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02 - Cognos Insight PDF

IBM Cognos Insight is a personal analytics tool that allows users to gain insight from data and take action. Key features include the ability to import and combine different data sources without complex scripting, create custom dashboards and models to analyze "what-if" scenarios, and extend analyses within the Cognos analytics family. Cognos Insight empowers business users to independently work with data from insight to action in a simple, flexible way.

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Do Wey Hwang
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41 views28 pages

02 - Cognos Insight PDF

IBM Cognos Insight is a personal analytics tool that allows users to gain insight from data and take action. Key features include the ability to import and combine different data sources without complex scripting, create custom dashboards and models to analyze "what-if" scenarios, and extend analyses within the Cognos analytics family. Cognos Insight empowers business users to independently work with data from insight to action in a simple, flexible way.

Uploaded by

Do Wey Hwang
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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IBM Cognos Insight

Personal Analytics for Everyone


Part of the IBM Cognos family
Analytics in the hands of everyone

Insight to action with every


product

Right-sized for your


organization

Built to future-proof your


investment
IBM Cognos family
Right-sized set of capabilities to fit the business need
Cognos Cognos Cognos Enterprise
Insight Express

Dashboards ✔ ✔ ✔
Analysis ✔ ✔ ✔
What-if Scenario Modeling ✔ ✔ ✔
Planning and Budgeting ✔ ✔ ✔
Production Reports ✔ ✔
Microsoft Office Integration ✔ ✔
Enterprise-wide Collaboration ✔
Scorecarding ✔
Delivered through:
Web ✔ ✔
Desktop ✔ ✔ ✔
Mobile devices ✔ ✔
Applications & Business Processes ✔
(embedded)
IBM Cognos Insight Capability Comparison

Personal Edition Standard Edition Licensed with Cognos Express or Cognos Enterprise
Roles

Commercial use and/or file sharing


No Yes Yes
permitted

Import data from xls/csv Yes Yes Yes


Import data from databases No Yes Yes

Import from pre-built Cognos BI


reports or Framework Manager No Yes (1) Yes
packages

Save work locally Yes Yes Yes


Share results with other Cognos
No Yes Yes
Insight users
Publish data and UI to a Cognos
No No Yes (2)
Server
Reuse and extend published
content with Web, Mobile and No No Yes
other server user interfaces

Operating systems supported Windows Windows Windows

Subscription and support AnalyticsZone.com only Yes Yes

Cost Free $515 USD Included with various roles

Note: Prices Subject to Change. Cognos Enterprise is Cognos Insight, BI and TM1. Cognos Express may not bundle the most recent version of Cognos Insight.
Publishing to a Cognos server requires at least one appropriate Cognos Administrator role.
(1) Requires the user to also be licensed to access reports and packages from a Cognos BI server
7 (2) Some tasks require administrative privileges – see Cognos Insight Packaging and Pricing slide for details
The Evolution of Analytics for Business Users

The only desktop product that empowers


Plus- Great Visuals
decision makers to independently take insight to action
Minus – Limited data and pre-defined
oropposite for spreadsheets
Simple ‘drag and drop’ import,
create data from scratch, and
enrich without complex scripting
Simple ‘drag and drop’ import, create data from
scratch, and enrich without complex scripting

Import and combine data without complex scripting


Local data – ‘drag and drop’ a spreadsheet or desktop file
Databases – unlock the value from corporate data sources
Existing BI reports – leverage existing trusted reports
Predictive data – to understand what is likely to occur
Create new data from scratch using the write-back engine
Add or change whatever you want at a granular level
User contributed data like forecasts added by co-workers
Enrich data for greater understanding
Calculated data like comparisons to identify trends
Data spreading for powerful ‘what-if’ modeling
Annotations to add comments and collaborate with others
Create custom applications,
dashboards and ‘what-if’ scenario
models to optimize outcomes
Create custom applications, dashboards and
‘what-if’ scenario models to optimize outcomes

Slice and dice through data


Intuitive gestures to explore
‘What-if’ analysis
Define scenarios, fully understand why and optimize
outcomes
Automatic comparisons
Use built-in calculations and traffic lights
Change data views on the fly
Customize views like groups and hierarchies
Search data
Just type a word to automatically filter all associated data
60 second dashboards
Raw data to analysis and published dashboard in 60 seconds
Complete control
over look and feel
Complete control over the look and feel for a
more compelling presentation

Rich set of chart types


Create powerful visual representations
Smart filters
Easily navigate using associations between related data
Linked visualizations
See how a change in one item effects the big picture
Complete layout control
Apply design themes for style, add widgets including Web

content and scriptable action buttons


Easily extend within the Cognos
family to collaborate, plan and take
action
Easily extend within the Cognos family to
collaborate, plan and take action

Publish applications
Make your application centrally available and manage
deployment
Collaborate
Annotate, share, and automatically aggregate contributions
Wired for the enterprise
Easily grow into more powerful business analytics
capabilities like managed reporting, performance
management, predictive analytics and more.
Standardize
One complete business analytics solution with the Cognos
family
Insight to Action
Model
Model scenarios,
scenarios,
testassumptions,
test assumptions,
and optimize
and optimize

Add compelling Modify plans,


budgets, and
forecasts
visuals, widgets
accordingly
and themes

Drag-and-drop data, Exchange files


smart filters, and or publish
intuitive analysis and extend within
the Cognos Family
Unique Capabilities
1 Read and Write
Change or add new data, simple import, no scripting
2 Customize
You are empowered to create, not just consume
3 What-if Scenario Model
Model new scenarios, test assumptions, optimize
4 Plan
Modify plans, budgets, forecasts accordingly
5 Extend
Predictive analytics, managed reporting, performance
management
Don’t just discover…
Do something with it.
Languages Supported

Chinese (Simplified) French Polish


Chinese (Traditional) German Portuguese
Croatian Hungarian Romanian
Czech Italian Russian
Danish Japanese Spanish
English Korean Swedish
Finnish Norwegian (Bokmål) Turkish
Features (to name a few)

• Drag and Drop


• Import from database (also from BI, TM1 more on these later)
• Smart Metadata
• Charts (including treemaps)
• Drill Up/Down on Chart and Drag Dimensions onto a chart
• Practice using the many features
• Top/Bottom Filtering
• Time Rollups
• Import Process (Guided versus Silent Refresh)
• Multi-tab with action buttons
• Data-entry for what-if
Demo : Cognos Insight
From insight to Action in minutes
Sales Operations Manager

“I can interact with my


dashboard now, instead of
looking at a static
PowerPoint.”

23
BI Manager

“I can share my dashboards


very efficiently across the
network”
VP Financial Planning &
Analysis

“Planning has never been easier


using Cognos Insight.”

25
IT Manager

“Dashboard and prototyping


development is much easier
and faster now”

26
Next Lecture

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