Nokia
Nokia
Nokia 6600 from 2003 with a VGA camera,Bluetooth and expandable
memory. It was the first Nokia and Symbian device to sell over a million.
(Series 60 2nd)
Nokia N73 released in August 2006, with 3Gand a front camera. (S60 3rd)
The Nokia N95 released in March 2007, with a 5-megapixel camera and
sliding multimedia keys. Often considered Nokia's hero smartphone. (S60
3rd)
Nokia E71 with aQWERTY keyboard, released in July 2008. (S60 3rd)
The Nokia 5800 XpressMusic, Nokia's first full-touchsmartphone. (S60 5th)
The Nokia N8 released in September 2010 is the first Symbian^3 device,
and the first to feature a 12-megapixel autofocuslens.
(Symbian^3/Anna/Belle)
The Nokia 808 PureView, released in February 2012 as the last Symbian
smartphone, features a 41-megapixelcamera and a 1.3 GHz CPU. (Belle)
Linux devices[edit]
Nokia N9 running MeeGo Harmattan
Nokia's first Linux devices were the Nokia Internet tablets and the Nokia N900, which ran Debian-
based Maemo.
[62]
The Maemo project later merged with Intel's Moblin to create MeeGo.
[63]
The Nokia N9 was released
before the project was abandoned in favour of Windows Phone. Development continued under the
name Sailfish OS.
[64][65]
The Nokia X family of devices running Android was Nokia's final sally in Linux-based smartphones.
[66]
Series 40[edit]
Series 40 is a phone platform used in feature phones, mainly running Java-based applications.
[67]
It
was once the world's most popular software of mobile phones.
Nokia acquired Smarterphone, a company making the Smarterphone OS for low end phones and
merged it with Series 40 to form theAsha Platform, which also inherits some UI characteristics from
Nokia's MeeGo platform. The Asha 501 was the first phone running the new OS.
[68]
Reorganizations[edit]
Nokia opened its Komrom, Hungary mobile phone factory on 5 May 2000.
[69]
In March 2007, Nokia signed a memorandum with Cluj County Council, Romania to open a plant
near the city in Jucu commune.
[70][71]
Moving the production from the Bochum, Germany factory to a
low wage country created an uproar in Germany.
[72]
Nokia later moved its North American
Headquarters to Sunnyvale, California.
In April 2003, the troubles of the networks equipment division caused the corporation to resort to
similar streamlining practices, includinglayoffs and organizational restructuring.
[73]
This diminished
Nokia's public image in Finland
[74][75]
and produced a number of court casesand an episode of a
documentary television show critical of Nokia.
[76]
In June 2006, CEO Jorma Ollila left his position to become the chairman of Royal Dutch Shell
[77]
and
to give way for Olli-Pekka Kallasvuo.
[78]
In 2008, Nokia exited mobile phone distribution in Japan.
[79]
In 2009, Check Point acquired Nokia's network security business unit.
[80]
In February 2012, Nokia announced 4,000 lay-offs to move manufacturing from Europe and Mexico
to Asia.
[81]
In March 2012, Nokia laid off 1,000 employees from its Salo, Finland factory to focus on
software.
[82]
In June 2012, research facilities in Ulm, Germany and Burnaby, Canada closed, costing
more jobs. The company also announced 10,000 lay-offs globally by the end of 2013.
[83]
In January 2013, Nokia terminated 1,000 employees from its IT, production and logistics divisions.
The company planned to transfer about 715 jobs to subcontractors.
[84]
Acquisitions[edit]
For a more comprehensive list, see List of acquisitions by Nokia.
The Nokia E55 from the business segment of the Eseries range
On 22 September 2003, Nokia acquired Sega.com, a branch of Sega to develop the Nokia N-
Gage device.
[85]
On 16 November 2005, Nokia agreed to acquire Intellisync Corporation, a provider of data and PIM
synchronization software,
[86]
completing the acquisition on 10 February 2006.
[87]
On 19 June 2006, Nokia and Siemens AG announced the companies would merge their mobile and
fixed-line phone network equipment businesses, creating Nokia Siemens Networks.
[88]
Each
company has a 50% stake in the infrastructure company, headquartered inEspoo, Finland. About
20,000 Nokia employees transferred to this new company.
On 8 August 2006, Nokia agreed to acquire online music distributor Loudeye Corporation for
approximately US$60 million.
[89]
In July 2007, Nokia acquired all assets of Twango, a comprehensive media sharing solution for
organizing and sharing photos, videos and other personal media.
[90]
In September 2007, Nokia agreed to acquire Enpocket, a supplier of mobile advertising technology
and services.
[91]
In 2007, Nokia agreed to acquire Navteq, a U.S.-based supplier of digital mapping data, for $8.1
billion
[5][92]
and finalized the acquisition on 10 July 2008.
[93]
In September 2008, Nokia acquired OZ Communications, a privately held company with
approximately 220 employees headquartered in Montreal, Canada.
[94]
On 24 July 2009, Nokia agreed to acquire certain assets of Cellity, a privately owned mobile
software company,
[95]
completed on 5 August 2009.
[96]
In September 2009, Nokia acquired certain assets of Plum Ventures, Inc to complement Nokia's
Social Location services.
[97]
In March 2010, Nokia acquired Novarra, a mobile web browser firm.
[98]
In April 2010, Nokia acquired MetaCarta, a local search technology firm.
[99]
In 2012, Nokia acquired Smarterphone, a developer of an operating system for feature phones, and
the imaging company Scalado.
[100][101]
Loss of smartphone marketshare[edit]
Originally launched in 2007, Apple's iPhone continued to be outsold and unfavoured by Nokia
smartphones, most notably the Nokia N95 for some time.
[102]
Symbian had a dominating 62.5%
market share as of Q4 2007 ahead of Microsoft's Windows Mobile (11.9%) and RIM (10.9%).
However, with the launch of the iPhone 3G in 2008, Apple's year-over-year market share doubled by
the end of that year and iPhone OS (now known as iOS) operating system market share pulled
ahead of Windows Mobile. Although in Q4 2008, Nokia retained a 40.8% share, it saw a decline of
over 10% from Q4 2007, replaced by Apple's increasing share.
[103]
The Nokia N96, released in late
2008, proved to be much less successful, although the Nokia 5800 XpressMusic was mainly
considered to be the iPhone 3G's main rival. Despite the success of the Nokia E71,
[104]
it was not
enough to stop Nokia's smartphone market slide. On 24 June 2008, Nokia bought the Symbian
operating system and the next year made it open source.
[105]
In early 2009, the Nokia N97 was released, a touchscreen device with a landscape QWERTY slider
that focused on social networking. It was a commercial success despite its mainly mixed reception.
The N97's closest competitor was the iPhone 3GS. In 2009 several devices were launched, such as
the Nokia E52, which gained positive reception.
[106][107]
However, Symbian market share dropped from
52.4% in Q4 2008 to 46.1% a year later. RIM increased its share during the period from 16.6% to
19.9%, but Apple increased share from 8.2% to 14.4%. Android grew to 3.9%.
[108]
2010 to 2013[edit]
In 2010 pressure on Nokia increased dramatically as Android and iOS continued to make
gains.
[109]
Other Symbian makers including Samsung and Sony Ericsson chose to make Android-
powered smartphones instead of Symbian,
[110]
and by mid-2010 Nokia was its only OEM outside of
Japan. Nokia developed Symbian^3 to replace S60, but it never became popular.
[111]
By Q4 2010,
Symbian's market share dipped to 32%, surpassed by Android at 30%.
[112]
Despite losing share, the
smartphone unit was profitable and smartphone unit sales increased every quarter during
2010.
[113]
An estimated 4 million units were sold in Q4 2010.
[114]
Awards and Accolades[edit]
In 2011, The Brand Trust Report, India Study,
[115]
awarded Nokia as India's Most Trusted Brand. The
study was conducted by TRA Research,
[116]
a leading brand analytics company. Nokia also received
the Most Trusted Brand in India accolade in the year 2012 and 2013. However Nokia's ranking
on The Brand Trust Report fell in 2014 to India's fifth Most Trusted Brand.
[117][118]
2011: Alliance with Microsoft, Windows Phone, and launch of Lumia[edit]
The Nokia Lumia 720
On 11 February 2011, Nokia's CEO Stephen Elop, a former head of Microsoft business division,
unveiled a new strategic alliance withMicrosoft, and announced it would shift its efforts to Windows
Phone from Linux-based MeeGo and Symbian.
[119]
except for non-smartphones. Nokia invested in
the Series 40 platform and released a single MeeGo product in 2011, the Nokia N9.
[120]
As part of the restructuring plan, Nokia planned to reduce research and development, instead
customising and enhancing the software line for Windows Phone 7.
[121]
Nokia's "applications and
content store" (Ovi) became integrated into the Windows Phone Store, and Nokia Maps became the
heart of Microsoft's Bing and AdCenter. Microsoft provided developer tools to Nokia to replace
the Qt framework, which was not supported by Windows Phone 7 devices.
[122]
After this announcement, Nokia's share price fell about 14%, its biggest drop since July
2009.
[123]
Nokia's smartphone sales, which had previously increased, collapsed.
[124]
From the
beginning of 2011 until 2013, Nokia fell from #1 to #10 in smartphone sales.
[125]
Amid falling sales, Nokia posted a loss of 368 million euros for Q2 2011, while in Q2 2010 realized a
profit of 227 million euros. On September 2011, Nokia has announced it will end another 3,500 jobs
worldwide, including the closure of its Cluj factory in Romania.
[126]
As Nokia was the largest mobile phone and smartphone manufacturer worldwide at the time,
[127]
it
was suggested the alliance would help Windows Phone.
[122]
Nokia was overtaken by Apple as the
world's biggest smartphone maker by volume in June 2011.
[128]
[129]
In August 2011 Chris Weber, head
of Nokia's subsidiary in the U.S., stated "The reality is if we are not successful with Windows Phone,
it doesn't matter what we do (elsewhere)." He further added "North America is a priority for Nokia (...)
because it is a key market for Microsoft.".
[130]
Nokia reported "well above 1 million" sales for its Lumia line up to 26 January 2012,
[131][132]
2 million
sales for the first quarter of 2012,
[133]
and 4 million for the second quarter of 2012.
[134]
In this quarter,
Nokia only sold 600,000 smartphones (Symbian and Windows Phone 7) in North America.
[135]
For
comparison, Nokia sold more than 30 million Symbian devices world-wide in Q4 2010
[136]
and
the Nokia N8 alone sold almost 4 million in its first quarter. In Q2 2012, 26 million iPhones and 105
million Android phones shipped, compared to only 6.8 million devices with Symbian and 5.4 million
with Windows Phone.
[137]
While announcing an alliance with Groupon, Elop declared "The competition... is not with other
device manufacturers, it's with Google."
[138]
In June 2012, Nokia chairman Risto Siilasmaa told journalists that Nokia had a back-up plan in the
event that Windows Phone failed.
[139][140]
2012: Financial difficulties[edit]
Market share of Symbian, Windows Mobile and Windows Phone 7 among US smartphone owners from Q1 2011 to
Q2 2012 according to Nielsen Company.
On 8 February 2012, Nokia Corp. announced 4,000 layoffs at smartphone manufacturing plants in
Europe by the end of 2012 to move assembly closer to component suppliers in Asia.
[141]
On 14 June 2012, Nokia announced 10,000 layoffs globally by the end of 2013
[142]
and shut
production and research sites in Finland, Germany and Canada in line with continuing losses and
the stock price falling to its lowest point since 1996.
[143]
In total, Nokia laid off 24,500 employees by the end of 2013.
[144]
On 18 June 2012, Moody's downgraded Nokia's bond rating to junk.
[145]
Nokia CEO admitted that the
company's inability to foresee rapid changes in the mobile phone industry was one of the major
reasons for the problems.
[146]
On 4 May 2012, a group of Nokia investors filed a class action against the company as a result of
disappointing sales.
[147]
On 22 August 2012, it was reported that a group of Finnish Nokia investors
were considering gathering signatures for the removal of Elop as CEO.
[148]
In December 2012, Nokia announced that it would be selling its headquarters Nokia House for 170
million, and leasing it back in the long-term. This decision was taken to slash costs as the company
was during a financial crisis of falling revenues.
[149]
2013: New products, recovering market share, lack of profits[edit]
In January 2013, Nokia reported 6.6 million smartphone sales for Q4 2012 consisting of 2.2 million
Symbian and 4.4 million sales of Lumia devices (Windows Phone 7 and 8).
[150]
In North America, only
700,000 mobile phones have been sold including smartphones.
In May 2013 Nokia released the Asha platform for its low-end borderline smartphone devices. The
Verge commented that this may be a recognition on the part of Nokia that they are unable to move
Windows Phone into the bottom end of smartphone devices fast enough and may be "hedging their
commitment" to the Windows Phone platform.
[151]
In the same month, Nokia announced its partnership with the world's largest cellular operator China
Mobile to offer Nokia's new Windows-based phone, the Lumia 920, as Lumia 920T, an exclusive
Chinese variant. The partnership was a bid by Nokia to connect with China Mobile's 700 million-
person customer base.
[152]
Following the second quarter of 2013, Nokia made an operating loss of 115m (98.8m), with
revenues falling 24% to 5.7bn, despite sales figures for the Lumia exceeding those of BlackBerry's
handsets during the same period. Over the nine-quarters prior to the second quarter of 2013, Nokia
sustained 4.1 billion worth of operating losses. The company experienced particular problems in
both China and the U.S.; in the former, Nokia's handset revenues are the lowest since 2002, while in
the U.S., Francisco Jeronimo, analyst for research company IDC, stated: "Nokia continues to show
no signs of recovery in the US market. High investments, high expectations, low results."
[153]
In July 2013, Nokia announced that Lumia sales were 7.4 million for the second quarter of the year
a record high.
[154]
2013-present[edit]
Nokia X[edit]
Steven Elop unveiling the Nokia X in February 2014
In February 2014, Nokia unveiled the Nokia X familya new line of low-end smartphones running a
fork of the Android operating system oriented towards Nokia and Microsoft services, and with an
interface inspired by the Asha and Lumia lines. Nokia aimed the devices specifically
towards emerging markets.
[155]
Sale of mobile phone business to Microsoft[edit]
On 2 September 2013, Microsoft announced that it would acquire Nokia's mobile device business in
a deal worth 3.79bn, along with another 1.65bn to license Nokia's portfolio of patents for 10 years;
a deal totaling at over 5.4bn. Steve Ballmer considered the purchase to be a "bold step into the
future" for both companies, primarily as a result of its recent collaboration.
[8][9][156][157]
In an interview
with Helsingin Sanomat, former Nokia executive Anssi Vanjoki commented that the Microsoft deal
was "inevitable" due to the "failed strategy" of Stephen Elop.
[158]
The deal was closed on 25 April 2014 for "slightly more" than the originally stated 5.44
billion.
[159]
Nokia's mobile phone assets became a part of Microsoft Mobile, a new subsidiary of
Microsoft based in Finland.
[160][161]
The deal was originally expected to be closed in March 2014, but
was delayed by a tax dispute involving a factory in Indiaofficials claimed that Nokia had not
properly paid taxes on devices that were produced at the plant, but sold domestically (exports are
exempt from taxes). Indian governments had required that Nokia place money in escrow before it
was allowed to transfer control of the factory to Microsoft. As a result, the plant will not be transferred
to Microsoft, but will produce products on behalf of the company.
[162][163][164]
As part of the deal, Microsoft acquired the Asha and Lumia brands, but only has a limited license to
the Nokia brand. Microsoft can only use the Nokia brand to promote Lumia products for 18 months
after the closure of the acquisition, X products through 31 December 2015, and feature phones such
as the Series 30 and Series 40 series for 10 years. Microsoft will only use its own brand on new
"product[s], applications and experiences". Microsoft also did not acquire any rights to the Nokia
tune, which the company may only use on Nokia-branded devices, where it must be set as default.
Nokia itself is also subject to a non-compete clause forbidding it from manufacturing any Nokia-
branded phones until 31 December 2015.
[165][166][167]
Microsoft also took over Nokia's website and
social media outlets following the closure of the deal; this arrangement will be in place for a minimum
of one year after the closure.
[160]
A number of Nokia executives joined Microsoft as a result; Stephen Elop became the head of
Microsoft's devices team (which include products such as Xbox and Surface lines);Risto
Siilasmaa replaced Elop as interim CEO, before the appointment of Rajeev Suri. Post-acquisition,
Nokia now focuses on three core business units; its Here mapping service (which Microsoft will
license for four years under the deal), its infrastructure division Nokia Solutions and Networks (NSN),
and on developing and licensing its "advanced technologies".
[8][8][9][156][157]
In July 2014, Microsoft announced a significant layoff of workers, including 12,500 workers from the
former mobile phone group at Nokia.
[168]
It was also reported that Microsoft had ended future
development of Nokia's feature phone and X lines in favor of focusing exclusively on Windows
Phone.
[169][170]
Post Devices & Services business sale[edit]
Nokia has been involved in the acquisition of other companies. These include Medio Systems by the
HERE division.
[171]
The Technologies division announced their first consumer product in June 2014, the Nokia Z
Launcher, a home screen interface written for Google's Android OS.
[172]
China Mobile deal[edit]
In October 2014, Nokia and China Mobile signed a $970 million framework deal for delivery between
2014 and 2015.
[173]
Operations[edit]
Nokia is a public limited-liability company listed on the Helsinki, Frankfurt, and New York stock
exchanges.
[6]
Nokia plays a very large role in the economy of Finland.
[174][175]
It is an important
employer in Finland and works with multiple local partners and subcontractors.
[176]
In 2009 Nokia
contributed 1.6% to Finland's GDP, and accounted for about 16% of Finland's exports in 2006.
[177]
Divisions[edit]
Since the Microsoft acquisition, Nokia comprises three business groups: Mobile Solutions, HERE,
and Technologies.
On 1 April 2007, Nokia's Networks business group was combined with Siemens's carrier-related
operations for fixed and mobile networks to form Nokia Siemens Networks, jointly owned by Nokia
and Siemens and consolidated by Nokia.
[178]
Nokia bought the 50% share and took full control of the
group on 3 July 2013.
[179]
Markets[edit]
Markets is responsible for Nokia's supply chains, sales channels, brand and marketing functions of
the company, and is responsible for delivering mobile solutions to the market.
[180]
HERE[edit]
HERE is responsible for Nokia's suite of navigation services (formerly under the Ovi brand).
[181]
HERE's map data originated in Navteq, a Chicago, Illinois-based provider of digital map data and
location-based content and services for automotive navigation systems, mobile navigation devices,
Internet-based mapping applications, and government and business solutions. Navteq was acquired
by Nokia on 1 October 2007.
[5]
Navteq's map data became part of the HERE Maps online service
where users can download maps, use voice-guided navigation and other context-aware web
services.
[180]
Nokia Networks[edit]
Main article: Nokia Networks
Nokia Solutions and Networks (NSN), previously known as Nokia Siemens Networks B.V. is a
multinational data networking and telecommunications equipment company headquartered in Espoo,
Finland. NSN was a joint venture between Nokia (50.1%) and Siemens (49.9%), but is now a wholly
owned subsidiary of Nokia. It is the world's fourth-largest telecoms equipment manufacturer
measured by 2011 revenues (after Ericsson, Huawei and Alcatel-Lucent).
[182]
NSN has operations in
around 150 countries.
[183]
The NSN brand identity was launched at the 3GSM World Congress in Barcelona in February
2007.
[184]
NSN provides wireless and fixed network infrastructure, communications and networks
service platforms, as well as professional services to operators and service providers.
[180]
NSN
focuses on GSM, EDGE, 3G/W-CDMA, LTE and WiMAX radio access networks; core networks with
increasing IP and multiaccess capabilities and services.
In July 2013, Nokia bought back all shares in Nokia Siemens Networks for a sum of US$2.21
billion.
[185]
Research[edit]
The Nokia Research Center, founded in 1986, is Nokia's industrial research unit consisting of about
500 researchers, engineers and scientists;
[186][187]
it has sites in seven countries: Finland,
China, India, Kenya, Switzerland, the United Kingdom and the United States.
[188]
Besides its research
centers, in 2001 Nokia founded (and owns) INdT Nokia Institute of Technology, a R&D institute
located in Brazil.
[189]
Nokia operates a total of 7 manufacturing facilities
[6]
located at Manaus, Brazil;
Beijing and Dongguan, China;Komrom, Hungary; Chennai, India; Reynosa, Mexico;
and Changwon, South Korea.
[70][190]
Nokia's industrial design department is headquartered in Soho in
London, UK with significant satellite offices in Helsinki, Finland and Calabasas, California in the US.
Research cooperation with universities[edit]
Nokia is actively exploring and engaging in open innovation through selective research
collaborations with major universities and institutions by sharing resources and leveraging ideas. Its
major research collaboration is with Tampere University of Technology based in Finland. Current
collaborations include:
[191]
Aalto University, Finland
Beijing University of Posts and Telecommunications, China
Massachusetts Institute of Technology, United States
Stanford University, United States
Tribhuvan University, Nepal
Tampere University of Technology, Finland
Tsinghua University, China
University of California, Berkeley, United States
University of Cambridge, United Kingdom
University of Tampere, Finland
Singularity University, United States
[192]
Corporate affairs[edit]
This article is outdated. Please update this article to reflect recent events or
newly available information. (May 2014)
Corporate governance[edit]
The control and management of Nokia is divided among the shareholders at a general meeting and
the Nokia Leadership Team (left),
[193]
under the direction of the board of directors (right).
[194]
The
chairman and the rest of the Nokia Leadership Team members are appointed by the board of
directors. Only the Chairman of the Nokia Leadership Team can belong to both the board of
directors and the Nokia Leadership Team. The board of directors' committees consist of the Audit
Committee,
[195]
the Personnel Committee
[196]
and the Corporate Governance and Nomination
Committee.
[197][198]
The operations of the company are managed within the framework set by the Finnish Companies
Act,
[199]
Nokia's Articles of Association
[3]
and Corporate Governance Guidelines,
[200]
and related board
of directors adopted charters.
Nokia Leadership Team (as of May 2014)
[193]
Rajeev Suri (Chairman), b. 1967
President and CEO since 1 May 2014
Joined Nokia on 1995
Samih Elhage
Executive Vice President and Chief Financial and Operating Officer of Nokia Networks
Joined Nokia Networks 2012
Michael Halbherr, b. 1964
CEO of HERE
Joined Nokia 2006, Nokia Leadership Team member since 1 July 2011
Timo Ihamuotila, b. 1966
Executive Vice President and Group Chief Financial Officer
With Nokia 19931996, rejoined 1999, Nokia Leadership Team member since 2007
Henry Tirri, b. 1956
Executive Vice President and Acting Head of Nokia Technologies
Joined Nokia 2004, Nokia Leadership Team member since 22 September 2011
Board of directors
[194]
Risto Siilasmaa (Chairman), b. 1966
Board member since 2008, Chairman of the board of directors since 3 May 2012
Chairman of the Corporate Governance and Nomination Committee
Founder and Chairman of F-Secure Corporation
Jouko Karvinen (Vice chairman), b. 1957
Board member since 3 May 2011, Chairman of the Audit Committee, Member of the Corporate Governance and Nomination
Committee
CEO of Stora Enso Oyj
Vivek Badrinath, b. 1969
Deputy Chief Executive Officer, Accor Group
Bruce Brown, b. 1958
Board member since 3 May 2012, Member of the Personnel Committee
Chief Technology Officer of Procter & Gamble
Elizabeth Doherty, b. 1957
Board member since May 2013
independent director
Mrten Mickos, b. 1962
Board member since 3 May 2012
chief executive officer of Eucalyptus Systems, Inc.
Elizabeth Nelson, b. 1960
Board member since 3 May 2012, Member of the Audit Committee
Independent Corporate Advisor
Kari Stadigh, b. 1955
Board member since 3 May 2011, Member of the Personnel Committee
Group CEO and President of Sampo plc
Dennis F. Strigl, b. 1946
Retired CEO, Verizon Wireless, Author and Consultant
Former corporate officers[edit]
Chief executive officers
Chairmen of the board of directors
[201]
Bjrn Westerlund 19671977 Lauri J. Kiveks 19671977 Simo Vuorilehto 19881990
Kari Kairamo 19771988
Bjrn Westerlund 19771979 Mika Tiivola 19901992
Simo Vuorilehto 19881992
Mika Tiivola 19791986 Casimir Ehrnrooth 19921999
Jorma Ollila 19922006
Kari Kairamo 19861988 Jorma Ollila 19992012
Olli-Pekka Kallasvuo 20062010
Stephen Elop 20102013
Stock[edit]
Nokia is a public limited liability company and is the oldest company listed under the same name on
the Helsinki Stock Exchange, beginning in 1915.
[21]
Nokia has had a secondary listing on the New
York Stock Exchange since 1994.
[6][21]
Nokia shares were delisted from the London Stock Exchange
in 2003, the Paris Stock Exchange in 2004, the Stockholm Stock Exchange in 2007 and the
Frankfurt Stock Exchange in 2012.
[202]
In 2007, Nokia had a market capitalisation of 110 billion; by 17 July 2012 this had fallen to 6.28
billion.
Corporate culture[edit]
Nokia's official corporate culture manifesto, The Nokia Way, emphasises the speed and flexibility of
decision-making in a flat, networked organization.
[203]
The official business language of Nokia is English. All documentation is written in English, and is
used in official intra-company spoken communication and e-mail.
In May 2007, Nokia redefined its values after initiating a series of discussions worldwide as to what
the new values of the company should be. Based on the employee suggestions, the new values
were defined as: Engaging You, Achieving Together, Passion for Innovation and Very Human.
[203]
Logos[edit]
Nokia introduced its"Connecting People"advertising slogan in 1992, coined
by Ove Strandberg.
[204][205]
This earlier version of the slogan used Times Roman SC(Small Caps) font.
[206]
Nokia updated the slogan typeface in 2006.
[207]
This slogan originally used Nokia's proprietary 'Nokia Sans' font, designed by Erik
Spiekermann.
[208]
This was replaced in 2011 with the 'Nokia Pure' font designed byDalton Maag.
[209]
Nokia's current logo. The company does not currently use a slogan in its
logo.
Controversies[edit]
NSN's provision of intercept capability to Iran[edit]
In 2008, Nokia Siemens Networks, a joint venture between Nokia and Siemens AG, reportedly
provided Iran's monopoly telecom company with technology that allowed it to intercept the Internet
communications of its citizens.
[210]
The technology reportedly allowed Iran to use deep packet
inspection to read and even change the content of everything from "e-mails and Internet phone calls
to images and messages on social-networking sites such as Facebook and Twitter". The technology
"enables authorities to not only block communication but to monitor it to gather information about
individuals, as well as alter it for disinformation purposes,". During the post-election protests in Iran
in June 2009, Iran's Internet access was reported to have slowed to less than a tenth of its normal
speeds, and experts suspected this was due to the use of the interception technology.
[211]
The joint venture company, Nokia Siemens Networks, asserted in a press release that it provided
Iran only with a 'lawful intercept capability' "solely for monitoring of local voice calls". "Nokia Siemens
Networks has not provided any deep packet inspection, web censorship or Internet filtering capability
to Iran," it said.
[212]
In July 2009, Nokia began to experience a boycott of their products and services in Iran. The boycott
was led by consumers sympathetic to the post-election protest movement and targeted at those
companies deemed to be collaborating with the Islamic regime. Demand for handsets fell and users
began shunning SMS messaging.
[213]
Lex Nokia[edit]
In 2009, Nokia heavily supported a law in Finland that allows companies to monitor their employees'
electronic communications in cases of suspected information leaking.
[214]
Contrary to rumors, Nokia
denied that the company would have considered moving its head office out of Finland if laws on
electronic surveillance were not changed.
[215]
The Finnish media dubbed the law Lex Nokia because
it was implemented as a result of Nokia's pressure.
The law was enacted, but with strict requirements for implementation of its provisions. Until February
2013, no company had used its provisions. In 25 February the Office of Data Protection
Ombudsman confirmed that city of Hmeenlinna had recently gave the required notice.
[216]
NokiaApple patent dispute[edit]
In October 2009, Nokia filed a lawsuit against Apple Inc. in the U.S. District Court of
Delaware claiming that Apple infringed on 10 of its patents related to wireless communication
including data transfer.
[217]
Apple was quick to respond with a countersuit filed in December 2009
accusing Nokia of 11 patent infringements. Apple's General Counsel, Bruce Sewell went a step
further by stating, "Other companies must compete with us by inventing their own technologies, not
just by stealing ours." This resulted in an ugly spat between the two telecom majors with Nokia filing
another suit, this time with the U.S. International Trade Commission (ITC), alleging Apple of
infringing its patents in "virtually all of its mobile phones, portable music players, and
computers."
[218]
Nokia went on to ask the court to bar all U.S. imports of the Apple products including
the iPhone, Mac and the iPod. Apple countersued by filing a complaint with the ITC in January
2010.
[217]
In June 2011, Apple settled with Nokia and agreed to an estimated one time payment of $600 million
and royalties to Nokia.
[219]
The two companies also agreed on a cross-licensing patents for some of
their patented technologies.
[220][221]
Alleged tax evasion in India[edit]
Nokia's Indian subsidiary has been charged with non-payment of TDS and transgressing transfer
pricing norms in India.
[222]
The unpaid TDS of 30 billion, accrued during a course of six years, due to
royalty paid by the Indian subsidiary to its parent company.
[223]
See also[edit]
Companies portal
Ad hoc On-Demand Distance Vector Routing
Gnokii A suite of programs for communicating with mobile
phones.
Jolla Continuer of MeeGo through Nokia's Bridge program.
Newkia - Singapore-based company founded by ex-Nokia executive
after announcement that Nokia devices and services division would
be sold to Microsoft.
List of Nokia products
Nokia phone series
Nokia PC Suite A software package, slated to be replaced by
Nokia Ovi Suite.
Nokia Software Updater Mobile device firmware updater.
Microsoft Mobile - The rebranding of Nokia Device and Services
division after acquired by Microsoft.
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Further reading[edit]
Title Author Publisher Year Length ISBN
The Decline and Fall of Nokia David J. Cord
Schildts &
Sderstrms
April 2014 304 pp
ISBN 978-951-52-
3320-2
Winning Across Global Markets: How Nokia Creates Strategic Advantage in
a Fast-Changing World
Dan Steinbock Jossey-Bass / Wiley May 2010 304 pp
ISBN 978-0-470-
33966-4
Nokia: The Inside Story Martti Hiki FT / Prentice Hall
October
2002
256 pp
ISBN 0-273-65983-
9
Work Goes Mobile: Nokia's Lessons from the Leading Edge
Michael Lattanzi, Antti Korhonen, Vishy
Gopalakrishnan
John Wiley & Sons
January
2006
212 pp
ISBN 0-470-02752-
5
Mobile Usability: How Nokia Changed the Face of the Mobile Phone
Christian Lindholm, Turkka Keinonen, Harri
Kiljander
McGraw-Hill
Companies
June 2003 301 pp
ISBN 0-07-138514-
2
Business The Nokia Way: Secrets of the World's Fastest Moving Company Trevor Merriden John Wiley & Sons
February
2001
168 pp
ISBN 1-84112-104-
5
The Nokia Revolution: The Story of an Extraordinary Company That
Transformed an Industry
Dan Steinbock AMACOM Books April 2001 375 pp
ISBN 0-8144-0636-
X
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