COURSE STRUCTURE OF MBA (BUSINESS ECONOMICS) FIRST SEMESTER (ALL COMPULSORY)

Code No.

Subject

Marks of Marks of Sem. Exam. Int. Exam. 70 70 70 70 70 70 30 30 30 30 30 30

Total

101 102 103 104 105 106 107

Management Process Business Statistics Business Legislations Accounting for Managers Managerial Economics Economics of Industries General Viva-Voce ____________________________

100 100 100 100 100 100 100

Total ____________________________ SECOND SEMESTER (ALL COMPULSORY) 201 202 203 204 205 206 207 Marketing Management Human Resource Management Financial Management Organisation Behaviour Production Management National Economics General Viva-Voce ____________________________ Total ____________________________ 70 70 70 70 70 70 30 30 30 30 30 30

700

100 100 100 100 100 100 100

700

THIRD SEMESTER (COMPULSORY) Code No. Subject Marks of Marks of Sem. Exam. Int. Exam. Total

301 302 303 304 305 306 307 308

Business Policy & Strategic Management 70 30 100 Economics of Decision Making 70 30 100 Elective Paper I (Any one Group) 70 30 100 Elective Paper II (Any one Group) 70 30 100 Elective Paper III (Any one Group) 70 30 100 Elective Paper IV (Any one Group) 70 30 100 (Two Elective Paper from each of two selected areas of specialisation) Training Report and Viva-Voce 100 General Viva-Voce 100 ______________________ Total ______________________ 800

ELECTIVE GROUPS Group (1) FINANCIAL MANAGEMENT 305(FM) Working Capital Management 306(FM) Business Tax Management MARKETING MANAGEMENT 305(MM) Consumer Behaviour 306(MM) Advertising Management PERSONNEL MANAGEMENT 305(PM) Labour Laws 306(PM) Human Resource Development

Group (2)

Group (3)

FOURTH SEMESTER (COMPULSORY) Code No. 401 402 403 404 405 406 407 408 Subject Marks of Marks of Sem. Exam. Int. Exam. Total

Computer and Management Information System 70 30 Quality Management 70 30 Elective Paper I (Any one Group) 70 30 Elective Paper II (Any one Group) 70 30 Elective Paper III (Any one Group) 70 30 Elective Paper IV (Any one Group) 70 30 (Two Elective Paper from each of two selected areas of specialisation) Project Report and Viva-Voce General Viva-Voce ____________________________ Total

100 100 100 100 100 100 100 100

800

____________________________ ELECTIVE GROUP Group (1) FINANCIAL MANAGEMENT 405(FM) Management of Financial Service 406(FM) Security Analysis and Portfolio Management MARKETING MANAGEMENT 405(MM) Sales, Distribution & Retail Management 406(MM) Strategic Marketing PERSONNEL MANAGE,MENT 405(PM) Management of Industrial Relations 406(PM) Organisation Development and Intervention Strategies

Group (2)

Group (3)

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FIRST SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 101MANAGEMENT PROCESS : 100 : 70 : 30 : 28

Introduction- Basic Concept of Administration, Management & Organisation, Management Function & Responsibilities of Manager, Fayols Principles of Management, Scientific Management, The

Evolution of Management Thought, The Classical School, Human Relation School, System Theory,

Contingency

Management, Social Responsibility of Management, Management as a Profession, Professionalisation of Management in India. Unit II Planning- Nature of Planning, Types of plans, Steps of Planning, Principles of Planning, Advantages & Limitations of Planning, Basic Concepts & Principle of Decision Making, their relationship to other Managerial Functions. Unit III Organising- Nature & Significance of Organising, Different Patterns of Organisation Structure. Process of Organising, Determinants of Effective Organisation, Span of Management, Delegation of Authority Centeralisation & Decentralisation of Authority, MBO & MBE concepts. Unit IV Directing & Motivation- Basic Concepts & Technique of Direction, Principle of Effective Direction, Motivation & its types, Significance, Motivation Theories-X,Y & Z Theory, Maslow Need Hierarchy Theory, Hezberg Theory of Motivation. Unit V Communication & Controlling- Communication: Concept, Types, Importance, Principles, Barriers & Measures to remove barriers Controlling: Concept Nature, Process & Area of control, Techniques of Control.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FIRST SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 102- BUSINESS STATISTICS Concept, Role of Statistics in Business. Data- Primary and Secondary, Classification and Tabulation of Data, Measure of Central Value: Mean, Mode and Median, Standard Deviation and Coefficient of Variation, Unit II Linear Correlation: Concept, Importance and types, Methods of determining correlation: Karl Pearson, Concurrent and Spearman Ranking Method, Regression Analysis: Concept, Importance, Construction of : 100 : 70 : 30 : 28

Regression Coefficient and Equation Unit III Analysis of Time Series-Components of Time Series. Methods of Measuring Trend- By the method of Least Square and Moving Average, Computation of Seasonal Index by Simple Average Method, Ratio to Moving Average Method, Importance of Index Number, Fishers Index Number, Family Budget Method Unit IV Probability- Definition of Probability, Applications of Probability, Addition Theorem, Multiplication, Theorem and Bayes Theorem. Theoretical DistributionsBinomial Distribution, Poisson distribution and Normal Distribution. Unit V Sampling and its Methods, Test of Hypothesis: Sample relating to Attributes, Large Sample relating to Variables, T test, F test, ChiSquare-test.

Note: At least one numerical question from each unit must be asked in examination.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FIRST SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 103 BUSINESS LEGISLATIONS Concept of Business legislation, Concept of Agreement and Contract, Essentials of a Valid Contract, Free Consent and Consideration, Breach of Contract, Quasi Contract. Unit II Contract of Bailment and Pledge, Rights and Duties of Bailor & Bailee and Pledgor and Pledgee. Law of Sale of Goods, Conditions and warranties, Rights of unpaid Seller. Unit III Negotiable Instruments Act 1881 Concept, Characteristics and Kinds of Negotiable Instruments, Endorsement and their kinds, Crossing And their types, Holder and Holder in due course, Protection to Banker, Dishonor of negotiable instruments. Unit IV Company Act 1956:-Concept, Characteristics and types of company. Promoter: Concept, Function, Legal Position, Duties and Liability. Memorandum of Association: Concept and clauses. Articles of Association: Concept, Content and Limitation. : 100 : 70 : 30 : 28

Prospectus: Concept, Content, Misstatement in Prospectus and Remedies. Procedure of Incorporation of Company. Share Capital: Concept, Classification, Alteration and Reduction. Share and its types, debentures and its types. Directors: Concept, Qualification, Disqualification, Legal Position, Appointment, Removal, Powers, Duties, Rights and Liability. Managerial Remuneration. Unit V Consumer Protection Act, Foreign Exchange Management Act.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FIRST SEMESTER

Max. Marks External Internal Min. Pass Marks ACCOUNTING FOR MANAGERS : 100 : 70 : 30 : 28

MBA (BE): Unit I

104

Concept, Nature, objectives, Process, Branches and Limitation of Accounting, Basic terms of Accounting, Types of Accounts, Rules for Journal Entries, Preparation of Journal, Recording of transaction in Cash Book (Three Column Cash Book).

Unit II

Preparation of Trial Balance, Final Account, Trading Account, Profit & Loss Account and Balance Sheets, Adjustments relating to Closing Stock, Outstanding expenses, Prepaid expenses, Accrued income, Unearned income, Provision for Bad Debts, Provision for Discount, Interest on Capital, Interest on Drawing and Depreciation.

Unit III

Cost

Accounting

Concept,

Principles,

objects,

Methods,

advantages and Limitation. Elements of Cost, Statement of cost, Reconciliation between Financial and Cost Account. Cost Volume analysis, BEP analysis. Unit IV Concept, nature, Purpose, Process, Types, Advantages and Limitations of Budget. Preparation of Sales Budget, Cash Budget, Flexible Budget, Concept relating to Zero-based Budgeting. Unit V Concept of Funds, Meaning of Fund Flow Statement, Uses and limitations of Fund Flow Statement, Preparation of statement of change in working Capital, Simple problems of Fund Flow Statement. NOTE: At least one numerical question from each unit must be asked in Examination.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FIRST SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 105 MANAGERIAL ECONOMICS Economics: Meaning, Scope and Principles: : 100 : 70 : 30 : 28

Managerial

Opportunity Cost, Incremental, Time Perspective, Discounting, Equi-Marginal, Objectives of firms, Profit MaximisationTheory, Managerial theories of firm and Behavioural theories of firm. Unit II Theory of Demand Autonomous & Derived Demand, Function, Law of demand and its exception. Elasticity of Demand- Price, Income & Cross elasticity, Advertisement elasticity of sales, Elasticity of Price expectations. Law of Diminishing Marginal utility & Equi-Marginal utility. Indifference curvesDefinition, Characteristics, Consumers

Equilibrium, Price, Income & Substitution effects. Demand forecasting Purpose & Steps. Methods-Expert Opinion, Moving Average, & Least-squares. Unit III Short-Term and Long Term Production Functions, Law of variable propositions & Returns to scale, Law of substitution in productionIsoquants, Least-Cost Combinations, Expansion Path Ridge-lines, Economical region on production cost in short term and long term different cost, Concepts and curves. Unit IV Time element in the theory of price, Price & Output determination under different Market-Structure-Perfect Competition, Monopoly, Discriminating Monopoly, Monopolistic Completion & Oligopoly Prince leadership, Price rigidity under oligopoly. Unit V Profit: Meaning, Theories of Profit, Accounting Profit and Economic profit, Profit Policy, Breakeven Analysis, Application of Break Even Analysis in Business.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FIRST SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 106 ECONOMICS OF INDUSTRIES : 100 : 70 : 30 : 28

Industry Definition, Importance of Industrialisation in Economy, Classification of Industries, Public Sector-objectives, progress and shortcomings, Joint Sector, Social Responsibility of Business.

Unit II

Location of Industries Meaning and Causes. Webers Theory of location, Sargent Florence theory of location, Balanced Regional development of industries. Industrial Combination Meaning, Advantages and disadvantage. Types and forms of Industrial Combinations.

Unit III

Role of Govt. in Industrial Development, Industrial Policy 1948, 1956 and 1991.Disinvestment Policy. Liberalisation, Privatisation and Globalisation. 2nd Generation Reforms.

Unit IV

Industrial Finances Forms and Sources. Financial Institutions IFCI, ICICI, IDBI, SIDBI, SFC, SIDC.

Unit V

Small Scale and Cottage Industries in India, Industrial Productivity, Industrial Marketing, Industrial Sickness.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) SECOND SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 201 - MARKETING MANAGEMENT Introduction Concept, Scope, Evolution, Process, Difference between Marketing and Selling, Marketing Mix, Customer Value and Satisfaction, Recent Trends in Marketing, Direct Marketing and its Channels; Online Marketing: Advantages and Disadvantage, Social Marketing, Relationship Marketing, Direct Marketing, : 100 : 70 : 30 : 28

Integrated Marketing.

Unit II

Market

Segmentation

and

Marketing and

Research Bases

of

Market Market

Segmentation: Segmentation.

Concept,

Pattern

Marketing Research Nature, Process and Applications, Scaling Techniques, Marketing Information System and its Components.

Unit III

Product Management Meaning, Classification, Product Mix and Product Line, Product Planning and Product Policies: NPD, PLC, Product Differentiation, Product Positioning, Branding, Packaging and Labeling, Product Diversification.

Unit IV

Price and Physical Distribution Management Pricing : Meaning, Importance, Objectives, Influencing Factors, Pricing Policies and Strategies, Physical Distribution: Concept, Importance.

Unit V

Promotion

Management

Concept,

Nature

Element

of

Communication, Communication Process, Promotion: Concept, Nature, Objective of Promotion, Promotion Mix, factors affecting Promotion Mix, Push Vs Pull Strategy.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) SECOND SEMESTER

Max. Marks External Internal Min. Pass Marks 202 - HUMAN RESOURCE MANAMENEMT : 100 : 70 : 30 : 28

MBA (BE): Unit I

Human Resource Management: Concept, objectives importance and functions. Concept needs and process of Human Resource Polices.

Unit II

Human Resource Planning: Concept, Scope. Recruitment and its sources, Selection and its process, Psychological Test and its Type, Interview and its Process, Placement, Induction and training.

Unit III

Job Analysis: Concept, Significance and its process. Job Design: Concept, Approaches and its methods.

Unit IV

Job Evaluation: Concept, objectives, process, methods, advantages & disadvantages. Wage and salary administration.

Unit V

Trade union: Concept, objectives, functions, structures and issues. Collectives bargaining: concept, objectives, importance, and conditions. Collective Bargaining in India.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) SECOND SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE):
Unit I

: 100 : 70 : 30 : 28

203 - FINANCIAL MANAGEMENT

Financial Management: Concept, Scope, Impotence and objectives. Conflict in objectives, Financial Managers Functions and Responsibilities. Sources of Finance - Shares, Debentures, Public deposits, concept of return on investment.

Unit II

Capital Structure Meaning, Importance, Factor and Theories of Capital Structure New Income Approach, Net operating Income Approach, The Traditional Approach and Modigliani and Miller Approach.

Unit III

Leverages: - Concept Features and types Financial, Operating and Composite Leverages. Dividend Policy: - Concept, objectives, factor, types and Models, Waltor, Gordon, M.M. Hypothesis. Numerical Problems of Leverages.

Unit IV

Ratio Analysis Concept, Significance and Limitations. Numerical Problem on Liquidity Ratio- Current Ration, Quick Ratio, Cash Ratio, Debt. Equity Ratio, Activity Ratio, Inventory turnover, Assets Turnover, Fixed Assets and Current Assets Turnover Ratios, Profitability Ratio Gross and Net Profit Ratios, Operating Ratio.

Unit V

Capital Budgeting Meaning, Need and Importance, Planning of Capital Expenditure, Evaluation of Proposals, Method of Evaluation Traditional Methods Pay back period Method, Post back period method, Post pay-back profitability Method, Average rate of Return Method, Net Present value Method, Profitability Index Method.

NOTE:

At least one numerical question in unit III, IV & V Must be asked in Examination.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) SECOND SEMESTER

Max. Marks External Internal Min. Pass Marks 204 - ORGANISATIONAL BEHAVIOUR : 100 : 70 : 30 : 28

MBA (BE): Unit I

Introduction Concept, Nature and Scope of Organisational Behaviour, Organisational Goals, Organisation Theory and

Organisational Behaviour, Models of Organisational Behaviour, Influence of Socio-Cultural Factors on organization. Unit II Concept of Individual Behaviour and Individual Differences, Models of Individual Behaviour, Factor affecting individual behavior, Personality: Concept, theories and its determinant. Perception and perceptual process. Unit III Motivational Theories & its Applications: Vrooms expectancy Theory, Cognitive Evaluation Theory, Goal setting theory and Equity theory. Learning and its theories: Classical, Cognitive and Social learning. Unit IV Behaviour Dynamics: Interpersonal Behaviour, Transaction

Analysis, Johari Window, Job Satisfaction, Leadership Theories and Leadership styles in Indian organisations. Unit V Concept of group Dynamics and types of Group, Group Development Stages, Theories of Group formation. Concept of Group Behaviour and Group Comprehensive, Group Decision making, Inter Group Behaviour. Teams and its Importance in Organisation.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) SECOND SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 205 PRODUCTION MANAGEMENT : 100 : 70 : 30 : 28

Introduction:- Concept, Objectives and Functions of Production Management. Organisation of production department. Production Progress. Work simplification. Factory location and layout.

Unit II

Scope of Production management. Major decisions of production management. Production system. Types of production: Flow and Batch production. Benefits of production management.

Unit III

Production Planning: - Meaning, objectives and types of production planning. Meaning and objectives of production control. Criteria for evaluating productions control performance. Organisation and functions of production control. Steps in Production Planning Control: Routing, Scheduling, Dispatching, and Expediting.

Unit IV

Material Management:- Meaning, objectives and significance of materials management. Classes of material. Purchasing policy. Principles of scientific purchasing. Factors of purchasing.

Centralisation of purchasing. Purchase procedure. Purchase Budget Objectives and functions of stores keeping. Location and layout of stores. Issue of materials. Unit -V Inventory Control:- Objectives, functions and importance of inventory control. Methods of issuing inventory, Standards of inventory control. Relevant factors in inventory control Major inventory control systems.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) SECOND SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 206 - NATIONAL ECONOMICS Types and different Sectors of National Economy, Basic features of Indian Economy. National Income Definition, Different concept, Method of Measurement, Trends and Inter-State variation of National Income in India. Unit II Economic development Meaning, Determination and Indicators, Strategy of Economic Development of India. Planned development. New Economic reforms. Unit III Indian Money market, Money supply, Methods of Note issue, Inflation, Deflation, Monetary policy. Business Cycle Definition, Phases, Evil effects of Business Cycle and remedial measures. Unit IV Meaning and types of taxes, Salient features of Indian Tax System, Budget Preparation, Federal Finance, Union State Financial Relations, Fiscal Policy. Unit V Problems of Indian Economy Unemployment, Poverty, Black Economy, Rising Prices, Regional Imbalances. : 100 : 70 : 30 : 28

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks 301 - BUSINESS POLICY &STRATEGIC MANAGEMENT : 100 : 70 : 30 : 28

MBA (BE): Unit I

Business Policy Definition, Nature, Aims and Objectives, Significance of Business Policy The Indian Scenario.

Unit II

Strategy and Planning Strategy, Strategic Management Decision-Making: Issues, Different Approaches Process Phases Elements/Parts in Strategic Management, Role of the Strategist.

Unit III

Policy Options Marketing Policy Different issues regarding Product, Customers, Prices, Marketing Mix Policy, Financial Policy, Sources of Finance Short Term & Long Term Investment Policy & Dividend Policy.

Unit IV

Manpower Policy Personnel Policy Significance, Recruitment, Transfer, Training and Development, Promotion, Wage and Salary Administration, Supplementary Benefits, Industrial Relations Policy.

Unit V

Strategy Implementation Issues in Strategy Implementation, types of implementation: Structural Implementation, functional of

Implementation,

Behavioural

Implementation,

Limitations

strategy implementation.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks 302 ECONOMICS OF DECISION MAKING : 100 : 70 : 30 : 28

MBA (BE): Unit I

Meaning Scope and significance of decision making, Steps in decision making analysis, Types of decision making criteria Decision under certainty, risk, uncertainty. Decision tree analysis, Utility theory.

Unit II

Matrix, Addition, Substraction, Multiplication of matrix, Inverse of matrix, Solution of Linear Simultaneous equations with the help of matrices. Limits, Differentiation of single variable (excluding trigonometric functions), Simple problems of maxima and minima for functions of variable.

Unit III

Linear Programming Problems, Graphic and Simplex methods. Transportation Problems North West Corner rule, Lowest cost method, Vogels approximation methods and MODI methods.

Unit IV

Assignment Problems Hungarian method Game Theory Rectangular, Two persons, Zero sum games, maximax and minimax principles, Saddle point, Dominance property.

Unit V

Inventory Management Concept terminology, objective and advantages of inventory control. Deterministic models Economic Lot-size models with uniform and different rates of demand. Stochastic models single period model with uniform and discontinuous demand. Replacement theory Problems relating to replacement of equipment that deteriorates with time. (with and without change in money value)

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks CONSUMER BEHAVIOUR : 100 : 70 : 30 : 28

MBA (BE):
Unit I

305 (MM) -

Introduction Concept of Customer, Consumer and Consumer Behaviour, Importance, Buying Motives & its types, Buying Roles, of D-M, Consumer D-M Process, Customer Satisfaction and Sources of Dissatisfaction, Consumer Research.

Unit II

Individual Determinants Motivation: Needs and Goals, Types of Motives & Motivation, Maslow Need Hierarchy Theory, Learning: Components & types of learning, Learning theories: Classical, Operant, Information Processing theory and Involvement theory. Perception: Concept and Perceptual Process. Attitude: Concept, Strategies of Attitude Change. Personality and Self Concept: Meaning, Characteristics, Theories of Personality: Freudian , Trait theory, Self concept.

Unit III

Social Personal and Cultural Factors Group Dynamic and Consumer Reference group, Importance, Influencing Factors, Reference group and its types, Family life cycle, Role and Status, Social class and its influence. Culture and Sub-Culture.

Unit IV

Communication with Consumer Concept, Two Step and Multi Step Flow of communication theory, Opinion Leadership and its Measurement, Diffusion of Innovation, Adoption process, MIA model, Adopter

Categories, Profile of Consumer Innovator. Unit V Consumer Modeling Models of Consumer Behaviours: Economic, Learning, Socio-logical, Psychoanalytic Model, Howard Sheth Model of Buying Behaviour, The Engel-Kollat-Blackwell Model, Howard Sheth Family D-M model.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks ADVERTISING MANAGEMENT : 100 : 70 : 30 : 28

MBA (BE): Unit I

306 (MM) -

Advertising: An Overview Concept, Objective, Scope and Functions of Advertising, Advertising Vs. Publicity, Advertising Vs. Propaganda, Advertising Vs. Sales Promotion, Types of Advertising Legal and Ethical Issues in Advertising, Advertising and marketing mix, New trends in Advertising.

Unit II

Advertising Communication System Marketing Communication & its Process, Promotion mix, Model of advertising Communication: AIDA model, Hierarchy of effect Model, Krnagmans Effect of Involvement theory.

Unit III

Advertising Decision Advertising Budget: Concept, Methods of determining advertising Approxipriation: Percentage of Sales Method, Objectives and Task Method, Competitive party Method. Affordabily Method. Media selection and Planning: Concept, Media Planning Process, Types of Media and their merits and limitations (Print, Electronic, Outdoor & Transit, Direct Market).

Unit IV

Advertising layout: concept, principles and stages, Advertising Appeals: Concept, objectives and its kinds. Creativity and creative design process advertisement copy: concept, qualities classification and components.

Unit V

Advertising Effectiveness: concept, important, pre and post test and methods DAGMAR approach: concept suggestion and criticism

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks 305 (FM) WORKING CAPITAL MANAGEMENT : 100 : 70 : 30 : 28

MBA (BE):
Unit I

Working Capital;- Concept, Classification, factures, Merits and demerits, Working Capital Management:- Concept, Significance, Needs and objectives, Approaches to Working Capital Financing, Tools for Analysis of Working Capital, Methods of Working forecast Numerical Problems of calculation of Working Capital by operating cycle method, current assets & liabilities method, Balance Sheet Method and profit & loss method.

Unit II

Cash Management: Concept, objectives, stages and merits, motives for holding cash, facture determining the cash level, Tools for cash planning and control. Cash budget:- Concept, Importance and Methods. Numerical Problems of cash budget by Receipt and payment Method, Adjusted Profit and Loss Method and Balance sheet Method. Cash flow statement:- Concept, Importance, Uses and Limitation, Simple Numerical Problems of cash flow statement.

Unit III

Management of Receivables: Meaning of Receivables; Objectives of Maintaining Receivables, Cost of Maintaining Receivables, Objectives of Receivable Management, Principles of Credit & Collection; Policies,

Establishing Optimum Credit-Policies; Cost Benefit Analysis, Credit Policy Variable Credit Standards, Credit terms, Collection efforts, Credit Analysis & Decisions. Unit IV Inventory Management: Concept, Objectives, Importance Process and Techniques. Costs associated with Inventory, Analysis of Investment in Inventory, Numerical question of EOQ and level of Inventory. Unit V Sources of Working Capital Finance, Working Capital and Capital Investment Process Management of Marketable Securities: Concept, Motives, Choice and factors

NOTE:

At least one numerical question from I, II, & IV unit will be asked.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks BUSINESS TAX MANAGEMENT : 100 : 70 : 30 : 28

MBA (BE): Unit I

306 (FM) -

Basic Concepts Assessment year, Previous year, Person Assessee, Income, Casual income Gross Total Income, Total Income, Concept of Residence and types of assessee, Scope of Tax on the basis of residential status, Income exempted from Tax. Computation of total income on the basis of residential status.

Unit II

Income from Business and Profession Basic Principle, Specified allowed and disallowed expenses for computation of Taxable Income from Business & Profession, Genera; Deduction U/S 37, Computation of Income from Business and profession. Depreciation Allowance.

Unit III

Set off of Losses and Carry forward of losses. Deduction to be made in computing Total Income of corporate Assessee. Assessment of firm and computation of Total income and liabilities of firm. Tax

Unit IV

Assessment of Companies, Types of Companies, Deductions from GTI, Duties of Principal Officer, Double Taxation relief, MAT. Computation of Total income and tax liabilities of company.

Unit V

Assessment Procedure, Types of Assessment, Various Income Tax Authorities and their power. Provisions for Appeal and Revision.

NOTE:

At least one numerical question will be asked from I,II, III and IV unit.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I Unit II Unit III Unit IV 305 (PM) LABOUR LAWS : 100 : 70 : 30 : 28

Factories Act, 1948. Industrial Disputes Act, 1947. Employees State Insurance Act, 1948. Employees Provident Fund (and Miscellaneous Provisions) Act, 1952.

Unit V

(a) (b)

Trade Union Act, 1926. Industrial Employment (Standing Orders) Act, 1946.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) THIRD SEMESTER

Max. Marks External Internal Min. Pass Marks HUMAN RESOURCE DEVELOPMENT : 100 : 70 : 30 : 28

MBA (BE): Unit I

306 (PM) -

Human Resource Development: concept, objective of Human Resource Development: Principles of Human Resource

Development, Difference between Human Resource Management and Human Resource Development: Human Resource Planning: Concept Process/Assessing Human Resource Requirement Issues in Human Resource Planning

Unit II

Career Planning: Concept, objectives, process, Advantage Career Development: Concept Career Counseling & Development & Performance Counseling

Unit III

Training: programme

concept,

importance

methods,

structure

training

effective Appraisal:

Development: concept

Concept,

impotence, and issues,

performance

significance

performance appraisal V/s potential appraisal Unit IV Labour Welfare Labour Welfare-Concept & Scope, Labour Welfare in India, Significance, Types, Social Security: Scope, Growth of Social Security in India, Basic, Knowledge of Social Security Scheme in India under: (i) (ii) (iii) (iv) Unit V Workings Compensation Act. Employees Provident Fund Act. Maternity Benefit Act. Employees State Insurance Act.

Human Resource Record concept, objective, significance types and principles, Human Resource Research, Concept, nature techniques objectives concept and scope of HR audit.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks External Internal Min. Pass Marks 401- COMPUTER AND MANAGEMENT INFORMATION SYSTEM : 100 : 70 : 30 : 28

MBA (BE):

Unit I

Fundamental: An overview of functioning of computer, Components of Computer Systems, Data types and Data representation, Number Systems, Different types of Memory, Input-Output Devices. Flow-Charts. Introduction to Computer Software.

Unit II

Introduction to operating system and their uses. Different types of operating systems. Introduction to Windows: Icons, Shortcuts, Control Panel, Desk top, Task bar.

Unit III

MS-Word: File Operating. Introduction to Volume means, Mail Merge, Table Operation, Import or Export of other fines. MS-Excel: Worksheet, Various Menus, Types of Graph, other operation related to Graphs. MS-Power-point: Introduction of Power-point, uses of power-point, creation of slides, various operations of slides, presentation of power-point slides.

Unit IV

Meaning of MIS, Systems approach MIS organization within company structure, Basic Information system, Financial Information system, Production/operation Information System, Marketing

Information System, Personnel Information System, Decision Making and MIS. Unit V Development of MIS: Contents of MIS Planning, Determining the Information Requirements. Development and Implementation of MIS Proto type Approach, Life cycle Approach.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks External Internal Min. Pass Marks MBA (BE): Unit I 402 QUALITY MANAGEMENT : 100 : 70 : 30 : 28

Quality: Concept, Approaches, Dimensions, Quality of Design, Quality of Conformance, Quality of Performance, Quality

Management: Concept, importance Principles, Cost of Quality. Unit II Quality Guru: Overview of the contributions of Deming, Juran, Feigenbaum, Ishikawa, Taguchi, Shingo, Walter Shewhart, Crosby, Tom Peter, Kondo, Moller. Unit III TQM: Concept, Principles TQM Element, Importance, Steps, Total Quality Tenets, TQM Model, Strategic Planning and Implementation Strategies for TQM. Unit IV Quality Culture and Philosophies: Kaizen, 5S Six Sigma Model, Just in Time, Total Productive Maintenance, Total Quality Control, Total Waste elimination, Quality Circle, Zero Defects, QFD Methodology. Unit V Quality Management System and Standard: Quality System and its activities, Quality Standards, Introduction of ISO9001:2000 System, ISO 14001:2004, EFQM Excellence Model, Malcolm Baldrige Criteria for Business Performance.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks : 100 External : 70 Internal : 30 Min. Pass Marks : 28 SALES, DISTRIBUTION & RETAIL MANAGEMENT

MBA (BE): Unit I

405 (MM) -

Sales Management Concept, Sales Management, Strategy Formulation Process, Personal Selling, Concept, Importance, Types of Selling Positions, Personal Selling Process, Changing role of Sales Personnel, Patterns in Personal Selling, Prerequisite of Personal Selling.

Unit II

Meaning the Sales Force Selection, Recruitment, Training, Compensation, Monitoring and Performance Appraisal.

Unit III

Sales Organization & Budget Sales Organization, Concept, Importance, Developing a Sales Organization, Types of Sales Organization Structure. Sales Budgeting: Concept, Purpose and Method of Management, Concept, Importance and Setting of Sales Quotas.

Unit IV

Channel of Distribution and Retailing Concept, Distribution level and types, Flow in Channel System, Channel Selection. Retailing: Concept and Importance of Retailing, Types and Classification of Retailers, Trends in Retailing, Retail Marketing decision and Positioning Strategies.

Unit V

Physical Distribution Concept, Role of Physical Distribution System, Marketing Logistic decisions: Order & Processing Methods),

Warehousing, Transportation.

Inventory

Control

(Functions

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks External Internal Min. Pass Marks 406 (MM) STRATEGIC MARKETING MANAGEMENT : 100 : 70 : 30 : 28

MBA (BE): Unit I

Meaning, Components and hierarchy of strategies, An overview, Historical Perspective, Characteristics & Importance of Strategic Marketing Management, Management Process in Marketing, Strategic Role of Marketing, Strategic Planning Systems.

Unit II

Market-Oriented Strategic Planning Strategic Planning, Scope, levels, Business Strategy, Planning Process, Business Portfolio Evaluation Models: BCG, GE Business Model, Porters Generic Strategies Models, Product-Market Growth Matrix.

Unit III

Designing Competitive Strategies Competitors Reaction Pattern, Classes of Competitors, Marketing Strategies for Market Leaders, Market Challengers, Market Followers, Market Niches Strategies.

Unit IV

Brand Management Concept, Importance, Functions, Brand Decisions, Branding, Brand Sponsor Decisions; Brand-Name Decisions; Brand Strategy Decisions; Brand Repositioning

Decisions, Concept of Brand Personality and Brand Equity. Unit V Organizational and Service Marketing Organizational/Industrial Marketing: Business Vs. Consumer Market, Influencing factors, Buying Situations, Industrial Buying Process. Service Marketing: Concept, Importance, Product Vs. Service, Bank Marketing, Tourism Marketing, Hotel Marketing.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks External Internal Min. Pass Marks MANAGEMENT OF FINANCIAL SERVICES : 100 : 70 : 30 : 28

MBA (BE): Unit I

405 (FM) -

Concept, Features, objectives, Type and factor of Financial Services, Regulatory framework for Financial Services,

Management of Risk in Financial Services, Participants in Financial Markets. Unit II Financial Market Operations Stock exchange operations, Mutual Funds, Broking and its provision. Unit III Assets Financing Services Introduction, Lease Financing, Hire Purchase Financing, Debt Securitization, Housing Finance Meaning of Credit Rating, Credit Rating Agencies: - functions, types and symbols by CRISIL, ICRA & CARE. Unit IV Factoring: concept, mechanism, functions and types Forfating : concept, features merits and demerits , factoring v/s forfating . Bills of Exchange Types of Bills, Discounting of Bills. Purchasing of Bills. Unit V Credit Cards Concept, Functioning, merits and demerits. Insurance Services Meaning and kinds, LIC Polices, GIC UTI Objective, Working Resources & Functions.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks : 100 External : 70 Internal : 30 Min. Pass Marks : 28 406 (FM) -SECURITY ANALYSIS & PORTFOLIO MANAGEMENT Concept of Investment. Objectives of Investment Decisions, Investment Vs. Speculation, Gambling, Investment Process. Investment Categories; Markets for Securities: Primary and secondary market. Unit II Framework of Risk and Return Components of Investment Risk. Interest Rate Risk, Market Risk, Inflation Risk, Management Risk, Factor Liquidity Risk. Security return: Concept, approaches valuation of stock and bonds. Unit III Common Stock Analysis Economic Analysis, Industry, Company Analysis, Technical Analysis, Efficient Market theory. Unit IV Portfolio construction and selection: Approaches in Portfolio construction, Markowitz Model, sharp optimal Portfolio selection model, Capital Assets Pricing theory. Portfolio performance and Evolution: Sharpe performance index, treynor performance index and jensen performance index. Unit V Security Market in India Organization and Functioning; Primary Vs. Secondary Markets; Types of Traded Securities. Organization and Operation of Security and Exchange Board of India. Listing of Securities: Concept, procedure, merit and demerit.

MBA (BE): Unit I

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks External Internal Min. Pass Marks MANAGEMENT OF INDUSTRIAL RELATION : 100 : 70 : 30 : 28

MBA (BE):
Unit I

405 (PM) -

Industrial relation Concept, Scope and Importance. Components of Industrial Relation System. Prerequisite of good Industrial Relation Programme. Meaning of Human Relation. Industrial Relation V/s. Human Relation.

Unit II

Trade Unionism Concept, Features and Functions. Evolution of Trade Union. Structure of Trade Union in India. Inter Union Rivalry. Rights of recognized Unions, National Commission of Labours views, Code of Conduct of Trade Union, Concept Of Workers Education. Industrial Conflict Concept, Classification, Impact and Causes. Strikes Meaning and types. Right to Strikes, Lockout.

Unit III

Industrial

Psychology:

Definition,

Characteristics,

Objectives

and

Application. Concept of fatigues. Adverse effect of Fatigue measures to avoid fatigue, meaning of monotory, Causes, effects, measures to remove monotory, fatigues Vs. Monotory. Labour Economics: Concept, Meaning, Importance, Demand and Supply of Labour, Growth of Industrial Labour in India. Unit IV Collective Bargaining: Significance, Principle, Content & Coverage of agreement forms, process of negotiations, Collective bargaining in India. Prerequisites of collective bargaining, Agreements of different levels. Mediations & Conciliation, essential of success of conciliation, conciliation and collective bargaining conciliation and arbitration. Unit V Workers Participation in Management: Meaning, Objectives, Importance and forms, Merits of WPM Demerits, WPM in India, Evaluation of WPM. Profit sharing: Meaning, Characteristics, Advantages & disadvantages, Concept of co-partnership. Advantages & disadvantages, Profit sharing Vs Co-Partnership. Industrial democracy: Concept, Scope, Significance prerequisites of industrial democracy.

JIWAJI UNIVERSITY, GWALIOR M.B.A (BUSINESS ECONOMICS) FOURTH SEMESTER

Max. Marks External Internal Min. Pass Marks 406 (PM) - ORGANISATION DEVELOPMENT AND INTERVENTION STRATEGIES : 100 : 70 : 30 : 28

MBA (BE):

Unit I

The Meaning of Organization Development, Characteristics, OD Process, benefits of OD and Limitations. Organization Structures: Formal Informal organization, Centralization & decentralization, Vertical & horizontal mechanistic and organic systems, matrix organization, Product Vs. functional forms.

Unit II

Organization diagnosis, Organizational Analysis as first step in diagnosis, Purpose of organizational analysis. Models of OD-Larry Greeners Model, H.J. Leavitts model, Lewin model. Moral definition, factor influencing moral, moral and productivity, moral building.

Unit III

Concept of Change and Change agent, Role of Change Agent, forces for Change, Managing planned Change, Resistance to Change, Overcoming Resistance to Change. Stress management: Concept , Potential sources of stress,

Consequences of stress, Coping strategies for stress. Unit IV Intervention Meaning, Structuring, factors affecting choice of

intervention, intervention activities & classification. Team intervention: Meaning, Characteristics of an effective team. Techniques and exercises used in team building. Inter-group and third party intervention . Unit V Comprehensive intervention: Meaning, Wesbords future search

conference model, Backhards confrontation meeting, Survey feed back, Scheins cultural analysis. Structural intervention: Meaning, Socio-technical System Quality circles, T-Groups, Behaviour Modeling, Life and Career Planning.