Bahria University: Assignment # 4
Bahria University: Assignment # 4
Lahore Campus
Assignment # 4
Name: Aqsa Gulzar
Program: BSCS(7A)
Semester: 7
2. Classification:
This analysis is used to retrieve important and relevant information about data, and
metadata. This data mining method helps to classify data in different classes. For
example, if you are evaluating data on individual customers financial backgrounds
and purchase histories, you might be able to classify them as “low,” “medium,” or
“high” credit risks. You could then use these classifications to learn even more about
those customers.
3. Association:
This data mining technique helps to find the association between two or more Items.
It discovers a hidden pattern in the data set. For example, you might notice that when
your customers buy a specific item, they also often buy a second, related item. This is
usually what is used to populate “people also bought” sections of online stores.
4. Outlier detection:
This type of data mining technique refers to observation of data items in the dataset
which do not match an expected pattern or expected behavior. For example, if your
purchasers are almost exclusively male, but during one strange week in July, there is a
huge spike in female purchasers, you will want to investigate the spike and see what
drove it, so you can either replicate it or better understand your audience in the
process.
5. Clustering:
Clustering analysis is a data mining technique to identify data that are like each other.
This process helps to understand the differences and similarities between the data.
For example, you might choose to cluster different demographics of your audience
into different packets based on how much disposable income they have or how often
they tend to shop at your store.
6. Regression:
Regression analysis is the data mining method of identifying and analyzing the
relationship between variables. It is used to identify the likelihood of a specific
variable, given the presence of other variables. For example, you could use it to
project a certain price, based on other factors like availability, consumer demand, and
competition.
7. Prediction:
Prediction has used a combination of the other data mining techniques like trends,
sequential patterns, clustering, classification, etc. It analyzes past events or instances
in a right sequence for predicting a future event. For example, you might review
consumer’s credit histories and past purchases to predict whether they will be a credit
risk in the future.
Data Mining Tools:
There are many tools apart from mentioned below the list I have provided are the one that are
most common and used widely in leading companies as well as academia. Also, most of them
are open source
R-language
Oracle Data Mining
Weka
Rapid Miner
Orange
R
Knime
Rattle
Tanagra
XL Miner