M/s SALASAR CARZ SPA SERVICES

PROJECT REPORT

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INDEX

S. NO. PARTICULARS PAGE

1 Introduction 3
2 Background – History of Car Washing 3
3 Founders Column 5
4 Industry Trend 6
5 Infrastructure Facilities / Tools Deployed 7
6 Management Team 8

7 Prospective Customer Base 9

8 Marketing Plan 10
9 End Note 10

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INTRODUCTION:
Salasar carz spa services will be a brand which is literally going to change
the way people think about car cleaning. It is a unique mechanized car
cleaning concept where cars are getting pampered by the latest
equipment’s including high pressure cleaning machines, spray injection and
extraction machines, high powered vacuum cleaners and steam cleaners.
The principal business of the firm shall be to carry on the business of Car
care with exotic crystal shield ceramic coating, Exterior premium wash with
vacuuming, Polishing & Waxing, Decontamination & paint surface
refinement, Intensive Interior cleaning, Ozone Air purification – Anti
Bacterial & germ free interiors, Leather Conditioning, Head Light
Restoration, Alloy wheel polishing, Glass treatment, water spot removal and
its accessories.

BACKGROUND - HISTORY OF CAR WASHING:

Individuals have discovered approaches to wash their vehicles as far back as
autos were concocted. They either washed it themselves at home, or paid
another person to wash it by hand. At that point, in 1914, two Detroit men
opened the primary vehicle wash business, which they called the
"Robotized Laundry", however it wasn't generally mechanized. It was
fundamentally a bucket and wipe sort of activity where the vehicles were
pushed physically through a mechanical production system like passage,
where one orderly would cleanser the vehicle as it went past, another would
wash, and a third would dry. Obviously, subsequent to driving a couple of
vehicles through, the specialists got really drained.

The first “automatic” conveyor car wash was opened in Hollywood,

California—of course, where else—in 1940. Instead of manually pushing the

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cars through, this car wash had a winch system that hooked to the bumper
and pulled the car through as men splashed away in the tunnel, soaping,
scrubbing, wiping, and drying cars as they came through. By 1946, a man
named Thomas Simpson is credited with inventing the first semiautomatic
car wash system that took most of the manual labour out of the tunnel. It
had a conveyor belt that hooked to the bumper of automobiles, an
overhead water sprinkler with three sets of manually operated brushes, and
a 50 HP air blower to help dry the car.

Then, in 1951, Archie, Dean and Eldon Anderson got the great idea to fully
automate their car wash. As the story goes, the Anderson clan invented the
completely hands-free automatic car wash in Seattle. Cars would be pulled
through the tunnel and machines sprayed soap on them, big brushes
scrubbed them, nozzles rinsed them, and giant blowers dried them.
Needless to say, this was a big hit! Soon, many other car wash owners were
installing automatic equipment in their car wash business. Through the
1960's, completely automated vehicle washing frameworks were being
introduced crosswise over America. With transport vehicle wash hardware
propelling, the 60's saw creations, for example, recycling water frameworks,
delicate material erosion washing, roller on interest transport, and
wraparound brush. By the late 60's vehicle washes were turning into an
unmistakable industry worldwide with vehicle washes being introduced in
numerous nations, including Japan.
The present vehicle washes are actually cleaning machines. They not just
wash every one of the five sides of the vehicle without a moment's delay,
however scour tires and wash the undercarriage too. They are more Eco-
accommodating, with milder cleansers and lower water and electric
necessities. A considerable lot of the more up to date vehicle washes even
have express passages that get your vehicle through rapidly, all of which
prompts all the more perfect autos and more joyful vehicle proprietors.

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FOUNDERS / PARTNERS COLOUMN:

 RUCHIKA YADAV:

Ruchika was born and brought up in Gurgaon. Ruchika Yadav's life was
quite uneventful until one day, when she was travelling on a highway
in Germany and observed a car wash center every 10 minutes of her
drive. This was when she realized the potential for a similar service in
India. One little known fact about Salasar carz wash is eco friendliness,
using only two-three litres of water to clean a car. Yes, that is less
water than a person drinks per day.

 HEMANT YADAV:

Every morning, like in thousands of apartment complexes across

Gurgaon, Hemant Yadav’s doorbell would announce the arrival of the
car cleaner. However, Hemant was unhappy with the lack of
thoroughness in the cleaning and decided to look for professional
doorstep car cleaning services. This too proved futile and Hemant was
dissatisfied with the poor quality of aggregator-based car cleaning
services. He decided to start Salasar Carz services.

Both the partners meet and decided to capitalised opportunities in

this sector.

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INDUSTRY TREND:
The Indian auto industry is considered the largest in the world with an
annual production of 23.37 million vehicles in FY 2014-2015, a 8.68 per cent
growth over the previous year. The industry produced a total of 14.25
million vehicles including commercial vehicles, three wheelers and two
wheelers in April-October 2015 as against 13.83 in April-October 2014.The
increasing sales of luxury cars in metro cities is pushing the growth of car
care services in India. A comprehensive global report on Car Washing
Services revealed that the global market for car washing services is forecast
to reach over $27.4 billion by 2017.

The booming automotive sector is expected to propel the growth of the

automatic car wash market during the forecast period. The convenience of
automated car wash, comparative low cost and the rising preference of
people to get their car washed in lesser time are a few factors that are
anticipated to boost the automatic car wash market during the forecast
period.

The automatic car wash is more beneficial than a manual car wash in terms
of protecting the external finish of the vehicle since it involves a definite
procedure and offers consistent results. The increasing use of vehicles for
off-road applications which involves riding the vehicle in extreme
environmental conditions demands a thorough car wash. This is expected
to provide promising applications for the automatic car wash market during
the forecast period.

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INFRASTRUCTURE FACILITIES / TOOLS DEPLOYED:
We are going to invest an amount of 1 crore rupees in the equipment’s that
are needed for the car washing purposes. Some site work will need to be
completed before construction on the building we are going to use for the
business. Site work includes earthwork and laying asphalt for your parking
lot and, depending on how we are going to set up, our external work areas,
as well as laying the foundation for our building. Like the cost of land, the
cost of construction varies widely from one location to another. Our
construction costs will include the electrical and plumbing work which our
business is going to need, as well as the expenses involved with paying to
have your location tap into public utilities, including sewer and water.

A. Equipments
 5 Pressure washer compact electric 1600 watts
 5 Vacuum cleaner with blower, 750 watts 6 meter
 3 Power sprayer 1/2 horsepower, 26 inch
 7 Pressure tank 340 liters
 6 2-step ladder
 3 Drums (for storing water)
 2 Hose at P335 per piece
 3 Pails/buckets

B. Materials and Supplies per Month

 6 pcs Chamois
 24 pcs All-purpose rags
 7 pcs Car sponge (big)

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MANAGEMENT TEAM:

Research Development Manager:

His work is concerned with the gathering of information valuable to the
company and ways to develop the business so that it will work in today's
society. Some of the things he may consider include water conservation,
necessary staff training and staff and client safety. He will constantly
reviews our business objectives and procedures to ensure they are current
and productive to the running of Salasar Carz Spa.

Marketing Manager:
He will help predominantly with the marketing side of the Salasar Carz Spa
business. He will design promotional campaigns and decides when such
campaigns are implemented. His work is concerned with promoting the
business and creating a positive image of our company that the public will
see.

Finance Manager:
He will decide on the budgeting and estimations for the Salasar Carz Spa
business. He will help in areas such as the proposed income of the business
and yearly expenditure. In his work he will consider the various costs
associated with our business and researches ways our business will be able
to make a profit.

Business Analyst:
He will focus on the gathering of statistics and analysis of statistics. She
sources statistical websites such as the Indian Bureau of statistics. He will

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take information from various statistical sources and extracted the
important information from them that is relevant to the business.

PROSPECTIVE CUSTOMER BASE:

As per the Times of India, more than 53,700 new vehicles were being
enlisted in India consistently in 2016. Regardless of a blip in deals coming
about because of last November's demonetization fiasco, January vehicle
deals stayed on a twofold digit deals development rate uptick. India
required another approach to clean their vehicles. Mechanized vehicle
washing offices, similar to those found in the west, weren't getting down to
business with their requirement for power and bountiful measures of water.
Albeit normal vehicle cleaning may sound like an extravagance, in India it
will in general be a need. Urban contamination and for the most part dusty
atmosphere decreases the life expectancy of basically anything that sets out
on its streets. Consumers are increasingly turning to professional car
washing, with those who wash their cars at home declining significantly over
the last 10 years. Demographic and societal trends support a continuation,
and likely an acceleration, in the use of professional car washing. It is
estimated that total annual car wash sales revenue exceeds $24 billion.
According to IBIS World Industry Report 8119a: Car Wash & Auto Detailing
in the US, our industry's annual revenue over a five-year period through
2016 is anticipated to increase at an annualized rate of 3.1 percent to $10.2
billion with $1.9 billion in profit.

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MARKETING PLAN:
We will use a multifaceted approach to advertise our business that includes
flyers, posters, and an online presence. The signage for our car wash should
be colourful with clear messaging. Make sure that people can easily see it
from the road. A popular way to get new customers will be by distributing
coupons or discounts for car washes. Also, develop relationships with other
small businesses located near your car wash.
 Social media is an important aspect of marketing these days. Setting
up a website and establish a presence on Twitter and Facebook.
Makimg sure any of the paper items that we have include links to your
website and social media accounts.

 Using our website to share information about taking care of your car
and other relevant tips.

 Schedule a visit to the local newspaper agencies to promote our new

business.

 Consider starting a loyalty program. This will encourage repeat

customers instead of people who use the coupon one time and never
return.

END NOTE:
The vehicle is a significant piece of the Indian family unit, for the individuals
who can bear the cost of one. "The vehicle is the most costly resource after
the house," why the activity of vehicle cleaning was being treated as a
subordinate occupation, assigned to the home cook or the structure
concierge. Our firm will work hard in capturing the vehicle cleaning market
and is determined to be the market leader in this sector.

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