Email: 1. Speed 2. Low Cost 3. Quick Distribution 4. Flexibility 5. Easy Attachments 6. Easy Upward Communication
Email: 1. Speed 2. Low Cost 3. Quick Distribution 4. Flexibility 5. Easy Attachments 6. Easy Upward Communication
Advantages of Email: 1. Speed 2. Low cost 3. Quick Distribution 4. Flexibility 5. Easy Attachments 6. Easy Upward Communication Characteristics of Successful Email Messages: 1. Concise 2. Correct 3. Clear 4. Conversational Tone 5. Single Theme
Example: You are a regional sales manager for an international company. You have been asked to go to a meeting at your companys head office. You cannot go, so somebody else will go in your place Write an email to Erica Young, who is organizing the meeting: Apologizing for not being able to go to the meeting Explaining why you cannot go Saying who will go Write 40-50 words
Marta Stefanska Examiner Comments Band 5 Full realization of the task set All points covered. Successful attempt at complex language, for example I cant attend because of previous arrangements, will go instead of me. Concise, making a very positive effect on the reader.
Candidate B Dear Mrs Young I would like to apologize for not being able to go to meeting at our companys head office because I will not be in the country. I am going on the business trip to Italy Mr Mark Smith will go instead of me. Many thanks Nadia Johnson Regional Sales Manager
Examiner Comments: Band 4 Good realization of the task set All points adequately dealt with. Good range of structure and vocabulary. Minor non-impeding errors, for example go to meeting, on the business trip, positive effect on the reader Candidate C To: Erica Young Cc: Subject: Meeting Dear Mr Young: Thanks for you last letter! Im very glad to be invited to attend the meeting
at you companys head office. But first of all, Im apologizing for not being able to go to the meeting. This is due to a error of my agenda, in fact. I have a international conference that day. I feel sorry for my absence. Id like to recommend my personal assistant to go to instead of me. His name is Jim Green. I hope this will not cause you some trouble. Best wish yours Chan Bo Fun
Examiner Comments: Band 3 Reasonable achievement of the task set Generally well organized (although not concise), leading to a satisfactory effect on the reader. There are, however, some basic non-impeding errors, for example a error of my agenda, cause you some trouble. Candidate D Hello Erica, Id like to apologize you, but I cant attend to this meeting in our head office. In this time Im going to London for sales meeting with our customer. Instead of me, for this meeting will go my sales assistance Tom Best regards Natasha
Examiner Comments: Band 3 Reasonable achievement of the task set A number of error, but they do not impede communication. Overall, an adequate attempt at the task.
Format for an email: Date : Sat 14 Aug 2007 From : Vinod Kumar <[email protected]> To : Aditya Sankar <[email protected]> Subject: return from leave Cc : <[email protected]> BCc : Dear Mr Aditya I am Vinod Kumar, the new Sales Director of the International Trading Organization Ltd. I am now planning various activities related to the new Sales Division of the company. Could you please inform me the date of your return to duty? Would you please contact Mukesh Sharma before you let us know the date of your return? Thank you. With regards Vinod Kumar