JSA Concept Note Dated 26th June 2019

Name of campaign: Jal Shakti Abhiyan

Nodal Department: Department of Drinking Water & Sanitation, Jal Shakti Mantralaya
Duration: Phase I – 1st July to 15th Sep 2019 (All States)
Phase II – 1st October to 30th November 2019 (States receiving retreating. monsoon1)
Theme: Sanchay Jal, Behtar Kal (A water conservation campaign)

Selection criteria for Water Stressed Blocks/Districts/States (National mapping at Annexure I):
I. Water Stressed Blocks, for the purposes of this exercise, are those where groundwater levels are
critical/over-exploited [as per Central Ground Water Board (CGWB) 2017]. These fall under 20
States/UTs.
II. For other States, Districts with least groundwater availability have been selected (as per CGWB 2017).

Critical Over-exploited Other Blocks with least Total no. of Total no. of
Total States/UTs
Blocks Blocks groundwater availability Blocks Districts
312 1186 94 1592 257 36

Intervention Areas (Details at Annexure II)

At the Central level, the following key areas are broadly under the following Ministries: M/o Jal Shakti; M/o
Rural Development; M/o Agriculture Cooperation and Farmers Welfare; and M/o Environment, Forests and
Climate Change.
1. Water conservation and rainwater harvesting
2. Renovation of traditional and other water bodies/tanks
3. Reuse, borewell recharge structures
4. Watershed development
5. Intensive afforestation

The following special Interventions are proposed to be carried out:

1. Development of Block and District Water Conservation Plans (To be integrated with the District Irrigation Plans).
2. Krishi Vigyan Kendra Melas to promote efficient water use for irrigation (More Crop per Drop), and better choice
of crops, for water conservation.
3. In urban areas, plans/approvals with timebound targets to be developed for waste water reuse for industrial and
agricultural purposes. Plans to be developed for at least one urban water body for groundwater recharge in the
block or city. Municipalities to pass by-laws for the separation of grey water and blackwater.
4. Scientists and IITs will be mobilised at the national level to support the teams.
5. 3D village contour maps may be created and made accessible for efficient planning of interventions.

Participating teams from GoI: All teams are to undertake minimum 3 trips of 3 days each covering all villages
allocated.

Centre- - 257 Additional Secretaries/Joint Secretaries/JS level officers to be the Central Nodal Officer and will
be mapped to one district each, covering all water stressed Blocks falling within it. In case of
Aspirational Districts, the Prabhari Officer will be the Central Nodal Officer of the district.
- Scientists/IITs for technical guidance.
- National level NGOs for guidance on community mobilization
State - - Additional Chief Secretary/PrinSecy (PR & RD and/or WR) to be the State Nodal Officer.
District
- - 2 officials will be nominated by the District Collector to join the teams from the Centre.
Blocks- - A team of officials would be formed for every 3-5 Blocks. Each of these teams will report to the Addl
Secy/JS or JS level officer in-charge of their district. This team (447 in total) would comprise of a
Deputy Secretary/Director, and a representative/Engineer from Central Ground Water Board or
Central Water Commission. The State Government would also depute the concerned officers from
State and District levels to join these teams.

1 Andhra Pradesh (South), Karnataka (South), Puducherry and Tamil Nadu

 JSA Concept Note Dated 26th June 2019

Participation at Local Level

Nehru Yuva Kendra Sangathan/National Service Scheme/Nationa Cadet Corps. All NYKS/NSS/NCC youth will join
Block level teams.
School students and Eco-Clubs. Students from government schools, and all eco-clubs associated with the schools.
Engineering students. Engineering students from local universities and technical institutes may join the teams.
Non-Government Organizations (NGOs). Local NGOs nominated by the District Collector may be involved in
community mobilization, IEC, etc.

Timeline
- 27th June 2019 Cabinet Secretary’s VC with Chief Secretaries, District Collectors, nodal officers (10 am);
Cabinet Secretary’s orientation of the 1500 officers (Vigyan Bhawan, 3 pm)
- 1st July 2019 Commencement of Jal Shakti Abhiyan
- 15th September Completion of Phase I of campaign
- 30th November Completion of Phase II of campaign
- December National workshop on lessons learned and way forward

Monitoring and Support

 Officers will submit their reports online on a designated portal (https://indiawater.gov.in/jsa)
 Real time effective monitoring of campaign with the use of mobile applications and monitoring dashboards
 A Secretariat is being set up at the Department of Drinking Water and Sanitation, Ministry of Jal Shakti

Communications Plan
 Self Help Groups, Panchayati Raj Institution members, and Swachhagrahis to join the campaign for Community
Communication.
 Krishi Vigyan Kendra Melas to promote efficient water use for irrigation (Per Drop More Crop), and better choice
of crops, for water conservation.
 National media campaign to run alongside JSA 2019, with extensive use of social media and TV and radio spots
- Print and social media mobilization.
- Celebrities to be mobilized to generate awareness for the campaign.
- Traditional modes of water conservation, rainwater harvesting and management to be documented and shared
widely.
- Crowdsourced short films of citizens documenting actions taken to conserve water will be shared widely.
 Best performing Blocks and Districts will be assessed and recognized.

Important Contacts:

1. Shri Parameswaran Iyer

Secretary, Department of Drinking Water and Sanitation
Ministry of Jal Shakti
Email: [email protected]

2. Shri Samir Kumar

Joint Secretary, Department of Drinking Water and Sanitation
Ministry of Jal Shakti
Email: [email protected]

3. Smt Renjitha MH
Deputy Secretary, Department of Drinking Water and Sanitation
Ministry of Jal Shakti
Email: [email protected]
 JSA Concept Note Dated 26th June 2019

ANNEXURE I
National Mapping of Water Stressed Blocks, Districts, and States

CATEGORIZATION OF BLOCKS/ MANDALS/ TALUKAS

IN INDIA (2017)
S.No. States / Union Blocks Districts
Territories
1 Andhra Pradesh 68 9
2 Arunachal Pradesh 11 1
3 Assam 5 1
4 Bihar 30 12
5 Chhattisgarh 2 2
6 Delhi 24 10
7 Goa 7 1
8 Gujarat 30 5
9 Haryana 81 19
10 Himachal Pradesh 4 4
11 Jammu & Kashmir 15 1
12 Jharkhand 5 2
13 Karnataka 53 19
14 Kerala 3 2
15 Madhya Pradesh 29 11
16 Maharashtra 20 8
17 Manipur 3 1
18 Meghalaya 3 1
19 Mizoram 2 1
20 Nagaland 3 1
21 Odisha 9 1
22 Punjab 111 20
23 Rajasthan 218 29
24 Sikkim 8 1
25 Tamil Nadu 541 27
26 Telangana 137 24
27 Tripura 6 1
28 Uttar Pradesh 139 35
29 Uttarakhand 8 1
30 West Bengal 1 1
31 Andaman & Nicobar 3 1
32 Chandigarh 1 1
33 Dadra & Nagar Haveli 1 1
34 Daman & Diu 1 1
35 Lakshadweep 9 1
36 Puducherry 1 1
Total 1592 257

INDEX

Total districts with water stressed blocks : 257

Districts with water stressed blocks (non-Aspirational districts) : 234

Districts with water stressed blocks (Aspirational districts) : 23

 JSA Concept Note Dated 26th June 2019

ANNEXURE II
Intervention areas for select water related schemes

S.
Intervention Areas Activity Existing scheme(s) Ministry/Dept
No.
1 Water conservation No. of water conservation Mahatma Gandhi Ministry of Rural
and rainwater structures constructed: Rural Employment Development
harvesting 1.1 Rooftop rainwater Guarantee Act
harvesting structures (MGNREGA)
- public
- private
1.2 Check dams
1.3 Trenches
1.4 Farm Ponds
2 Renovation of 2.1 No. of traditional water Mahatma Gandhi Ministry of Rural
traditional and bodies/tanks restored Rural Employment Development, and
other water (includes individual Guarantee Act Department of Water
bodies/tanks household units) (MGNREGA) and Resources, River
2.2 No. of other water bodies Repair, Renovation Development and River
restored and Restoration of Rejuvenation, Ministry
Water Bodies of Jal Shakti
3 Reuse, borewell 3.1 No. of borewell recharge Mahatma Gandhi Ministry of Rural
recharge structures structures constructed Rural Employment Development
3.2 No. of soak pits Guarantee Act
- Individual (MGNREGA)
- community
3.3 No. of greywater2
treatment ponds
4 Watershed 5.1 Area covered under Integrated Department of Land
development watershed development Watershed Resources, Ministry of
(in ha) Management Rural Development
No. of watershed structures Programme
constructed: (IWMP)
5.2 Staggered trenches
5.3 Gully plugs
5.4 Percolation tanks
5 Intensive 5.1 No. of seedlings planted National Ministry of
afforestation 5.2 Area covered under Afforestation and Environment, Forests
plantation on public and Eco-Development and Climate Change;
forests lands Board (NAEB) and and Ministry of Rural
MGNREGA Development

Total number of activities being monitored: 15

2 Waste water generated from household washing and bathing