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The document outlines 5 roles in sales and marketing along with their required job skills and subjects mapped. 1. Channel Sales roles require skills in sales planning, presentations, client relationships, and negotiations. Soft skills include management, creativity, and initiative. 2. Relationship Manager roles require skills in business acquisition, customer management, compliance, and data analysis. Soft skills include understanding customers, responsibility, and persuasiveness. 3. BD roles require analytical skills, problem solving, digital sales experience, and presentation skills. Soft skills include communication, flexibility, and networking. 4. Store Operation roles require sales skills, computer literacy, and planning. Soft skills include customer service, communication, and willingness to travel.

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Ankit Srivastav
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0% found this document useful (0 votes)
66 views

Hello

The document outlines 5 roles in sales and marketing along with their required job skills and subjects mapped. 1. Channel Sales roles require skills in sales planning, presentations, client relationships, and negotiations. Soft skills include management, creativity, and initiative. 2. Relationship Manager roles require skills in business acquisition, customer management, compliance, and data analysis. Soft skills include understanding customers, responsibility, and persuasiveness. 3. BD roles require analytical skills, problem solving, digital sales experience, and presentation skills. Soft skills include communication, flexibility, and networking. 4. Store Operation roles require sales skills, computer literacy, and planning. Soft skills include customer service, communication, and willingness to travel.

Uploaded by

Ankit Srivastav
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Sr.

Roles Job skills required Subject Mapped Term Soft skills required
No.
1 Channel Sales  Sales Planning SMBD Term-III  Management Skill
 Amul  Presentation Skill  Emphasizing Excellence
 Berger Paints  Client Relationships  High Energy Level
 BAGIC  Negotiation SMBD/OB Term-III/I  Prospecting Skills
 MRF Tyres  Have high ownership  Creativity
 Intermediate to advanced Excel Term-I  Must show initiative, responsibility
 Havells
 TVS Motors working knowledge of Microsoft  Integrity
 Colgate Office  Loves Travelling extensively
 Possess excellent analytical Excel Term-I
 Emami  Attitude to learn
 Mondelez India skills and ability to utilize basic  Out of the box thinking
Excel functions  Leadership skill
Excel Term-I
 Able to create comprehensive  Meeting &interacting with new people
presentations in PowerPoint  Ability & willingness to work in different
and fluency in English language geographies
 Motivation for Sales  Entrepreneurial Mindset
SMBD Term-III
 Customer Focus
 Sales Accumen
 Relationship Management

2 Relationship Manager  Business Acquisition SMBD Term-III  Demonstrates an understanding of customers’


 Ujjivan  Customer Management CRM Term-IV needs
 HDFC Bank  Compliance  Understanding of customer value
MIS Term-III
 Hinduja Leyland  Handling MIS  Displays responsibility for problems, initiatives
 Yes Bank  Develops an understanding of and tasks that lie within the domain of own
 ICICI Bank problems and employs existing role
 ICIC Securities or new methods to find  Seeks to understand the rationale for key
 Axis Bank solutions decisions and understands implications for
 Bandhan Bank  Takes proactive and own role/ actions
constructive action at work  Displays a sense of urgency to deliver
with little or no direction from OM Term-II outcomes as per stated timelines
others TQM Term-V  Persuasive, Optimistic
 Ensures adherence to quality FMS Term-IV
standards in work/service BO+MF Term-IV
delivery, identifies RMCB Term-III
opportunities for improvement
in routine course of work
 Adheres to laid down systems,
procedures and identifies
opportunities to enhance
efficiency in own sphere of
work through incremental
improvement
3 BD  Analytical bent of mind  Excellent communications skills
 Byjus  Approach towards problem  A knack for sales and positioning an idea
 Capital First solving  Ability to work under minimal guidance
 Bharat Financial  Exposure to digital/online DM/DCM Term-IV/V  Flexible to Travel.
 Treebo Hotels channel sales/event sales  Basic understanding of people & good
 Lava International  Presentation skills with good communication skill sets
 EasyDiner command over Excel and  Basic communication, assertive, Influencing,
 Lava International PowerPoint networking skills
 Secondary & Primary Sales SMBD Term-III
Planning

4 Store Operation  Interest in building a career in  Willingness to travel in the field is very
the Sales Industry with flair for important.
 Pantaloon sales SMBD Term-III  Pleasing personality
 Big Bazaar  Good Selling skills  A common-sense approach to customer
 TCNS  Good computer literacy Excel Term-I complaints
 TATA Croma including intermediate level  Ability to handle different types of customers
 Curefit experience with Microsoft  Good communication & presentation skills
 Landmark Group Office  High level of customer service orientation
 A meticulous approach to required—a desire to help or serve others, to
planning and organizing to identify, meet and exceed their needs and
prioritize tasks and meet strict expectations
deadlines  Ready to develop & learn good consulting skills,
judgement of people-based objectivity and
intelligence
 Strong written, verbal and interpersonal
communication skills
 Ability to build and maintain strong
relationships with people at all levels of a
business

5 Corporate/Institutional  Desired Selling skills, Customer SMBD Term-III  Communication skills


Sales Management, Construction B2B Term-VI  Relationship building ability
 HIL Market knowledge, IT skills.  Discipline in execution of tasks e.g.,
 Nerolac Paints  Understands how the sales SMBD Term-III meetings, and daily planning etc
 Wipro Ge ecosystem functions  High on energy and ability to work in
Healthcare  data-oriented and is able to coordination with stakeholders
 Zomato multi-task  Excellent interpersonal skills
 Times Internet  Is strong at account  Passionate
 Oyo Rooms management and relationship  Adaptable
building  Excellent written, oral and listening skills
DCM Term-V  Public speaking and presentation skills
 Excellent time management, prioritization
and organizational skills required.
 Motivated with the ability to work under
pressure
 Excellent problem solving, and
interpersonal skills: High accountability &
ownership
 Should be presentable, articulate
 strong-willed and persuasive
 Has strong communication skills - needs to
be clear and concise
 Exhibits initiative and demonstrates the
ability to function independently

6 MT (Finance,  Knowledge of Finance and IM (Most of Term-IV  Good Communication Skills


Marketing, Sales) investment finance subjects)  Ability to work in a highly competitive
 Proficiency in Microsoft Office environment
 Grail Research  Planning, Organizing and, POM Term-II  Knowledge of Finance and investment
 Mahindra Finance Coordinating skills  Results driven attitude
 BALIC  Relationship Management Skills CRM Term-V  Good Team Building Skills
 ThoughtFocus  Knowledge of the market & Strategy Term-III  Strong Customer Orientation
competition Insurance (FMS) Term-IV  Open to working in PAN India locations.
CF Term-II
 Team Player with good interpersonal skills
Financial Term-V
 Target orientation / achievement
Modelling
 Self-reliant, proactive and highly motivated
 Willing to travel

7 Customer/Client  Strong in data analysis Fundamental of  Demonstrated ability to build, develop


Service  Preferred Project BA and handle a group of people
 Amazon Management & knowledge Term-II  Ability to handle complex and ambiguous
 Vivo India of Six Sigma/Lean OM scenarios
 Capital First Processes Term-II  Demonstrated passion for delivering a
 Indusind Bank  Ability to effectively and POM positive customer experience, and
 Velocity Brand efficiently complete maintain composure in difficult situations
difficult goals or  Service attitude & Customer centric
assignments approach
 Can adapt well to changing  Good communication skill
circumstances and strategy
 Confident in using Microsoft
Package (especially Excel)
 Ability to make
administrative and
procedural decisions
 Demonstrated ability to
handle reporting and
analysis
 Process oriented with in OM Term-II
depth knowledge on
operations processes SMBD Term-III
 Proactive in cross-selling by
building relationships
7 Tax Consultant  Strong accounting knowledge AF Term-I  Aptitude for learning technology
 Deloitte  Knowledge on Microsoft Office  Critical thinking and analytical skills
 EY products — Excel, Word, etc. Excel Term-I  Strong communication skills (both written and
 Should have understanding on spoken)
preparation of graphs and
should be able to contribute in
analyzing and presenting
information
 Work within the set timelines
and communicate
deviations/updates to Project
Lead and practice offices

8 Branch Operations  MS Office , AMFI, NCFM FMS Term-IV  Ability to motivate subordinates.
 RBL Bank Certification  Performance and target driven approach to
 Federal Bank  Working knowledge of Basic BO+MF Term-IV business Development.
 Utkarsh Bank banking , Investments,  Administrative abilities.
 Muthoot Fincorp Insurance products  Team Player, Leadership skills
 Strong communication skills & Interpersonal
– verbal, and written (including
presentations, etc.)
 Keen to learn and grow in Retail Branch
Banking
 Self-driven and self-motivated
 Aggressive & Target oriented
 Displays the organizational values while
interacting with customers
 Should have learning attitude

9 Credit  Entry level knowledge of CF Term-II  Good Written and Communication Skills
 Hinduja Leyland Core Banking and Financial FMS Term-IV  Attention to details
 Capital First terminologies BO+MF Term-V  Good analytical skills
 Margdarshak  Good presentation skills
Finance  Good interpersonal skills
 Good knowledge of industries/sectors

10 Advisory  Should have knack of Financial Planning  The incumbent should have excellent
 Deloitte understanding and executing communication skills
 POSist the best plans.  Demonstrated Leadership, Interpersonal and
Technologies  Should have strong negotiation Negotiation Skills Term-IV Presentation skills
and convincing skills.
 Grant Thornton

11 HR Generalist • Business reporting skill • Excellent interpersonal, oral, and writing


 Pantaloon • Flair for research, analysis of communication
 TCNS data and presenting • Interpersonal skill
 SRF • Knowledge and ability to • Highly adaptable individual is a necessity
 Gartner implement principles of HR Analysis Term-III • Customer oriented focus
 Proptiger management, leadership, • Ability to foster a collaborative, customer-
 Paperpedia conflict resolution negotiation OB Term-I oriented working environment.
and motivation • Strong listening, communication and
• Should be comfortable working collaboration skills.
independently and
Capable of designing effective
work-flow management policies

12 HR Consultant • Basic Computer knowledge. Talent Acquisition Term-IV • Good communication, interpersonal and
 TeamLease • Should be inclined to make a persuasive skills.
 Spectrum career in recruitment.  Good Team Player and should be ready to take
Consultants initiatives.
 ABC Consultant • Ability to work under pressure
• Positive and Learning attitude

13 Operations  Ability to conduct Root Cause OM Term-II  Highly motivated and must have the ability to
 Indicaa Group analysis process. absorb organizational values.
 Brinks India  Well-versed with Microsoft  Good communications skills and written skills.
 Maersk Line Office applications, specially  Open for flexible working hours
 UNO Minda excel, word and power point.  Team Management Skills
 SRF  Negotiation Skills
SIP
 Sical Logistics  Responsible for all risk
management & compliance
activities as applicable to
functional role.
 Understands the warehouse and
logistics functions,

14 Analyst • Advise and implement Cost accounting Term-II  High level of integrity and dependability with
• Ameriprise management accounting a strong sense of urgency
Financial formats, schedules and  Good spoken and written business
• Krazybee reporting communication
• XL Catlin • Implement and monitor
• S&P Global statutory and tax-related
compliances, including AF Term-I
multi-state GST, TDS (i.e.
Filing Returns &
Completion of Audits) etc.
• Maintaining of the Accounts
Receivable & Accounts
Payable.
• Strong business application AF Term-I • Confidence in engaging with trade sources in
skills (e.g. Microsoft Excel, order to gain additional insight and validate
accounting software and information found in the public domain
databases) • Excellent oral and written communication skills
• Strong knowledge of
• The ability to perform well under pressure;
accounting entries &
working efficiently and fast when required by
financial concepts.
tight project timeline and deal with tough client
• Reconciliation of Inter
questioning in a professional manner
Company Balance.
• Analytical & Logical
reasoning
• Good Numerical skills
• Good analysis and report
writing skills; the ability to
use all insights gather to
build a comprehensive
summary report
• Adherence to processes and
workflow
• The ability to use desk
research effectively to
bolster and verify insight
from other sources

15 Investment Banking  Understanding of financial CV Term-IV  The candidate should have the ability to work
 Moodys analysis including operational as part of the team and independently as per
 Synergy Capcorp (reserves and resources, the requirement
production data, etc.)/  Excellent written and spoken communication
financial benchmarking, skills
trading/ transaction
comparables etc.
 Analyzing different business & FMA+CV Term-V
financial models in multiple
industries
 Working knowledge of IB Term-VI
databases such as Bloomberg,
Thomson One, Factsheet, etc.
 Should be good in MS
PowerPoint, MS Excel, and MS
Word
16 Ad Sales  Flair for selling and convincing  Good Listener
 ETV ability while selling an idea to SMBD Term-IV  good communication and presentation skills
 Adomantra Digital consumers
 Radio Mirchi  Discipline and patience to IMC Term-V
 Amagi Media practice sales script and
improve the sales pitch
17 Market Research  Strong quantitative, research, Marketing Term-VI  Superior Professional presence and Business
 Protivity and data analytic skills Research Acumen
Consulting • Good organizational, time,  Willing to work in shifts
 Markets & Markets team management and project  Self-starter with strong ability to work
 Tracxn management skills. independently.
• Should be able in fast paced
work environment preferably in
research, consulting or
marketing/strategy
• Strong analytic and critical
thinking skills.
• Exceptional written, oral, and
presentation communication
abilities- Exceptional Editing
skills.
• Expertise with Excel,
PowerPoint.
• Competent business writing
skills
• Should be able to Articulate
well

18 Collections  Basic math skills are required  Decision making


 Capital First  Critical thinking  Learning skills are helpful
 TATA Capital  Time management and personal
 TATA AIG management skills are essential

19 Merchandising  Good knowledge of fashion  Ability to learn, energetic and positive


 Vaibhav Global industry attitude
 Genesis Global  Preferred knowledge of product  The ability to build trust, exhibit integrity,
segment operate fairly, and demonstrate
 Knowledge in sourcing professionalism with clients and staff
jewellery and/or accessories members.
will be added advantage.
 A clear understanding of the
market and competition
 Commercial and strategic in
outlook
 Must be highly organized with
great attention to detail

20 OB Analyst  Excellent MS office – Organization Term-VI  Must be fluent in English (both vocabulary and
 Strengthscape PowerPoint (including effective Development and writing), high on interpersonal skills,
presentation skills) and Change  Must be organized and planned,
analytical skill  Should show drive and high level of energy,
have an inclination for client interaction and
understanding the need, flexible and must
have attention to detail.
21 Underwriting  Good maths and statistics skills  Analytical skills.
 TATA AIG  Attention to detail.
 Capital First  Verbal and written communication skills.
 Good judgement.
 Negotiation and interpersonal skills.
22 Back Office Operations  Excellent MS office – Excel Term-I  Keen eye for observation, process oriented &
 Clix Capital PowerPoint (including effective high levels of integrity, Good written and
 Swiggy presentation skills) and spoken communication in English.
advanced Excel skills (required)

23 Digital Marketing  Strong relationship Web Analytics and Term-V  Superior communication skills, both internal
 Career 360 management, organizational Social Media and client-facing
 HIL and project management skills  Ability to work effectively with a variety of
 Evolution Co.  Strong interest in digital Digital Marketing Term-IV internal teams and business groups, including
 Clovia marketing & technology Creative,
 Adomantra  Understanding of Digital  Ability to identify opportunities for growth,
 Velocity Brand Marketing, Com Score, Google and incremental opportunities with client
Server Analytics partners
 Wat Consult  Media and Technical Delivery
 Kreative Street Specialists
 Digiversal

24 Accounting  Knowledge of NBFC FMS Term-IV  Team Management, Analytical skill


 Yash Papers  Relationship Management,  Presentation and communication skills
Understanding of Financials AF Term-I
 Initiative & Drive,
Understanding of Capital FMS+IM Term-IV
Market/Money Market
Instruments.
25 Marketing  Numeracy and analytical ability B2B Term-VI  Interpersonal skills
 SRF  Influencing and negotiation  Good oral and written communication skills
 HIL skills  Teamwork
 OTB Marketing
 Organisational ability  Creativity and Imagination
 IT skills 
 Email etiquettes

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