Project report on A Detailed study of Various life Insurances Schemes provided by HDFC Standard Life Insurance and their

Analysis

Submitted in partial fulfillment of requirement of Degree of M.B.A (I.C)

SUBMITTED BY: ROZY RANI Roll No. 322 M.B.A (I.C) 6TH Smst PUNJABI UNIVERSITY PATIALA BABA DHIAN DASS NIEGHBOURHOOD CAMPUS (JHUNIR) SESSION: 2010-2011

TABLE OF CONTENTS Title Chapter-1 Industry profile Company profile Research objectives Vision& mission Values Key players Group companies Joint venture Competitors About insurance About products Chapter-2 Research methodology Chapter-3 Data analysis and interpretation Swot analysis Finding Limitations Conclusion Recommendation & suggestions Chapter-4 Questionnaire Bibliography Page no. 6-7 8-9 10 11 12 13 13 14-16 17 18-26 26-29 30-31 32-46 47 48 49 50 51 52-53 54

ACKNOWLEDGEMENT
The project on Various life Insurances Schemes provided by HDFC Standard Life Insurance and their Analysis is an outcome of my research. For the completion of this project I get an opportunity to express my deep gratitude to all those who helped me in making this report. First of all I would like to thank The Almighty for his blessing for completing this project successfully. I would like to extend my sincere thanks to Mrs. Gitika sajjanhar (sales development manager of HDFC life insurance Company) and Mr. Vikas(Branch Manager of HDFC life insurance Company) for providing me articulate guidance and ceaseless encouragement throughout my training. Last but not the least, I also express my grateful thanks to respondents for giving their valuable time to make this project to success.

Rozy Rani

DECLARATION
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I hereby declare that his project report entitled Various life insurance schemes provided by HDFC life insurance held at janurary, 2011, is the result of Original work Carried out in intensive study of the field, for the award of the Degree of Bachelor in BUSINESS ADMINISTRATION. This Report has not been copied from anywhere, up to the best of my belief and knowledge. It has not been submitted anywhere else for Award of any other Degree/diploma.

EXECUTIVE SUMMARY

In todays corporate and competitive world, I find that insurance sector has the maximum growth and potential as compared to the other sectors. Insurance has the maximum growth rate of 7080% while as FMCG sector has maximum 12-15% of growth rate. This growth potential attracts me to enter in this sector and HDFC Standard Life Insurance Company Ltd has given me the opportunity to work and get experience in highly competitive and enhancing sector. The success story of good market share of different market organizations depends upon the availability of the product and services near to the customer, which can be distributed through a distribution channel. In Insurance sector, distribution channel includes only agents or agency holders of the company. If a company like RELIANCE LIFE INSURANCE, TATA AIG, MAX etc have adequate agents in the market they can capture big market as compared to the other companies. Agents are the only way for a company of Insurance sector through which policies and benefits of the company can be explained to the customer

Chapter -1 INDUSTRY PROFILE

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INSURANCE:
Insurance can be defined as assurance for uncertainty. Insurance is about something going wrong. Its often about things going right.; One of the Wonders of human nature is that we never believe anything can actually go wrong. The insurance sector in India has come a full circle from being an open competitive market to nationalization and back to liberalized market again. Tracking the development in Indian insurance sector reveals the 360 degree turn witnessed over a period of almost two centuries. The business of life insurance in Indian in its existing form started in India in the year 1818 with the establishment of Oriental Life. Insurance Company in Calcutta. Some of the important milestones in life insurance business in India are. 1912: The Indian Life insurance Companies Act enacted as first statue to regulate the life insurance business. 1928: The Indian Insurance Companies Act enacted to enable the government to collect statistical information about life and non-life insurance businesses. 1938: Earlier legislation consolidated and amended to by the insurance Act with the objective of protecting the interests of the insuring public. 1965: 245 Indian and foreign insurers and provident societies take over by the central government and nationalized. LIC formed by an act of parliament viz. LIC. Act . 1956, with a capital contribution of Rs. 5 Crore from the government of India.

INSURANCE REGULATORY AND DEVELOPMENT AUTHORITY

Reforms in the Insurance sector were initiated with the passes of the IRDA Bill in Parliament in December 1999. The IRDA since its incorporation as a statutory body in April 2000 has fastidiously such to its schedule of framing regulations and registering the private sector insurance companies. The other d4ecisoin taken simultaneously to provide the supporting systems to the insurance sector and in particular the life insurance companies was the launch of the IRDA online service for issue and renewal of licenses to agents.

COMPANY PROFILE HDFC Standard Life Insurance Company Ltd.

HDFC Incorporated in 1977 with a share capital of Rs 10 Crores, HDFC has since emerged as the largest residential mortgage finance institution in the country The corporation has had a series of share issues raising its capital to Rs. 119 crores. The gross premium income for the year 7

ending March 31, 2010 stood at Rs. 2, 856 crores and new business premium income at Rs. 1,624 crores. The company has covered over 8,77,000 lives year ending March 31, 2010. HDFC operates through almost 450 locations throughout the country with its corporate head quarters in Mumbai, India. HDFC also has an International Office in Dubai, UAE, with service associates in Kuwait, Oman and Qatar. HDFC is the largest housing Company in India for the last 27 years.

SNAPSHOT-I
Incorporated in 1977 as the first specialized mortgage company in India. Almost 90% of initial shareholding in the hands of domestic intuitions and retail investors. Current 77% of shares held by foreign institutional investors. Besides the core business of mortgage HDFC has evolved into a financial conglomerate with holdings In: HDFC Standard Life insurance Company- HDFC holds 78.07 %. HDFC Asset Management Company HDFC holds 50.1% HDFC Bank- HDFC holds 22.25%. Intelenet Global (Business Process Outsourcing) HDFC holds 50%. HDFC Chubb General Insurance Company HDFC holds 74%.

SNAPSHOT-II
Loan Approvals (up to Dec 2010) Loan Disbursements (up to Dec. 2010) 8 Rs. 805 billion. (US $ 18.30 bn.) Rs.669 billion (US $ 15.20 bn)

 Housing Units Financed Distribution Offices Outreach Programs

2.5 million. 181 90

Research Objectives Primary Objectives

To know the awareness of people in various investments. To know which institutions people prefer for their investment? Either they go for Private institutions or Government Institutions? To know what are the expectations of people from their investments? To know about the peoples satisfaction. Are they satisfied with their investments, returns they are earning, or they want to change their investment plans? To know what type of returns they expect? 9

 To know the suggestions about the investment plans.

Secondary Objectives
To do SWOT analysis of HDFC Standard Life.

VISION STATEMENT

The most successful and admired life insurance company, which means that we are the most trusted company, the easiest to deal with, offer the vest values for money, and easiest the standards in the industry, In short, The most obvious choice for all.

Our Mission:

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We aim to be the top new life insurance company in the market. This does not mean being the largest or the most productive company in the market, rather it is a combination of several things like Coustomer service of the highest order Value for money for customers Professionalism in carrying out business Innovative products to cater to different needs of different customers Use of technology to improve service standeards increasing market share

VALUES
Integrity Innovation Customer centric. People care. Team work. Joy and Simplicity.

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KEY PLAYER
Mr. Deepak S Parekh is the Chairman of the Company. He is also the Executive Chairman of Housing Development Finance Corporation Limited (HDFC Limited). He joined HDFC Limited in a senior management position in 1978. He was inducted as a whole-time director of HDFC Limited in 1985 and was appointed as its Executive Chairman in 1993. He is the Chief Executive Officer of HDFC Limited. Mr. Parekh is a Fellow of the Institute of Chartered Accountants (England & Wales) Mr. Deepak M Satwalekar is the Managing Director and CEO of the Company since November, 2000. Prior to this, he was the Managing Director of HDFC Limited since 1993. Mr. Satwalekar obtained a Bachelors Degree in Technology from the Indian Institute of Technology,

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Bombay and a Masters Degree in Business Administration from The American University, Washington DC.

GROUP COMPANIES
HDFC Bank: World Class Indian Bank- among the top private banks in India. HDFC AMC: One of the top 3 AMCs in India- Preferred investment manager. Intelent Global : BOP services for international customers. CIBIL: Credit information services bureau. HDFC Chubb: Upcoming Private companies in the field of General Insurance.

STANDARD LIFE
Standard Life is u.k.s largest mutual life assurance company. Standard Life, which has been in the life insurance business for the past 175 years is a modern company surviving quite a few changes since selling its first policy in 1825. The company expanded in the 19th century from kits original Edinburgh premises, opening offices in other towns and acquitting other similar businesses.

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Standard Life Currently has assets exceeding over 70 billion under its management and has the distinction of being accorded AAA rating consequently for the six years by Standard and Poor.

SNAPSHOT
Founded in 1875, company supporting generation for last 179 years. Currently over 5 m. Policy holders benefiting from the services offered. U.ks largest mutual life insurer.

JOINT VENTURE

HDFC Standard Life Insurance Company Limited was one of the first companies to be granted license by the IRDA to operate in life insurance sector. Reach of the JV player is highly rated and been conferred with many awards. HDFC is rated AAA by both CRISIL and ICRA. 14

Similarly, Standard Life is rated AAA both by Moodys and Standard and Poors. These reflect the efficiency with which HDFC and Standard Life manage their asset base of Rs. 15,000 Cr and Rs. 600,000 Cr. Respectively. HDFC Standard Life Insurance Company Ltd was incorporated on 14th August 2000. HDFC is the majority stakeholder in the insurance JV with 81.4 %stale and Standard :of as a staple pf 18.6% Mr. Deepak Satwalekar is the MD and CEO of the venture. HDFC Standard Life Insurance Company Ltd. Is one of Indias leading Private Life Insurance Companies., which offers a range of individual and group insurance solutions. It is a joint venture between Housing Development Finance Corporation Limited (HDFC Ltd.) Indias leading housing finance institution and the Standard Life Assurance Company, a leading provider of financial services from the United Kingdom. Both the promoters are will known for their ethical dealings and financial strength and are thus committed to being a long-term player in the life insurance industry- all important factors to consider when choosing your insurer.

Financial Expertise As a joint venture of leading financial services groups. HDFC standard Life has the financial expertise required to manage your long-term investments safely and efficiently. Range of Solutions We have a range of individual and group solutions, which can be easily customized to specific needs. Our group solutions have been designed to offer you complete flexibility combined with a low charging structure. Strong Ethical Values: HDFC is an ethical and Cultural Organization. False selling or false commitment with the customers is not allowed. Most respected Private Insurance Company 15

HDFC was awarded No-1 Private Insurance Company In 2004 by the World Class Magazine Business World. Integrity, Innovation and Customer Care.

MAJOR PLAYERS IN INSURANCE INDUSTRY

LIFE INSURANCE CORPORATION ICICI PRUDENTIAL BAJAJ ALLIANZ: SHARED VISION MAX NEW YORK LIFE INSURANCE CO. TATA AIG

Why HDFC is better ?

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1. Investment returns: investment returns and business growth provided by HDFC is validated by bajaj Capital report. HDFC pacify the need of invertors up to healthy level and make the strong relationship with them. 2. Financial Background and Experience: HDFC existing in the market since 1977. It has a very handsome experience in the field of finance because it completely involved in finance Sector only where as the others are running in many other field also like Reliance (Petroleum, Textile, Telecom etc.) 3. Ethics and Values: HDFC is an ethical and cultural organization which prevents the false selling and prohibit the false commitment to the customer. 4. Sales Force: Properly trend licensed and Educated People are the strength of the company. So that they could give the best customer service. 5. Huge branch network HDFC is having 450 branches in all over the country. 6. Online accessibility : It makes the process faster and make the customer delightely

What Is Insurance?
Insurance is a contract between two parties whereby one party called insurer undertakes In exchange for a fixed sum called premiums, to pay the other party happening of a certain event

Benefits Of Life Insurance

It encourages saving and forces thrift. It is superior to a traditional savings vehicle. It helps to achieve the purpose of life assured. It can be enchased and facilitates quick borrowing. It provides valuable tax relief.

INSURANCE PRODUCTS

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Life Insurance: Popular Products: Endowment Assurance (Participating), and Money Back (Participating). More than 80% of the Life Insurance Business is from these products.

General Insurance: Fire and Miscellaneous Insurance businesses are predominant. Motor Vehicle insurance is compulsory. Tariff Advisory Committee (TAC) lays down tariff rates for some of the general insurance products new products have been launched by life insurers. These include linked-products. For details, please visit the websites of life insurers .

ADVANTAGES OF LIFE INSURANCE

Life insurance is not merely an investment or a saving device- it is much more than that. In any other investment or saving avenues, bank deposits, savings certificates or mutual funds or shares and stocks etc., amount of funds available at any time will not be more than the amount saved, appreciation or interest earned till then. In life insurance, the

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amount available is the one that one wished to have at the end of savings period which may range up to 30 or even more years. Life insurance has advantages over the other form of savings: Facility of nomination and assignment makes the claim settlement easy on death. Life insurance involves compulsory savings. Tax benefits- on premium paid as well as the amount received by way of claim. Loans can be raised against a life insurance policy.

PRODUCT PROFILE Childrens Plan

Childrens Plan is designed to provide al lumpsum to the child to maturity. It also provides financial security to the child in the future, even in case of the insured parents unfortunate death during the policy term. Childrens plan receives simple reversionary bonuses, which are usually added annually. This is a flexible plan with three option for you to choose from, depending on your requirements. Option Maturity Plan Accelerated Benefit Plan Double Plan On the death of the Insured On maturity parent during the policy term Benefit Future premium walved and the policy continues till maturity. Sum assured + bonuses paid On the survival of the insured and the policy stops. assured paid, parent to the maturity date, sum assured + bonuses paid. future Sum assured + bonuses paid.

Benefit Sum

premiums waived, and the policy continues till maturity.

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Eligibility The eligibility ages for the life assured under the plan are as follows: Minimum Age at Entry Maximum Age at Entry Maximum Age at Maturity Minimum Term: 10 years 18 years 60 years 75 years Maximum term: 25 years

Tax Benefits The premiums you pay will be eligible for tax relief under Section 88 of the Income Tax Act, 1961. The benefits received under the policy are eligible for tax relief under Section 100 (10D) of the income tax act, 1961.

Payment Options You have the choice of paying the premium either in yearly half yearly or quarterly modes, depending on your convenience.

Money Back Plan

It is a participating (with profits) insurance plan that offers the following features. Payment of cash lump sums, each of which is a proportion of the basic sum assured, at 5 years intervals during the term of the policy. On survival up to maturity, a payment equal to the basic sum assured plus any bonus additions less the cash lump sums paid earlier is provided. In case of the unfortunate death of the life assured within the term of the policy, the basic sum assured plus any bonus additions is provided. This is over and above the earlier payouts. Schedule of cash lump sum (as a% of basic sum assured) Total policy Number of years from policy date 20

term 10 15 20 25 30

5 40% 30% 25% 20% 15%

10 30% 25% 20% 15%

15 25% 20% 15%

20

25

20% 15%

15%

Other Benefits customize your policy to suit your needs: * Critical Illness: (CI) Benefit provides an amount, equal You can add the following optional benefits to to the sum assured chosen under this optional benefit, an diagnosis of any one of the 6 common critical illness. The sum assured is payable if you survive for 30 days after the date of he claim. Once such a claim has been met, no further Critical illness benefit is payable. However, your basic policy continues even after we pay a claim on this benefit. * * Additional Term Benefit: (ATB) provides an additional amount, equal to the sum assured chosen under this optional benefit, in case of your unfortunate death. Accidental Death Benefit (ADB) provides an additional amount, equal to the sum assured chose under this optional benefit, in case of your unfortunate death: * due to an accident, and within 90 days of the accident

Waiver of Premium (WOP) Benefit eaives the premium for you in case you become totally disabled. The waiver is applicable during the period of total disability.

Endowment Assurance Plan

It is a participating (with profits) insurance plan that offers the following features: Provides financial support to the family by way of a lump sum payment in case of the unfortunate death of the assured within the term of the policy. Provides a lump sum payment to the life assured on survival up to maturity. The lump sum mentioned is the basic sum assured plus any bonus.

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Other Benefits You can add the following optional to customize your policy to suit your needs: Critical Illness (CI) Benefit provides an amount, equal to the sum assured chosen under this optional benefit, an diagnosis of any one of the 6 common critical illness. The sum assured is payable if you survive for 30 days after the date of the claim. Once such a claim has been met, no further Critical illness Benefit is possible. However, your basic policy continues even after we pay a claim on this benefit. Additional Term Benefit (ATB) provides an additional amount, equal to the sum assured chosen under this optional benefit, in case of your unfortunate death. Accidental Death Benefit (ADB) provides an additional amount, equal to the sum assured chosen under this optional benefit, in case of your unfortunate death: due to an accident, and within 90 days of the accident

Waiver of Premium (WOP) Benefit waives the premium for you in case you become totally disabled. The waiver is applicable during the period of total disability.

Max. expiry

age

of 75

70

75

65

60

Min. term: 10 years Payment options You have the choice of paying your premium either in yearly, half yearly or quarterly modes, depending on your convenience.

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PENSION PLANS
The policy is basically a saving contract, which is designed to provide an income for life from retirement, with an option to take the lump sum elsewhere to buy the annuity, provides it is permitted by the prevailing regulations. Your commitment. You agree to pay a single premium or level premiums with installments due every quarter half year of year throughout the deferment period of the policy, after which you will start receiving your pension. Plan is basically a savings contract, which is designed to provide an income for life from retirement. It does this by accumulating a national lump sum on retirement, comprising of sum assured plus any attaching bonus. Can I take the national lump sum as cash on retirement? Subject to the prevailing legislation and regulations, part of this can be taken as a lump sum and the rest used to buy an immediate annuity. MODE OF PREMIUM You can pay either a single premium or pay premiums in quarterly, half yearly or annual from by cheque, in cash or by bank drafts. Cost of the pain The cost of the plan depends on your age, the amount of benefit you have chosen, the premium paying frequency and the term of the policy. To give you an idea, here are the annual premiums in Rupees, payable on a policy with sum assured of Rs. 100,00. In addition, on death, surrender or on guaranteed dates, a terminal bonus might be payable. You pay a single premium and the policy will pay you a lump sum. Flexibility of term: Even after choosing your policy, you can decide on the policy term. For 4 weeks after any one of the 10th, 15th, 20th and subsequent five year anniversaries, you can choose to receive the sum assured plus any attaching bonuses, in full. Once the money has been received, your policy will cease.

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Surrender Value: You can terminate the policy any time, after it has been in force for at least 6 months, and receive a surrender value. In case of unfortunate death: Your nominee gets the sum assured secured by your premium, plus any attaching bonuses. No medical requirements: We do not require you to undergo any medical test for this plan. Tax benefits Tax benefits under Section 88 of the income Tax Act applicable on premiums upto 20% of the sum assured. Eligibility The eligibility ages are as follows: Minimum age at entry Maximum age of entry Payment options A single premium can be paid by cash, cheque or demand draft. Indicative Premium Minimum sum assures Maximum sum assured : : Rs. 25,000 Rs. 50,00,000 : : 18 years 70 years

You can buy the product an a single life basis.

Premium: Rs. 950 per thousand of sum assured.

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PROTECTION PLAN
Term Assurance Plan Under this plan, a sum assured Is payable in case of death of the life assured during the term of the contract. On can choose the lump sum that would replace the income lost to ones family in the unfortunate event of ones death. Since this non-participating (without profits) plans is a pure risk cover plan; no benefits are payable on survival to the end of the term of the policy. Optional benefits are available with this plan. You can add the following optional benefits to customize your policy to suit your needs: Critical Illness (CI) Benefit provides an amount, equal to the sum assured chosen under this optional benefit, on diagnosis of any of the 6 common critical illness. The sum assured is payable if you survive for 30 days after the date of the claim. Once such a claim has been met, no further Critical illness benefit is payable. However, accident your basic policy continues even after we pay a claim on this benefit. Accidental Death Benefit (ADB) provides an additional amount, equal to sum assured chosen under this optional benefit, in case of your unfortunate death: due to an accident, and within 90 days of the

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Various life Insurances Schemes provided by HDFC Standard Life Insurance and their Analysis
INSURANCE SOLUTIONS FOR INDIVIDUALS HDFC Standard life Insurance offers a range of innovative, customer- centric products that meet the needs pf every life stage. Its ten products can be enhanced with up to four riders, to create customized solutions for each policyholder. Each of us leads a unique life and so has unique needs. HDFC Standard Life offers a range of products and invites you to choose the one that suits you best.

Plan Savings Plans

Features Life Insurance with Savings & profit. Financial support to family. In case of death of the life assured

Endowment Assurance Plan within term policy. OR Payment of lump sum on maturity. Financial Security to the child. Childrens Plan Lump sum on maturity. Flexible plan-three options to choose from. Financial security for your child with choice of Unit Linked Young Star Plan investment funds Life Insurance with Savings & profits. Money Back Plan Investment Plans Single Premium Whole Life Insurance Plan (SPWL) Cash payment of lump sum at 5 years interval. On maturity, payment of lump sum. Investment with Life Insurance with profit. With-drawl of money on any 10th, 15th .. 5 yrs 26

term. In case of death nominee gets the lump sum and bonuses. Protection Plans Life Insurance at an affordable price No profit plan Term Assurance Plan Sum assured is payable in case of death. It is a risk cover plan. Life Insurance customized for home loans No profit plan Lump sum amount decreases the percentage of sum Loan Cover Term Assurance Plan assured. Risk cover plan No benefits payable on survival till the term end. Retirement Plans 25% share of private life insurance company business. Savings for retirement. Personal Pension Plan With profits. A savings contract. Income for life after retirement Lump sum plus Bonuses on retirement. Retirement Savings with a choice of investment Unit Linked Pension Plan funds

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CHAPTER-2 Research Methodology

Research is a procedure of logical and systematic application of the fundamentals of science to the general and overall questions of a study and scientific technique which provide precise tools, specific procedure and technical rather than philosophical means for getting and ordering the data prior to their logical analysis and manipulation. Different type of research designs is available depending upon the nature of research project, availability of able manpower and circumstances

Methodology
1. Research Design: The research design is the blueprint for the fulfillment of objectives and answering questions. It is a master plan specifying the method and procedures for collecting and analyzing needed information. 28

Exploratory Research is used in this study .

2. Data Collection Methods: The source of data includes primary and secondary data sources. Primary Sources: Primary data has been collected directly from sample respondents through questionnaire and with the help of interview. Secondary Sources: Secondary data has been collected from standard textbooks, Newspapers, Magazines & Internet.

3. Research Instrument: Research instrument used for the primary data collection is Questionnaire. 4. Sample Design: Sample design is definite plan determine before any data is actually obtaining for a sample from a given population. The researcher must decide the way of selecting a sample. Samples can be either probability samples or non-probability samples.

Sampling Technique: Convenience Sample Size: 100 Respondents. Area of Study: Mohali

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CHAPTER- 3

DATA ANLYSIS AND INTERPRETATION

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Q.1: Do you know about HDFC SLIC ?

Option Yes No No.of respondents 90 10 Percentage 90% 10%

Interpretation from the above figure 90% respondents know about Hdfc-slic and 10% do not know about the company.

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10%

Q.2 what is your occupation?

option business Profession Service housewife unemployed no. of respondents 18 26 12 13 31 Percentage 18% 26% 12% 13% 31%

Interpretation The above diagram shows that the unemployed people are highly interested towork as a financial consultant to earn something in comparision to the other persons of different occupations

Q.3:- about merital status

Option Married unmarried No.of respondents 65 35 Percentage 65% 35%

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interpretation The above graph shows that the married people are more conscious to invest because their needs increases in comparison to the unmarried.

Q.4: Do you aware about the investments in insurance?

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INTERPRETATIONS From the above figure it is shown that about 47% people ar aware about ULIPs, about 51% people aware about Mutual Funds, about 31% people aware about shares and about 97% people aware about FD( Fixed Deposits).

Q.5: Where do you want to invest your money?

option Govt. institutions Pvt. institutions No.of respondents 63 37 % 63% 37%

INTERPRETATIONS From above figure it is shown that maximum people preferring private institutions and 43% people go to Govt. Banks.

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Q.6: why do you invest your money?

option Return Safety Save tax Future requirement No. of respondents 38 22 15 25 % 38% 22% 15% 25%

INTERPRETATIONS From above figures it is shown that about 38% people want good return, about 22% people want safety of their funds, about 15% invest their funds for saving tax and about 25% people invest their funds for future requirements.

Q: 7 Did you invest your money any where?

Option Yes No No. of respondents 80 20 Percentage 80% 20%

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INTERPRETATION From the above figure it is shown that about 80% people have invested their money and about 20%have not invested their money anywhere.

Q: 7.1 If Yes then where you have invested your money?

option Bank Ulip shares Mutual funds No. of respondents 42 28 11 19 % 42% 28% 11% 19%

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INTERPRETATIONS From above figure it is shown that 19% people have invested their money in Mutual Funds, about 42% people have invested their money in Banks, about 11% in shares and about 28% people have invested their money in ULIPs.

Q:8 Do you want to change your current investment?

Option Yes No No. of respondents 74 26 Percentage 74% 26%

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INTERPRETATIONS In the above figure , it is shown that 74% current investor want to change their investment ,Remaining 26% investor does not want to change their current Investment.

Q:9 what are your expected returns from your investment?

Option Below 15% 15-20% 20-25% Above 25% No. of respondents 60 15 10 15 Percentage 60% 15% 10% 15%

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Interpretation In the above figure , it is shown that most of people want below 15% return from their investments. 15% people expect 15%-20% , 10% people want 20%-25% . 15% people want above 25% return from their investments.

Q.10. Are you satisfied by Security margin by Company ?

Option Yes No No. of respondents 53 47 % 53% 47%

Interpretation In the above figure, most of respondents are satisfied with the security margin and 47% respondents are not satisfied .

Q.11 . Have you taken any Insurance scheme?

Option Yes No. of respondents 73 39 % 73%

No

27

27%

Interpretation In the above figure shows that most of people had taken insurance scheme and 27% people dont have any insurance scheme.

Q12. How do you perceive taking Insurance?

Option Good bad No. of respondents 34 66 % 34% 66%

Interpretation In the above chart , perception of most of respondents is bad about taking insurance.

Q13. Are you aware about the insurance schemes provided by the different Company?

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option yes no

No. of respondents 24 76

% 24% 76%

Interpretation This graph analysis that most of the respondents are not aware about the insurance schemes provided by the company.

SWOT ANALYSIS STRENGTHS

1. Strong Brand Name 2. A large distribution network. 3. Customer centric approach 4. Excellence in Execution 5. Team Work (Together Everyone Achieves More) 6. Proactive Innovation.

WEAKNESS
1. Frequent job rotation by employees 2. Less number of advertisement 3. Hidden Charges 41

OPPORTUNITIES
1. Scope in Jaipur as it is in the developing phase. 2. Only 25% of insurable people have any insurance. 3. Can introduce innovative products offering a right mix of Flexibility/Risk/Return. 4. Share of FDI is going to raise by 26% to 49%.

THREATS
1. LICs brand name. 2. People prefer short investment rather than in insurance. 3. Other private insurance companies

FINDINGS
Most of the people are aware about ULIPs, about 51% people aware about Mutual Funds, about 31% people aware about shares and about 97% people aware about FD( Fixed Deposits) maximum people preferring private institutions and about 43% people go to Govt. Banks. most of people want below 15% return from their investments. 15% people expect 15%20% , 10% people want 20%-25% . 15% people want above 25% return from their investments. People invest their money because they want good return, safety of their funds, invest their funds for saving tax and for future requirements. 26 % investor want to invest in mutual funds, 15% in bank, 46% in ULIPS and remaining 13% investor wants to invest their money in shares and debentures. most of people had taken insurance scheme and some people dont have any insurance scheme.

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 most of respondents are satisfied with the security margin and 47% respondents are not satisfied .

Limitations
Though every care has been taken to make this report authentic in every sense, yet there were few uncomfortable factors which might have had influence on the final report. Linking factors can be stated as: Amount of premium is very high (12000 p.a.) in Ulip plans. The term of traditional plans is also very high i. e.10 years The term of pension plan in ULIP is high.. Premium cant paid quaterlly or monthly. Rate of return is very less. Some respondents did not have serious attitude towards the calls made. Hence their responses may not reflect the real picture.

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Due to time limitations all the respondents could not be covered- The training period was of one month only. Some of the respondents were not candid enough to reveal all the required information

CONCLUSION
After collection of data interpretation is done on that basis conclusion is drawn. The conclusion drawn. Conclusion prefer government insurance company other than private insurance companies due to its reliability. Customers are more brand oriented rather than product oriented. Customers are less aware about the private insurance companies. Customers like to invest in other investment zones due to the hectic rules and regulations associated with, entering into a contract with insurance companies. Customers do not feel secure with private insurance companies. The central problem with the insurance companies is having that they are trying to convince customers for a product which do not have any present relevance, i.e. each policy which the customer is going to purchase will have a future set of action and benefits. Due to which most of the people like to invest in those securities or investment, which will give them a fruitful return in short period of time ?

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 Life insurance Corporation has completed more than three decades and thats where counts, inters of brand name, different number of policies for differed class and age group of customers. The Private players are on the way, but they need a lot of time investment for creating a favorable brand image.

RECOMMENDATION & SUGGESTIONS

1. According to our research study 56% people do not know about ULIPS Plans and 53% people do not know about MUTUAL Funds, that means a big part of population do not know about most beneficiary part of investment portfolio. So a good manager of this sector of investment should make plans (advertisements) in such a way that explains everything of this part of investment portfolio very clearly and which will be understandable for customers. 2. A big part of population (98% of my survey) invested in FIXED Deposits so we should concentrate on this part of investment portfolio with very much care. 3. In the era of quick fast economy there are so many competitors in the market so the company should recruit able and qualified employees who are able to manage the investments in such a way that they can make everything easy to customer.

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4. According to my 2nd question of survey more part of population (62%) prefer private institutions so HDFC Bank which is a big player of market should make do better than other competitors to penetrate the market. 5. Company should provide the proper incentives to their employees so that the can work with full efforts. 6. The company should motivate and increase the morale of the employees. 7.Company should maintain the regular relationship with the customers.

CHAPTER-4 QUESTIONNAIRE
1. Name of the respondent 2. Occupation 3. Age 4. Address .

. 5. Contact No Q.1: Ans: Ans. Do you know about HDFC SLIC ? (a) Yes (b) No

Q.2 what is your occupation? (a) business (b) profession (c) service (d) housewife (e) unemployed Q.3 adout merital status Ans. (a) married (b) unmarried Q.4: Do you aware about the investments in insurance? 46

Ans. (a) yes

(b) no

Q.5: Where do you want to invest your money? Ans. (a) govt. institutions (b) pvt. Institutions

Q.6: why do you invest your money? Ans. (a) return (b) safety (c) save tax (d) future requirements

Q: 7 Did you invest your money any where? Ans. (a) yes (b) no

Q: 7.1 If Yes then where you have invested your money? Ans. (a) banks (b) ulip (c) mutual funds (d) shares

Q:8 Do you want to change your current investment? Ans. (a) yes (b) no

Q:9 what are your expected returns from your investment? Ans. (a) below 15% (b) 15-20% (c) 20-25% (d) above 25%

Q.10. Are you satisfied by Security margin by Company ? Ans. (a) yes Ans. (a) yes (b) no (b) no Q.11 . Have you taken any Insurance scheme?

Q12. How do you perceive taking Insurance? Ans. (a) good (b) bad Q13. Are you aware about the insurance schemes provided by the different Company? Ans. (a) yes (b) no 47

BIBLIOGRAPHY
Magazines:1. Insurance Times (Insurance Monthly Magazine-April, 2011) From Company:1. Company Reports 2. Company Brochures Websites:www.apnabima.com www.hdfcinsurance.com www.indiastat.com www.google.com

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