectively. It involves a methodical step-by-step approach to
thinking that allows you to break down complex problems into single and manageable
components. Analytical thinking involves the process of gathering relevant information and
identifying key issues related to this information. This type of thinking also requires you to
compare sets of data from different sources; identify possible cause and effect patterns, and
draw appropriate conclusions from these datasets in order to arrive at appropriate solutions.
The three steps of analytical thinking are :
1. Gather information
3. Organise information.
Nehru believed that scientific temper would play a crucial role in the nation’s socio-
economic development. The government at that period adopted various measures to
inculcate scientific temper in a society ridden with superstitions and social evils like
female infanticide and sati.
It is a way of life (defined in this context as an individual and social process of thinking and
acting) which uses the scientific method and which may, consequently, include
questioning, observing physical reality, testing, hypothesizing, analysing, and communicating
(not necessarily in that order). "Scientific temper" describes an attitude which involves the
application of logic.