Scribd
Upload
204 views5 pages

Survey On Segmentation and Penetration of Payzapp A Product of HDFC Bank

This survey collects information about awareness and usage of Payzapp, a digital wallet offered by HDFC Bank. It asks respondents for their contact details and demographic information. It then asks questions about awareness and usage of various digital wallets, mobile banking features, and reasons for choosing mobile banking. Respondents are also asked to rate their satisfaction with various aspects of Payzapp and HDFC Bank's mobile banking services. The survey aims to understand customer segmentation and penetration of Payzapp.

Uploaded by

Aman Katiyar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
204 views5 pages

Survey On Segmentation and Penetration of Payzapp A Product of HDFC Bank

This survey collects information about awareness and usage of Payzapp, a digital wallet offered by HDFC Bank. It asks respondents for their contact details and demographic information. It then asks questions about awareness and usage of various digital wallets, mobile banking features, and reasons for choosing mobile banking. Respondents are also asked to rate their satisfaction with various aspects of Payzapp and HDFC Bank's mobile banking services. The survey aims to understand customer segmentation and penetration of Payzapp.

Uploaded by

Aman Katiyar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 5

Survey on segmentation and penetration of payzapp a product of HDFC bank

Dear sir/madam I am student of G.L. BAJAJ INSTITUTE OF MANAGEMENT AND RESERCH


conducting a survey on ''segmentation and penetration of payzapp a product of HDFC bank'' your
participation in this study is completely voluntary. there is no foreseeable risks associated with this
project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey
at any point it is very important for us to learn your opinions. your survey responses will be strictly
confidential. if you have any questions at any time about the survey or procedures, you can contact
[email protected]. Thank you very much for your time and support.

Name___________________________________________

Mobile no. - _____________________________________

Address-_________________________________________

Gender-

օ Male
օ Female

Age group-

օ Below 18
օ 18-24
օ 24-30
օ Above 30

Qualification :

օ under graduation
օ Graduation
օ Post Graduation
օ Professional qualification
օ Any other
Occupation :
օ Business
օ Service
օ Agriculture
օ Housewife
օ Student
օ Any other

Family income (yearly)


օ Under Rs 3,00,000
օ Rs 3,00,000 - 5,00,000
օ Rs 5,00,000 - 10,00,000
օ More than Rs 10,00,000

How many digital wallets cum financial services apps are you aware of (eg: paytm , payzapp , mobikwik ,
chillr , vodaphone m-paisa , payumoney )
օ 1
օ 2
օ 3
օ 4 or more
օ Option 1

Which digital wallets cum financial services do you use ?


օ paytm
օ Mobikwik
օ Payzapp
օ Pockets by ICICI
օ Amazon pay
օ google pay (formally known as tez)
օ phone pay
օ yono by SBI
օ BHIM Axis Bank
Are you aware of HDFC smart buy online shopping portal
օ Yes
օ No
օ Maybe

Are you aware of payzapp app ?


օ Yes
օ No
օ Maybe

Best mobile wallet apps in India


օ Paytm
օ Oxigen wallet
օ Mobikwik wallet
օ Payumoney
օ Vodafone m-paise
օ Chillr
օ Payzapp
օ Others

What are the most important reasons you opted mobile banking app
օ Convenience (24*7)
օ To save time
օ Safe and secure
օ Easy to maintain banking transactions
օ Others

What would encourage you to do mobile banking


օ Simple / clear service
օ Rewards / cash back
օ Free transactions
օ Nothing, I already use mobile banking facility often
օ Others
what are the main challenges that you face in Mobile banking (if any) ?
օ Overall difficulty of using mobile banking
օ Lack of assistance
օ Security concern
օ Limited services ( doesn't enable all banking operations )
օ Dependence on internet service
օ Others

Which of the following mobile banking features do you use most?


օ Balance enquiry
օ Utility bill payments
օ Internal account transfer
օ Credit card payments
օ View account statements
օ Transfer to other accounts
օ Others

How you rate your overall experience with mobile banking (payzapp)
օ Excellent
օ Very good
օ Good
օ Fair
օ Poor

What would you think that HDFC bank can improve its digital services in order to enhance customer
service?
__________________________________________________________
How would you rate the satisfaction on the following aspects of mobile banking

Excellent Very good Good Fair Poor

Speed of logging into net banking ○ ○ ○ ○ ○


Visual appearance ○ ○ ○ ○ ○
Easy to locating the transaction ○ ○ ○ ○ ○
Information on mobile banking ○ ○ ○ ○ ○
Level of security offered ○ ○ ○ ○ ○
Speed of transacting on mobile banking ○ ○ ○ ○ ○
Is payzapp safe ○ ○ ○ ○ ○
Is payzapp easy to use ○ ○ ○ ○ ○

Thanks for participating in the survey

You might also like