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7 C's Assignment

The document outlines the 7 C's of effective communication - Completeness, Conciseness, Correctness, Courtesy, Clarity, Consideration, and Concreteness. For each C, it provides the key features and examples to illustrate how to apply that principle of effective communication. The 7 C's represent essential aspects of crafting messages that are fully comprehensive yet concise, factually accurate and grammatically correct, polite and respectful, clear and easy to understand, considerate of the audience, and concrete with specific details.

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areej.fatima1298
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120 views

7 C's Assignment

The document outlines the 7 C's of effective communication - Completeness, Conciseness, Correctness, Courtesy, Clarity, Consideration, and Concreteness. For each C, it provides the key features and examples to illustrate how to apply that principle of effective communication. The 7 C's represent essential aspects of crafting messages that are fully comprehensive yet concise, factually accurate and grammatically correct, polite and respectful, clear and easy to understand, considerate of the audience, and concrete with specific details.

Uploaded by

areej.fatima1298
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Seven Cs and their relevant examples

1. 2. 3. 4. 5. 6. 7. Completeness Correctness Conciseness Courtesy Clarity Consideration Concreteness

Completeness
The communication must e complete. !t should convey all "acts re#uired y the audience. The sender o" the messa$e must ta%e into consideration the receivers mind set and convey the messa$e accordin$ly. Examples: !" a person &ants to uy a laptop ut he "irst as%s "or in"ormation a out certain laptops' the company &ill have to provide the complete in"ormation. This in"ormation &ill include all the direct and indirect #uestions that could come in the customers mind. (ll #uestions must e ans&ered. )xtra "eatures o" laptops can also e mentioned. *or example+ Customer as%ed+ &here this laptop &as made, Shop%eeper+ Sir this laptop &as made in -apan and assem led in China.

Conciseness
Conciseness means &ordiness' i.e. communicatin$ &hat you &ant to convey in least possi le &ords &ithout "or$oin$ the other Cs o" communication. Conciseness is a necessity "or e""ective communication. Concise communication has "ollo&in$ "eatures+

(void &ordy expressions. Stic% to purpose. (void unnecessary repetition.

Examples: This includes avoidin$ overdose o" lan$ua$e and usa$e o" idioms. That or &hich clause should not e used. )xamples+ 1. (ddressin$ to the cro&d o" people 2. .ritin$ letter or application to someone. 3. /ere are some sentences+ .ordy+ Concise+ .ordy+ Concise+ .e ou$ht 0ac%ets &hich &ere made o" leather. .e ou$ht leather 0ac%ets. (t this time &e are $oin$ to 1ahore. 2o& &e are $oin$ to 1ahore.

Correctness
Correctness in communication implies that there are no $rammatical errors in communication. Correct communication has "ollo&in$ "eatures

3se the ri$ht level o" &ritin$. 4*ormal' !n"ormal' Su standard5 3se e""ective &ritin$ mechanisms. 4/and&ritin$' "ont' "ormat' punctuation' visual aids5 Chec% accuracy o" "acts.

Examples: 1. .hile communicatin$ at usiness level' one should %no& the use o" "ormal lan$ua$e and correct punctuation mar%s. 6o not assume the "acts. 2. .hile &ritin$ any letter to any person' there should not e any $rammatical mista%e. *or example+ .ron$+ Correct+ distance "rom 7aha&alpur to 8ultan &as 9: %m. distance "rom 7aha&alpur to 8ultan is 1:: %m.

Courtesy
Courtesy in messa$e implies the messa$e should sho& the senders expression as &ell as should respect the receiver. The sender o" the messa$e should e sincerely polite' 0udicious' re"lective and enthusiastic. Courteous messa$e has "ollo&in$ "eatures+

7e appreciative. 3se expressions that sho& respect. 3se non;discriminatory lan$ua$e.

Examples: 1. ( person &ants to dra& out money "rom the an% ut the an% is closed. The mana$er can either say. <The an% is closed.< or <=ou can dra& the money tomorro&<. The second &ay is more courteous. 2. To avoid stereotypin$' heres an example+ The doctor checked his patients. The doctor checked the patients.

Non courteous: Courteous:

Clarity
Clarity implies emphasizing on a specific message or goal at a time, rather than trying to achieve too much at once. Clarity in communication has following features:

Use image building words. These words should have sensory appeal. Use of facts and figures.

3se o" active voice.

Examples: Here are some examples that show how simple and clear words can be used instead of difficult words. . !octor briefing a patient.

!on"t forget to ta#e this $%&mg tablet after every ' hour in a single day for $& days regularly. (. ) team leader clearly explaining a plan to his fellows.

)ll of you * people should be able to run down this steady trac# for at least +& #m in half an hour.

Consideration
Consideration implies >steppin$ into the shoes o" others<. )""ective communication must ta%e the audience into consideration' i.e. the audiences vie& points' ac%$round' mind;set' education level' etc. )nsure that the sel";respect o" the audience is maintained and their emotions are not at harm. 8odi"y your &ords in messa$e to suit the audiences needs &hile ma%in$ your messa$e complete. *eatures o" considerate communication are as "ollo&s+

*ocus on ?=ou instead o" ?! and ?.e. 4=ou;(ttitude5. Sho& audience ene"it. *ocus on positive ideas.

)xamples+ 1. (dvertisement "or increasin$ shoppin$ hours in a shoppin$ mall. 3npleasant+ .e have extended the shoppin$ hours so u can shop more. @leasant+ 2o& you can shop more due to extended open hours. 2. ( company &ritin$ his policy point on a item to e sold. 3npleasant+ .e dont re"und i" the returned item is soiled or not salea le. @leasant+ .e re"und &hen the returned item is clean and resala le. 3. ( company &ritin$ to his employ a out travelin$ policy. 3npleasant+ .hen you travel on company expense' you &ill not receive approval "or "irst class "are. @leasant+ .hen you travel on company expense' your approved "are is "or tourist class

Concreteness
Concrete communication implies ein$ particular and clear rather than "uAAy and $eneral. Concreteness stren$thens the con"idence. Concrete messa$e has "ollo&in$ "eatures+

3se proper "acts and "i$ures. 3se action ver s. Choose "amiliar &ords. Choose ima$e uildin$ &ords.

)xamples+ .ea%+ Concrete+ .ea%+ Concrete+ =esterday ! ou$ht a lue 0eans pent =esterday ! &ent to lue area and ou$ht a lue 0eans pent &orth 12:: rupees. This a$ is very heavy This a$ is a out 3: %$.

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