SAINT THOMAS DEVELOPMENT OF BULACAN INC.

Km. 37 National Road Pulong Buhangin, Santa Maria, Bulacan

3rd Quarterly Examination in Media and Information Literacy

Name: _______________________________________ Date:_____________
Prepared by: John Ephraime V. Ricerra Score: ____________
SET A
I. MULTIPLE CHOICE
Direction: Answer the following questions, write your answer on the space
provided.
1. It is the process of exchanging thoughts or ideas from one person to another. It could
be a discourse within a group of people.
A. Discourse analysis C. Debate
B. Communication D. Panel Forum
2. It is a type of communication which uses gestures, eye to eye contact and symbols
A. Non-verbal communication C. Mass communication
B. Verbal communication D. Paralinguistic
3. This type of communication uses sounds that covers 5 macro linguistic.
A. Non-verbal communication C. Mass communication
B. Verbal communication D. Paralinguistic
4. This process deals with exchanging thought/ideas into communication?
A. Decoding C. Translation
B. Interpretation D. Encoding
5. This process pertains to the way of a person which he/she turns communication into
thoughts.
A. Decoding C. Translation
B. Interpretation D. Encoding
6. The following statements integrate communication to Media and Information literacy,
EXCEPT:
A. Communication is very essential to MIL because it is needed as we advertise our
ideas by the use of Media tools.
B. Communication is important because it is the fundamental key to utilize media
and to gather information.
C. Communication is needed to acknowledge understanding to everyone.
D. Communication is very important in order for us to gather information from
another person.
7. It is the medium where you can broadcast or advertise a communication which
usually holds internet as a key.
A. Media C. Social Media
B. Internet D. Communication
8. It encompasses the practices that allow people to access, critically evaluate, and
create or manipulate media.
A. Information technology literacy C. Media Literacy
B. Media and technology literacy D. Information Literacy
9. It is the set of integrated abilities encompassing the reflective discovery of
information.
A. Information technology literacy C. Media Literacy
B. Media and technology literacy D. Information Literacy
10. The following are the terminologies used in information literacy, EXCEPT:
A. Plagiarism C. Banner Advertisement
B. Synergy D. Pop-up Advertisement
II. MATCHING TYPE
Direction: Match the Column A to Column B, write the letter of your best answer on
the space provided.
SAINT THOMAS DEVELOPMENT OF BULACAN INC.
Km. 37 National Road Pulong Buhangin, Santa Maria, Bulacan

3rd Quarterly Examination in Media and Information Literacy

Column A Column B
________1. Process of turning thoughts into A. Feedback
Communication B. Receiver
________2. Process of turning communication C. Interpretation
Into thoughts. D. Verbal
________3. Barrier of Communication E. Written
________4. A person who sends a message F. Decoding
________5. Medium of communication G. Encoding
________6. A person who receives a message H. Noise
________7. Verbal or written used in a communication I. Sender
________8. Response in communication J. Channel
________9. Symbols K. Translation
________10. Sounds L. Communication

I. ILLUSTRATION
Direction: Illustrate the following models of communication and elaborate
each model (5 points each)

Shannon-Weaver Model

Transactional Model
 SAINT THOMAS DEVELOPMENT OF BULACAN INC.
Km. 37 National Road Pulong Buhangin, Santa Maria, Bulacan

3rd Quarterly Examination in Media and Information Literacy

Name: _______________________________________ Date:_____________
Prepared by: John Ephraime V. Ricerra Score: ____________
SET B
I. MULTIPLE CHOICE
Direction: Answer the following questions, write your answer on the space
provided.
1. The following sentences are the roles and functions of Media in Democratic society,
EXCEPT:
A. We have access to share and get information as much as we want using social media
without certain limitations.
B. Media allows us to speak up our words that deals with the so called “Freedom of
Speech”
C. In democratic society, media allows us to have information regarding to a certain
news or topic
D. Media enables the researchers as part of ICT to gather data regarding to a particular
study.
2. This type of media deals with the utilization of traditional type of media tools such
newspaper, tabloid, pen and paper etc.
A. New media C. Traditional Media
B. Pen and paper type of Media D. Pre-industrial Media
3. What is the purpose or the function of Media and information literacy in society?
A. To give awareness on how media can be utilized by a person
B. To give knowledge on how to use information in a particular scenario
C. To advertise information and to give knowledge on how to use media as part of
information and communication technology.
D. None of the above
4. In this type of media, it is more interactive and audiences are more involved and can send
feedback simultaneously.
A. New media C. Traditional Media
B. Pen and paper type of Media D. Pre-industrial Media
5. Media experienced is limited, one-directional and sense receptors used are very specific.
A. New media C. Traditional Media
B. Pen and paper type of Media D. Pre-industrial Media
6. The following examples integrates media into a democratic society, EXCEPT:
A. Media makes us aware of various social, political and economical activities in our
world.
B. Media is like a mirror, which shows us or strives to show us the bare truth and harsh
realities of life.
C. Modern social movement is evident
D. Media delimits the participants in gathering and sharing information
7. What are two things which are very essential in discourse analysis as part of information
literacy?
A. Position and power C. Power and knowledge
B. Power and skills D. Skills and knowledge
8. Among the following sentence, which are the best definition of discourse as part of
information literacy?
A. Exchanging of ideas from another person
B. Sharing thoughts
C. Communication
 SAINT THOMAS DEVELOPMENT OF BULACAN INC.
Km. 37 National Road Pulong Buhangin, Santa Maria, Bulacan

3rd Quarterly Examination in Media and Information Literacy

D. None of the above
9. What is the main focus of society in pre-industrial period in the evolution of media?
A. Advocating information C. Survival
B. Promoting social awareness D. Wood carving
10. The following examples are part of Traditional media EXCEPT:
A. Newspaper C. Radio
B. Tabloid D. LCD Television
II. IDENTIFICATION
A. Identify the following questions and write your answer on the space
provided.
___________1. It is a form of discourse analysis, focusing on power relationships in society as
expressed through language and practices.
___________2. This theory in media and information literacy deals with the knowledge of a
person.
___________3. The proponent of Foucauldian Discourse Analysis.
___________4. This period deals with only survival, people discovered fire and developed paper
from plants.
___________5. This period deals with people who used the power of steam, development of
machine tools.
___________6. The invention of the transistors ushered in this age.
___________7. The internet paved the way for faster communication and the creation of the social
network.
___________8. This theory is concern with the integration of media in society and culture.
___________9. This theory deals with the utilization of media in a particular phenomenon.
___________10. It is the ability to use, identify and evaluate information.

B. Identify the following media tools whether traditional or new, write your
answer of the space provided.
1. Tabloid 6. Facebook
2. Newspaper 7. Pen and paper
3. Radio 8. Scriptures
4. LCD 9. Computer
5. Projector 10. Laptop

C. Identify the following media tools in every evolution of media (PRE-

INDUSTRIAL, INDUSTRIAL, ELECTRONIC AND NEW OR
INFORMATION AGE), write your answer of the space provided.
1. Papyrus in Egypt- _______________________
2. Newspaper in London- _____________________
3. Telegraph- ______________________
4. Transistor Radio- ___________________
5. LCD projectors- ____________________
6. Motion Pictures- ___________________
7. Punch cards- _____________________
8. Apple 2 computer- ________________
9. Smart phones- ___________________
10. Skype- _______________________
 SAINT THOMAS DEVELOPMENT OF BULACAN INC.
Km. 37 National Road Pulong Buhangin, Santa Maria, Bulacan

3rd Quarterly Examination in Media and Information Literacy

III. ESSAY
A. Differentiate traditional and new media using Venn Diagram (5 points)