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Business Proposal Project

The document provides guidance on writing an effective business proposal in 3-6 pages. It should include a title page with the business or product name and logo. The next page is a product summary that describes the problem being addressed, target customers, and an overview of the business. The following page introduces the team members and their roles. The core of the proposal explains the problem or need being solved, the business objectives and solution, and budget. An effective proposal makes a compelling case for how the business will address an important problem and be financially successful.
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100% found this document useful (1 vote)
582 views

Business Proposal Project

The document provides guidance on writing an effective business proposal in 3-6 pages. It should include a title page with the business or product name and logo. The next page is a product summary that describes the problem being addressed, target customers, and an overview of the business. The following page introduces the team members and their roles. The core of the proposal explains the problem or need being solved, the business objectives and solution, and budget. An effective proposal makes a compelling case for how the business will address an important problem and be financially successful.
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Written Business Proposal

A business proposal is a written offer from a seller to a prospective buyer in a formal and
structured way. The basic structure of a business proposal includes the title page, summary,
introduction, problem/need, objective/solution, work plan, staffing, budget, evaluation, and
conclusion.

What should you include for your written proposal

The start of the Business Proposal – Title and Summary

The title of the business proposal should tell what the proposal is about in clear terms. The
summary provides basic information regarding the project, such as project objectives or goals,
solutions, costs, and methodology or how it is going to work. This section has two purposes:

 Attracting the reader's interest to the details that follow.


 Providing a starting point for the reader to look into the more details.

The summary, although placed first in the proposal, is drafted last, for it provides an idea or an
overview of the report that follows.
Pg 1 – Title page

This should include

a) the name of your business or product and


b) image of the business, its location, the logo, or product.

Pg 2 – Product Summary

This should include

a) The problem that you are addressing


b) The people that you serve
c) What the product is
d) A narrative of your business

Pg 3 – The team

This should include

a) The people you need to make your business work


b) The role for the employees
c) Concise personal profiles (not resumes) of key people who would drive the
project.
d) The purpose of the team
The Body of your proposal – Problem and Objective.
The reason the business exists. The problem or need statement is a critical component of the
business proposal methodology, defining what the proposal tries to achieve. It sets the
direction, tone, and structure of the proposal. You need to follow it up with the objectives of
your business and your short- and long-term vision to get people behind your idea.

Pg 4 – The problem or need statement

This should include

a) Statement of problem or need. You should reinforce the statement with facts,
statistics, interviews, and comparisons. (Do your research)
b) The relevance of the need, or why the problem needs a resolution.
c) Graphs, charts and other visual data to show how bad the problem is and how
your business address a need that can be successful.

Pg 5 – Objective/Solution

This should include

a) The competitive advantages of your business


b) The goals broken down into small measurable time-bound targets
c) plans to achieve the objectives and solutions, such as marketing plans, staffing
strategy, and related methods
d) Projections based on assumption of sales volumes in terms of size, turnover,
structure, depth, and details of operations at the end of a year.
e) Product descriptions for proposed products and process descriptions for new or
modified processes, including product or process highlights, who benefits, and
how the product or process satisfies the need
f) Long term vision of the business

Pg 6 – Budget, evaluation, conclusion

This should include

a) Cost of the building to rent


b) Cost of supplies
c) Cost of inventory
d) Pay of employees
e) Price of service or product
f) Expected profit
g) How the cost and profits warrant an investment
h) Final thoughts on why your idea will be a success.

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