1. What is E business?

2. Difference between E Commerce and E business

3. Advantages and Disadvantages of E Business
4. Top most popular companies
5. Models of E business
6. Business to Business (B2B)
7. Business to Customer(B2C)
8. Customer to Customer (C2C)
9. Customer to Business (C2B)
10. Business to Government (B2G)
E business, is the application of information and communication
technologies (ICT) in support of all the activities of business.

E Business is the practice of selling goods and services and

carrying on other business activity by computer especially over the
internet
Or
A company that uses the internet to carry out its business
activities or to sell its products on services
 Business E Commerce
Information
Management

E Business

Supply Chain
Customer
Management
Enterprise Relationship
Resource Management
Management
 E Business E Commerce
1. It is a superset of E commerce. 1. It is a subset of E business.
2. It is a broader term. 2. It is a narrower term.
3. There are many things besides 3. It essentially involves
selling including marketing, monetary transactions that
procurement of raw material lead to transfer of ownership
and goods etc. or rights to use goods &
services.
4. E business is to bring and 4. E commerce is to sell online.
retain customers and educate
them online about the product
or service.
5. Its strategies are more 5. Its strategies are a part of e
complex. business strategies.
6. It bears a higher risk of failure. 6. It bears a low risk.
ADVANTAGES
1. Worldwide Presence
2. Cost-effective Marketing and Promotions
3. Developing a Competitive Strategy
4.Better Customer Service
5. Curtailing of Transaction Cost
6. Overhead Costs Are Reduced
DISADVANTAGES

1. Sectoral Limitation
2. Costly E-business Solutions for Optimization
3. Question of Safety
4. Data Security
5. Site Integrity
6. System Up gradation
7.Momentary Intangibility
E Business Model
The e-business model aims to use and leverage the unique
qualities of internet and the world wide web.
DIFFERENT E-BUSINESS MODELS :

ONLINE SHOPFRONTS : Online shops are designed to provide

information about products and services online and to
accept orders online.

CLICK AND MORTAR MODEL : Combines a website with a

physical store.
BUILT TO ORDER MERCHANT MODEL : a manufacturer use
this model by offering goods or services and the ability to
order customized versions.

SERVICE PROVIDER MODEL : some service providers provide

advertising based access to their services, hoping to recover
the cost through revenue from the advertisers.

SUBSCRIPTION BASED ACCESS MODEL : typical for accessing

databases with articles, news and patents as well as online
games or adult web sites.
PREPAID ACCESS MODEL : gives users greater control over how
much to spend over the service.

BROKER MODEL : brokers are the market makers. These can be

B2B, B2C, C2C etc.

ADVERTISER MODEL : a website offers free access to something

and shows advertisement on every page.

PORTAL SITE MODEL : it allows visitors to personalize the interface

and then target its ads based on personalization.

VIRTUAL MALL MODEL : a site that hosts merchants, service

providers, brokers and other businesses. A virtual mall can act as
intermediary.
Business To Business (B2B)
 B2B refers to the transcation
between businesses conducted
electronically over the internet ,
extranet or private network .
These transcation may take place
between a business and its
supply chain partners as well as
between two bussinesses .
FEW EXAMPLES OF B2B
 Flipkart
 Snapdeal
 Naptol.com
 India Mart.com
 Myntra
 Eximdeals.com
HOW DOES B2B WORKS ???
First of all , the wholesaler orders the
product over the website which have a
direct link with the business
organisation. Finally , the business
organisation supplies the product to
the wholesaler . In this b2b model , the
customer is not invovled whereas the
transcations take place between two
businesses conducted electronically .
TYPES OF B2B E-BUSINESS MODELS
1. BUYER ORIENTED B2B
 In this b2b e-business model the
buyer provides information
about the product or service to
the seller . Mostly the buyer
want to buy the product in bulk
and this is most popular in
govt. sector
2. Supplier oriented b2b
In this b2b e-business model the
seller provides information about
the product to the buyer . Generally
the seller display the product
through advertisement .
3. INTERMEDIARY
ORIENTED B2B
In this b2b e-business model the
agent who act as a intermediary
that deals between the seller
and the buyer . Neither the
buyer nor the seller have the
direct contact .
ADVANTAGES OF B2B
 Lower administration cost
 Reduces inventory cost
 Lower transcation cost
 Lower search cost
 Decrease product cycle time
 Improve the quality of product
 Create greater transpirancy in price
 Increase the opportunities for collaboration
 Increase production of employees
 Enables customised online catalogues
 Create new sale opportunity
 Effective customer services
DISADVANTAGES OF B2B

 Sale processes might get

complicated
 Lacking from the side of govt.
department
 Inverted power structure
Business To Customer (B2C)
 A business that sells online
merchandise to individual customers is
categorised as B2C. It refers to the
business communicating with or selling
to an indvidiual customer rather than a
company.
HOW DOES B2C WORKS ???

BUSINESS
ORGANISANTION

ORDER
CUSTOMER WEBSITE
PROCESS OF BUYING IN B2C MODEL

 The first step in the process the customer need /

obligation.
 The customer will search for required product or
service on the website.
 Comparison of the similar product on different
websites.
 Placement of the order.
 Bill payment
 Receiving the order on the prescribed delievery date.
 Seeking after sale service.
ADVANTAGES OF B2C
 Easier business administration.
 Frees your staff.
 More efficient business relationship.
 Workflow Automation.
 Economical .
 Unlimited market place.
 24 hours store reduced sale cycle.
 Lower cost of doing business.
 Eliminate middlemen.
 Secure payment systems.
 Customer will love it.
DISADVANTAGES OF B2C
Catalog inflexibility
High marketing expenses
Limit market place
Require higher cost of doing business
Require a middleman
Inefficient business administration
Need to employ no. Of staff
High sales cycle.
 Customer To Customer
(C2C)
 In c2c model a consumer directly sells goods or
services to another consumer absence of
intermediary makes this model unique as
consumer can directly interact and transact
business by the use of technology. Generally,
in this model website provide space to
consumer to sell their products to other
consumers through auctions etc.
FEW EXAMPLES OF C2C
 E-Bay
 OLX
 Bazee.com
 Quikr
HOW DOES C2C WORKS ???
ADVANTAGES OF C2C
 Lowest cost is involved
 Elimination of intermediary
 Direct interaction
 Profit is highest
 Large no of buyers
 Elimination of wastage of time
DISADVANTAGES OF C2C
 Fake communities can be created in this system
 Product quality is suffered
 Question of security
 Fake products which leads to scams
Customer To Business
(C2B)
Definition
The C2B model involves a transaction that is conducted
between a consumer and a business organization.The C2B
model has ivolved as a result of decreased cost of technology
where individual has access to various technologies.
C2B model is based on a business transaction originated by
the customer,who establishes the transaction,conditions
from the start.Instead of responding to a specific product or
service offer by the company,it’s the customer who makes a
proposal and collaborates. In this system individual offers are
made and here the customer personalization is taken to the
extreme. It works very well in the leisure and tourism
industries.
 C2B,is the most recent E-Commerce business model. In this
model, individual customers offer to sell products and
services to companies who are prepared to purchase them.
This business model is the opposite of the traditional B2C
model.
 C2B has become about as a result of two major changes. One
is that the traditional media used to be unidirectional, but
the internet is bidirectional, making this type of
relationship[C2B] possible. Second is the decline in the cost
of technology which means that individuals now have to
access to technologies such as powerful computer systems,
audio and video capture systems and other digital
technologies that were once the exclusive province of large
companies.
 In C2B model, a consumer approaches website showing
multiple business organization for a particular service.
Consumer places an estimate of the amount he\she wants to
spend for a particular service. For e.g. comparison of interest
rates of personal loan etc. provided by the banks via.
Websites.
 Certain examples are:
 Bank Bazar.com
 Policy Bazar.com
 Go Ibibo.com
 This model also includes the category where the individuals
offer their services to the organisations.For example
Monster.com & Naukri.com are such websites on which
consumer can post their bio-data for the services they can
offer. Any business organization that is interested in
deploying their services, can contact and employee them if
suitable.
 GENERAL FEATURES OF C2B MODEL
 Direct action
 Collaborative consumption
 Interaction
 Reciprocity
 Bi-directionality
 These days consumption habits are changing, and so are
consumers. Companies must adapt the new behavior
otherwise they may not survive. So business models are
appearing which are implemented by the companies.
Consumers/Customers can choose the product or service
and then decide how to sell it online. These are several
options, but only one of them is right for anybody.
 CONSUMER TO BUSINESS[C2B] REVOLUTION
Over the past few years there has been a lot of press
aroundB2C[Business to consumer] and B2B[Business to
business] business models. EBay introduced C2C[consumer to
consumer] which has proven to be another successful
business model. Today B2E[business to employees]and
C2G[Consumer to Government]models have become the new
trend. The latter model includes applications like internet
based or electronic voting.
 C2B is a business model in which consumers
[individuals] offer products and services to companies
and the companies pay them. This business model is
a complete reversal of traditional business model
where companies offer goods and services to
consumers.
 This kind of economic relationship is qualified as an
inverted business model. The advent of the C2B
scheme is due to major changes
 Connecting a large group of people to a bidirectional
network has made this sort of commercial
relationship possible. The large traditional media
outlets are one direction relationship whereas the
internet is bidirectional one.
 Decreased cost of technology
Individuals now have to access to technologies that were once
only available to large companies[digital printing and
acquisition technology, high performance computer, powerful
software.
Customer to Business
Business To Government
(B2G)
It refers to businesses selling products , services or
information to governments or government agencies. B2G
is also referred to as public sector marketing .

It can usually include following steps :

- DETERMINATION AND EVALUATION OF GOVERNMENT
- AGENCY NEEDS.
- CREATING A PROPOSAL .
- SUBMITTING THE PROPOSAL .
- COMPLETION OF PROPOSED WORK .
- PAYMENT OF THE WORK .
B2G e-commerce network allows businesses to bid on
government requests for proposals in a reverse auction
fashion. The government are the big buyers in the world.

Web based purchasing policies increase the transparency

of the procurement process and reduce the risk of
irregularities.

It will be wise for the governments to use online market

places to take advantage of their enormous buying power
and reduce prices across the board.
Thank You