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Questionnarie On Marketing Mix Strategies of MSIL: Name of The Responder

This document contains a 20 question survey about the marketing mix strategies of MSIL (Maruti Suzuki India Limited). The survey questions gather information on respondent demographics, perceptions of MSIL's product prices, quality, distribution channels, advertising, spending habits, and feedback to help MSIL evaluate and improve their marketing strategies.

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Sagar Tandle
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72 views3 pages

Questionnarie On Marketing Mix Strategies of MSIL: Name of The Responder

This document contains a 20 question survey about the marketing mix strategies of MSIL (Maruti Suzuki India Limited). The survey questions gather information on respondent demographics, perceptions of MSIL's product prices, quality, distribution channels, advertising, spending habits, and feedback to help MSIL evaluate and improve their marketing strategies.

Uploaded by

Sagar Tandle
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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QUESTIONNARIE

On Marketing Mix Strategies of MSIL

Number of Questions: 20

 NAME OF THE RESPONDER:

Q1. What age group do you belong?

( ) 20-30 ( ) 30-40

( ) 40-50 ( ) above 50

Q2. What is your Occupation?

( ) Govt.Employee ( ) Private Sector Employee

( ) Schools & college ( ) others

Q3. Marital status?

( ) Married

( ) Unmarried

Q4. Gender of the respondents?

( ) Male ( ) Female

( ) Others

Q5. Education qualification of the respondent?

( ) SSLC ( ) PUC

( ) Graduate ( ) Post Graduate

Q6. How do you rate the price of MSIL products?

( ) Very High ( ) High

( ) Very Low ( ) Low

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Q7. Comparing to other solar products company, how do you consider the price of
MSIL Company?

( ) Very High ( ) High

( ) Very Low ( ) Low

Q8. What was the following option that you like to see in pricing strategy of MSIL?

( ) Bundle Price ( ) Seasonal Price

( ) Demand Price ( ) Reasonable Price

Q9. Do you agree the quality and the taste that you find in MSIL products is worth
paying?

( ) Agree ( ) Strongly Agree

( ) Disagree ( ) Strongly Disagree

Q10. What are the channels that you find in MSIL products?

( ) Wholesale ( ) Agents

( ) Retail ( ) Supermarket

( ) Directly From the Company

Q11. How do you feel to access MSIL products?

( ) Very Easy ( ) Easy

( ) Difficult ( ) Very Difficult

Q12. Are you satisfied with the service delivering by MSIL Company?

( ) Highly Satisfied ( ) Satisfied

( ) Dissatisfied ( ) Highly Dissatisfied

Q13. Are distributors inspiring or motivating you to buy MSIL products?

( ) Highly Satisfied ( ) Satisfied

( ) Dissatisfied ( ) Highly Dissatisfied

( ) Can’t Say

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Q14. How do you came to know about the MSIL products?

( ) News ( ) Social Media

( ) Radio ( ) T.v

( ) Direct Mail

Q15. What are the various services of reference groups that you are familiar with the
MSIL products?

( ) Friends ( ) Relatives

( ) Peers ( ) Neighborhood

( ) Others

Q16. How much do you spend for MSIL products per month?

( ) Below 500 ( ) Rs.500-1000

( ) Rs.1000-2000 ( ) Above 2000

Q17. How many times do you buy MSIL products per month?

( ) 1 Month ( ) 2 Month

( ) 3 Month ( ) 4 Month

Q18. Apart from Karnataka, do you buy MSIL products in any other states?

( ) Yes ( ) No

Q19. What do you think is our products biggest selling point?

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Q 20. What is the feedback about the MSIL products and give some suggestions to
improve the products or services?

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