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HCCB Overview

This document provides an overview of Coca-Cola's operations in India. It describes the symbiotic relationship between Coca-Cola India (CCI), which manages brand and franchise operations, and Hindustan Coca-Cola Beverages (HCCB), the largest bottler in India. HCCB manufactures and distributes Coca-Cola products across India, employing over 9,500 people. Its mission is to build a consumer-driven and profitable business in India while being socially responsible. The document outlines HCCB's values, employee value proposition, and details of its summer training program.

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md1sabeel1ansari
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158 views

HCCB Overview

This document provides an overview of Coca-Cola's operations in India. It describes the symbiotic relationship between Coca-Cola India (CCI), which manages brand and franchise operations, and Hindustan Coca-Cola Beverages (HCCB), the largest bottler in India. HCCB manufactures and distributes Coca-Cola products across India, employing over 9,500 people. Its mission is to build a consumer-driven and profitable business in India while being socially responsible. The document outlines HCCB's values, employee value proposition, and details of its summer training program.

Uploaded by

md1sabeel1ansari
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Classified - Internal use

The Coca-Cola System - In India


Symbiotic relationship of Demand Creation and
Demand Fulfillment

CCI

HCCB

FOBOs

1.
2.
3.

1.
2.
3.
4.

Manufacture and sell


Concentrate to Bottlers
Brand Management
Manage Franchise
Operations
Corporate Reputation

4.
5.

Manufacture the product


Distribute and Execute the
market.
Routine and Discipline key
words of success
100% Company Owned bottlerMember of the BIG
Corporate Citizenship

Hindustan

Beverages

Who we are?
The coca-cola company owned bottler in India
Managing 65% of India operations
One of the major FMCG companies in India

Operating in 4 of the NARTD categories


Core Sparkling
Mixers
Juices
Water

What we do?
Sourcing to Shop Shelf Procure Raw Material,
Produce, Distribute, Sell & Promote KO
products

Employ about ~9,500 employees across 54


manufacturing and sales locations

Our Mission
To build consumer-driven, customer-

focused, profitable, sustainable and


socially responsible business in India

Our Vision
To make every Indians
first choice of refreshment
available within easy reach

Values we value
Citizenship
Commitment to
local
stakeholders by
consistent
engagement &
environmental
practices

Teamwork
Working
together to
support and
inspire each
other to win

Integrity
Be open,
honest, ethical
and respect
each other
Empowerment
Decisions are
made at the
lowest
appropriate level

Leadership
Create a
sustainable
tomorrow for
our business

Passion
For winning
with our
brands,
consumers,
customers and
quality.

Accountability
We act on what
we agree and
expect the
same of others.

Page 8

HCCB Employee Value Proposition


Excitement of working for a top brand in a high growth market
Opportunity to handle greater responsibilities at a relatively early stage
in ones career - job content and the fulfillment offered by the roles
Opportunity to for accelerated professional development through
movements across functions and locations
Opportunity to develop towards General Management positions
Opportunity to take ownership and a make a significant contribution
to make a tangible difference and to be part of organization building
Market attractive compensation & differentiation for performance

Opportunity to work with highly motivated and passionate Associates

Summer Training
Program

Our Offer
Live projects with high learning value
Highly structured orientation/training and evaluation
Stipend @ INR 75,000 per Month

Accommodation during the internship


Project related expenses reimbursed
Opportunity to earn an additional Special Stipend

between 0 to 50% of one months Stipend


Page 11

9/25/2015

Presentation Name

Streams open for shortlisting @ IIM-Indore


Sales

Page 12

9/25/2015

Presentation Name

HCCB
Building a consumer-driven, customer-focused, profitable,
sustainable and socially responsible business in India

Classified - Internal use

Classified - Internal use

All The Best !!!

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