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Rural Marketing - Lecture Notes, Study Material and Important Questions, Answers

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100% found this document useful (3 votes)
6K views5 pages

Rural Marketing - Lecture Notes, Study Material and Important Questions, Answers

All Topics with neat figure(Diagram) and Explanation. Important Questions and answers. Study Online / Download as PDF format. Rural Marketing - Lecture Notes, Study Material and Important Questions, Answers.

Uploaded by

M.V. TV
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Rural Marketing

Subject : Rural Marketing


AN OVERVIEW OF RURAL MARKETING
1. Scope of Rural Marketing - Answer (click here)
2. Concepts and Components of rural markets - Answer (click here)
3. Classification of rural markets - Answer (click here)
4. Factors differentiating Rural marketing from Urban marketing - Answer
(click here)
5. Rural Marketing Environment - Answer (click here)
6. Mechanisms of Rural Marketing - Answer (click here)
7. APEDA (Agricultural and Processed Food Products Export
Development Authority) - Answer (click here)
8. SWOT analysis - Answer (click here)
9. Rural Areas Requirement - Answer (click here)
10. Recent trends in Rural Demand - Answer (click here)

RURAL MARKET AND DECISION


1. Scope of Rural Marketing - Answer (click here)
2. Concepts and Components of rural markets - Answer (click here)
3. Classification of rural markets - Answer (click here)
4. Factors differentiating Rural marketing from Urban marketing - Answer
(click here)
5. Rural Marketing Environment - Answer (click here)
6. Mechanisms of Rural Marketing - Answer (click here)
7. APEDA (Agricultural and Processed Food Products Export
Development Authority) - Answer (click here)
8. SWOT analysis - Answer (click here)
9. Rural Areas Requirement - Answer (click here)
10. Recent trends in Rural Demand - Answer (click here)
11. Consumer buying behavior models - Answer (click here)
12. Factors Affecting Consumer Buying Behavior - Answer (click here)
13. Economic and Political Factors - Answer (click here)
14. Characteristics of Rural Consumer - Answer (click here)
15. What Personality Reveals about a Brand - Answer (click here)
16. Information Search and pre-purchase evaluation - Answer (click here)
17. Stages in consumer buying process - Answer (click here)
18. Diffusion of Innovation - Answer (click here)
19. Opinion Leadership - Answer (click here)
20. Factors of Brand loyalty - Answer (click here)

PRODUCT DISTRIBUTION
1. Scope of Rural Marketing - Answer (click here)
2. Concepts and Components of rural markets - Answer (click here)
3. Classification of rural markets - Answer (click here)
4. Factors differentiating Rural marketing from Urban marketing - Answer
(click here)
5. Rural Marketing Environment - Answer (click here)
6. Mechanisms of Rural Marketing - Answer (click here)
7. APEDA (Agricultural and Processed Food Products Export
Development Authority) - Answer (click here)
8. SWOT analysis - Answer (click here)
9. Rural Areas Requirement - Answer (click here)
10. Recent trends in Rural Demand - Answer (click here)
11. Consumer buying behavior models - Answer (click here)
12. Factors Affecting Consumer Buying Behavior - Answer (click here)
13. Economic and Political Factors - Answer (click here)
14. Characteristics of Rural Consumer - Answer (click here)
15. What Personality Reveals about a Brand - Answer (click here)
16. Information Search and pre-purchase evaluation - Answer (click here)
17. Stages in consumer buying process - Answer (click here)
18. Diffusion of Innovation - Answer (click here)
19. Opinion Leadership - Answer (click here)
20. Factors of Brand loyalty - Answer (click here)
21. Segmenting, Targeting and Positioning - Answer (click here)
22. Prerequisites for Effective Segmentation - Answer (click here)
23. Approaches to Rural Segmentation - Answer (click here)
24. Targeting - Answer (click here)
25. Positioning - Answer (click here)
26. Product Strategies - Answer (click here)
27. Classification of Products - Answer (click here)
28. New Products Development - Answer (click here)
29. Distribution Strategy - Answer (click here)
30. PDS Network - Answer (click here)
31. Distribution model - Answer (click here)
32. Emerging Distribution Models - Answer (click here)
RURAL CONSUMER BEHAVIOUR IN MARKETING
RESEARCH
1. Scope of Rural Marketing - Answer (click here)
2. Concepts and Components of rural markets - Answer (click here)
3. Classification of rural markets - Answer (click here)
4. Factors differentiating Rural marketing from Urban marketing - Answer
(click here)
5. Rural Marketing Environment - Answer (click here)
6. Mechanisms of Rural Marketing - Answer (click here)
7. APEDA (Agricultural and Processed Food Products Export
Development Authority) - Answer (click here)
8. SWOT analysis - Answer (click here)
9. Rural Areas Requirement - Answer (click here)
10. Recent trends in Rural Demand - Answer (click here)
11. Consumer buying behavior models - Answer (click here)
12. Factors Affecting Consumer Buying Behavior - Answer (click here)
13. Economic and Political Factors - Answer (click here)
14. Characteristics of Rural Consumer - Answer (click here)
15. What Personality Reveals about a Brand - Answer (click here)
16. Information Search and pre-purchase evaluation - Answer (click here)
17. Stages in consumer buying process - Answer (click here)
18. Diffusion of Innovation - Answer (click here)
19. Opinion Leadership - Answer (click here)
20. Factors of Brand loyalty - Answer (click here)
21. Segmenting, Targeting and Positioning - Answer (click here)
22. Prerequisites for Effective Segmentation - Answer (click here)
23. Approaches to Rural Segmentation - Answer (click here)
24. Targeting - Answer (click here)
25. Positioning - Answer (click here)
26. Product Strategies - Answer (click here)
27. Classification of Products - Answer (click here)
28. New Products Development - Answer (click here)
29. Distribution Strategy - Answer (click here)
30. PDS Network - Answer (click here)
31. Distribution model - Answer (click here)
32. Emerging Distribution Models - Answer (click here)
33. Challenges in Rural Communication - Answer (click here)
34. Developing Effective Communication - Answer (click here)
35. Determining Communication Objectives - Answer (click here)
36. Electing the communication channels - Answer (click here)
37. Rural Media - Answer (click here)
38. The media model - Answer (click here)

TRENDS IN RURAL MARKETING


1. Scope of Rural Marketing - Answer (click here)
2. Concepts and Components of rural markets - Answer (click here)
3. Classification of rural markets - Answer (click here)
4. Factors differentiating Rural marketing from Urban marketing - Answer
(click here)
5. Rural Marketing Environment - Answer (click here)
6. Mechanisms of Rural Marketing - Answer (click here)
7. APEDA (Agricultural and Processed Food Products Export
Development Authority) - Answer (click here)
8. SWOT analysis - Answer (click here)
9. Rural Areas Requirement - Answer (click here)
10. Recent trends in Rural Demand - Answer (click here)
11. Consumer buying behavior models - Answer (click here)
12. Factors Affecting Consumer Buying Behavior - Answer (click here)
13. Economic and Political Factors - Answer (click here)
14. Characteristics of Rural Consumer - Answer (click here)
15. What Personality Reveals about a Brand - Answer (click here)
16. Information Search and pre-purchase evaluation - Answer (click here)
17. Stages in consumer buying process - Answer (click here)
18. Diffusion of Innovation - Answer (click here)
19. Opinion Leadership - Answer (click here)
20. Factors of Brand loyalty - Answer (click here)
21. Segmenting, Targeting and Positioning - Answer (click here)
22. Prerequisites for Effective Segmentation - Answer (click here)
23. Approaches to Rural Segmentation - Answer (click here)
24. Targeting - Answer (click here)
25. Positioning - Answer (click here)
26. Product Strategies - Answer (click here)
27. Classification of Products - Answer (click here)
28. New Products Development - Answer (click here)
29. Distribution Strategy - Answer (click here)
30. PDS Network - Answer (click here)
31. Distribution model - Answer (click here)
32. Emerging Distribution Models - Answer (click here)
33. Challenges in Rural Communication - Answer (click here)
34. Developing Effective Communication - Answer (click here)
35. Determining Communication Objectives - Answer (click here)
36. Electing the communication channels - Answer (click here)
37. Rural Media - Answer (click here)
38. The media model - Answer (click here)
39. Trends in Rural Marketing - Answer (click here)
40. Types of Consumer Credit - Answer (click here)
41. Sources of Consumer Finance - Answer (click here)
42. Important Questions and Answers: Business Science - Rural Marketing -
Answer (click here)

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