Case study
TELF AG
Trading, hedging and risk management
commodity software solution for copper, raw
materials and refined goods operations
About Telf AG
The challenge
Telf AG is a Swiss company specialising in
the trading of coal and various petroleum Pierre-Andre Brouze, CFO, Telf AG, explains,
commodities, mainly from Russia and the “Our business is about ensuring the correct
Commonwealth of Independent States transportation of coal or various petroleum
(CSI). This complex business requires commodities, such as gasoline, fuel oil or
precise logistical management in order to gasoil, from various refineries in the CSI to
optimise profit margins, so Telf AG wanted to ports for export. We deal with embarkation
implement an integrated solution to manage and reselling. We primarily acquire our
its business. commodities in Russia, Belarus, the Ukraine
and Kazakhstan, and then we oversee their
transportation to ports located in the Black
Sea, the Russian Far East or the Baltic Sea.
The challenge for Telf AG was to integrate
“ We wanted to introduce
an integrated solution to
logistical constraints into its information
system.”
strengthen our management
capabilities, to process The company had experimented with a
information and to reduce the number of other solutions but the highly
time required to make financial complex nature of the petroleum industry
statements available. With proved to be an obstacle to the success of
Brady’s Fintrade application, we these various projects. Pierre-Andre Brouze
have installed a technologically continues, “We installed a package that,
advanced solution that is although integrated, was not satisfactorily
well adapted to petroleum completed - we were forced to abandon the
commodities trading and project. Then, we though about developing
meets many of the challenges something in-house, but that turned out to
associated with tracking be too complicated and time consuming, in
logistics.
- CFO, Telf AG
“ spite of the cost advantages associated with
potentially locating our IT department in
Russia.
www.bradyplc.com 1
Why Brady
The use of Brady’s Fintrade, Finaccount and Fincom suite of applications enables businesses
to rationalise and drive their daily business so that they can:
Improve profitability Minimise costs
Timely access to accurate and consistent Provide the tools to identify the most cost-
information supports the informed decision effective way to finance activities and closely
making needed to capitalise on evolving align revenue and associated costs to ensure
market opportunities and optimise margins. tight fiscal control.
Reduce risk Strengthen business relationships
Enable businesses to proactively track, Enhanced contact and communications
measure, evaluate and manage trading management enable the depth and breadth
positions in order to minimise associated of customer and partner relations to be
risks. proactively enhanced and expanded.
Increase productivity Ensure compliance
Streamlined processes and centralised data, Advanced deal tracking, auditing facilities
document and communication capture and and sophisticated reporting tools help
retrieval help to maximise efficiency, save improve regulatory/accounting compliance
time and resources, and reduce errors. and business control.
Brady’s suite of fully compatible and proven solutions is also easy to use and removes much of the risk associated with in-house
or bespoke trading solutions - minimising costs and complexity, increasing reliability, scalability and security and simplifying
ongoing maintenance and enhancements.
By implementing a trading and logistics management solution that is adapted to the unique characteristics of its business,
Telf AG has been able to create an efficient, shared information database that also takes into consideration the very specific
constraints associated with coal and petroleum commodities trading. As a result, all teams involved in a transaction can track
costs and transactions and check trading volume and profit margins at a glance.
“ We really appreciated the reactivity and availability of Brady’s teams. In addition, one of the group’s strong points is its consulting team.
They’re not just IT specialists but people who speak the same language as us and who understand our business.
- CFO, Telf AG
“
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About
Brady PLC is the largest independent provider of trading and risk
management software to the global commodity markets, with a leading
expertise in metals. Our mission is to support you to trade and manage
commodities more profitably.
Each year, businesses around the world depend on Brady systems to
transact trillions of USD worth of trades. With 30 years of expertise in
commodity markets and more than 10,000 users at over 200 companies
worldwide, our software solutions are relied upon to deliver mission
critical business transactions across global operations.
For commodities, we offer solutions for end-to-end trading, life cycle
management of derivatives, physicals, raw materials, concentrates,
base and precious metals. We provide hedging and risk management,
logistics and inventory management, accounting and finance solutions.
With a work force of ex traders and metals industry experts, you can rely
on our wealth of experience and deep industry knowledge to
derive the best value from our commodity trading and risk
management systems.
Speak to a Brady Metals Expert today and discover how
Brady’s software suite can support your commodity
trading activity.
[email protected]
+44 20 3301 1200
www.bradyplc.com
