Research Methods For Business and Management
Research Methods For Business and Management
Module Guide
Contents
1. Key Information ....................................................................................................................................3
2. Introduction to the Module ....................................................................................................................3
3. Intended Learning Outcomes ...............................................................................................................3
3.1 Employability skills delivered in this Module ....................................................................................4
4. Outline Delivery ....................................................................................................................................4
5. Assessment ..........................................................................................................................................6
5.1 Type of assessment........................................................................................................................6
5.2 Qualifying conditions and submitting your Work ..............................................................................8
5.3 Feedback ......................................................................................................................................12
5.4 Re-Assessment (re-sit) .................................................................................................................12
6. How is My Work Marked? ...................................................................................................................13
7. Assessment Criteria and Marking Standards ......................................................................................14
7.1 Specific Assessment Criteria and Marking Rubric or Grading Form ..............................................14
7.2 University Generic Assessment Criteria ........................................................................................15
8. Report on Last Delivery of Module ......................................................................................................20
9. Links to Other Key Information ...........................................................................................................21
Appendix 1: Re-Assessment Information ................................................................................................22
Page 2
Module Guide
1. Key Information
Module title:
Module Leader:
Module Tutors:
ChrishanthiRanaweera(Online Delivery)
GayanJayasinghe (Online Delivery)
Every module has a Module Definition Form (MDF) which is the officially validated record of the module.
You can access the MDF for this module in four ways via:
All modules delivered by Anglia Ruskin University at its main campuses in the UK and at Associate
Colleges throughout the UK and overseas are governed by the Academic Regulations. You can view the
seat www.anglia.ac.uk/academicregs. A printed extract of the Academic Regulationsknown as the
Assessment Regulations, is available for every student from LS London office.
In the unlikely event of any discrepancy between the Academic Regulations and any other publication,
including this module guide, the Academic Regulations, as the definitive document, take precedence
over all other publications and will be applied in all cases.
2. Introduction to theModule
Thismoduleprovidescourseparticipantswiththeappropriateknowledge,skillsandabilitiestheywillneedtoeffe
ctivelycarryoutapieceofsmallscalebusiness/managementresearch.Aparticularemphasiswillbeplacedupon
developingindividualstowardstheirMastersDissertation/project.Afocusisgiventothespecificissuesfacedby
managersandresearcherswhencarryingoutresearch inanorganisationalsetting. Thesewillinclude the
philosophical
aspects
ofenquiryinsocial
settings,
operatinginpoliticalcontexts,negotiatingaccesstokeyindividualsanddata,andmeetingtheresearchoutcome
sexpectedbymultipleorganisationalstakeholders.Consequently,thismodulewillfocusonprovidingindividual
swiththenecessaryskillstomeetthesechallengesandthereforeeffectivelyplan,carryoutandreport
upontheirMasterslevel dissertation/project.
Type
Knowledgeandundersta
nding
Knowledgeandundersta
nding
Intellectual,
practical,affectiveandtra
nsferable skills
On successful
completionofthismodulethestudentwillbeexpectedtobeableto:
Demonstrateacritical
awarenessofdifferentresearchdesignsandrespectivemethodologiesrel
evantto academicandpractitionerresearchersworkingwithin an
Explaintheirchosenresearchquestion/hypothesisandresearchobjective
s,andalltherelevantelementscontributingto
aresearchproposalsuitabletoresearchingacontemporaryinternationalb
usinesstopic.
Criticallyevaluate the
literaturerelevanttotheirresearchaimsinordertodevelop a
conceptualframeworkor critical stance
Page 3
Module Guide
Intellectual,
practical,affectiveandtra
nsferable skills
Actasanindependentself-learner
demonstratetheskillsnecessarytoplan,
organise,undertakeandpresentaninternationalbusinessproject.
Communication (oral)
Communication (written)
Commercial Awareness
Cultural sensitivity
Customer focus
Data Handling
Decision making
Enterprising
Flexibility
Initiative
Interpersonal Skills
Leadership/Management of others
Networking
Organisational adaptability
Project Management
Problem Solving and analytical skills
Responsibility
Team working
Time Management
Other
X
X
X
X
X
X
X
Review or synthesize existing knowledge
Investigate existing situations or problems
Provide solutions to problems
Explore and analyse more general issues
Construct or create new procedures or systems
Explain phenomenon
Generate new knowledge
4. Outline Delivery
Each masters module will be structured according to the relevant discipline, but in general the
following headings outline what would normally be covered within the curriculum.
The nature of business and management research and its significance for researchers-Ethics,
politics, power, gender, the action imperative, expectations of sponsors/clients, stakeholders and
researchers.
Theories and conceptual frameworks Perspectives on research methodologies positivist and
phenomenological paradigms, variety of forms of research.
Page 4
Module Guide
Methods and techniques Quantitative and Qualitative research, primary and secondary data,
participant-observation, action research, ethnography, questionnaires, documentary analysis,
data storage, sampling theory, hypothesis testing, interviewing and recording.
Research Design Research proposals, research questions, literature reviews, construction of
research frameworks, choice of investigative methods, data collection, analysis and
interpretation, formulating conclusions and recommendations.
Constraints Gaining acceptance, entry and intervention issues, bias, data access,
client/researcher relationships and multiple client dilemmas, researcher as change agent, micropolitics and confidentiality.
Presentation Structuring and sequencing the dissertation and write-up, the canons of scholarly
writing, potential uses of findings and expectations of clients, summaries and dissemination.
Sequence
Selecting samples
10
Page 5
Module Guide
5.Assessment
5.1 Type of assessment
Part
Type of
Assessment
Learning
Outcomes
%
Weightin
g &Fine
Grade(FG
)orPass/F
ail
(PF)
Word Limit
20%
In 500 words.
(Ref: section
7.1 for more
details)
80%
In 2500 words.
(Ref: section
7.1 for more
details)
CourseworkA
(010): Produce
1
an introduction to
RMBM proposal
CourseworkB
(011) : Produce
Final Research
Proposal
1,2,3,4
1,2,3,4
Submission Method
Ethics form
submission
N/A
N/A
N/A
https://learningplatform.
londonschoolofmarketing.com
via Learning Platform
CourseworkD:
4
Ethics Quiz
submission
CourseworkC:
3
Submission Dates
N/A
N/A
N/A
https://learningplatform.
londonschoolofmarketing.com
Page 6
Key Contact
Person
Supervisor
Supervisor
arusupport@l
seducationgr
oup.com
arusupport@l
seducationgr
oup.com
Module Guide
Page 7
Module Guide
Qualifying
Mark
see
guidance
notes
Learning
Outcomes
% Weighting
& Fine
Grade (FG)
or pass/fail
(PF)
Coursework A
(Element 010)
1-4
20%
30
Coursework B
(Element 011)
1-4
80%
30
Method
see guidance
notes
In order to pass this module, students are required to achieve an overall mark of 40%.
In addition, students are required to:
(a) achieve the qualifying mark for each element of fine graded assessment as specified above
(b) pass any pass/fail elements
Submittingyourwork
All coursework assignments and other forms of assessment must be submitted by the published deadline
which is detailed above. It is your responsibility to know when work is due to be submitted ignorance of the
deadline date will not be accepted as a reason for late or non-submission.
All student work which contributes to the eventual outcome of the module (i.e.: if it determines whether you
will pass or fail the module and counts towards the mark you achieve for the module) is submitted via
Learning Platform.
Any late work (submitted to Learning Platform) will NOT be considered and a mark of zero will be awarded for
the assessment task in question.
You are requested to keep a copy of your work.
Page 8
Module Guide
ASSIGNMENT INSTRUCTIONS(seesection7.3)
Coursework A (20%)
Instructions: Produce an introduction to RMBM.Consider:StructureandSpecificMarkingCriteria
Word Limit:500words
Please contact your supervisor for any information or clarification that you may have on this regard.
Coursework B (80%)
Instructions:Preparea researchproposal.Consider:StructureandSpecificMarkingCriteria
Word Limit:2,500 words
Written assignments must not exceed the specified maximum number of words. All assignments which do
so will be penalised. The penalty will be the deduction of 10% of the maximum marks available (i.e. 10%).
Assignments will not be accepted without a word count on the cover sheet.
Coursework B should be double-spaced, with page numbers at the bottom, 12-point font, and 1-inch
margins. Work submitted after this date will receive a mark of 0 unless an extension has been approved
in advance of this deadline. Requests for short-term extensions will only be considered in the case of
illness or other cause considered valid by the Student Adviser. These must normally be received and
agreed by Student Adviser in writing at least twenty four hours prior to the deadline.
Please refer to the Academic Regulations or your Student Handbook for full details.
All coursework assignments and other forms of assessment must be submitted by the published
deadline which is detailed above. It is your responsibility to know when work is due to be submitted
ignorance of the deadline date will not be accepted as a reason for late or non-submission. Academic
staff CANNOT accept work directly from you. You are requested to keep a copy of your work.
Please contact your supervisor for any information or clarification that you may have on this regard. Write
clearly. Make sure your proposal includes complete sentences and accurate spelling and punctuation.
Page 9
Module Guide
Page 10
Module Guide
Page 11
Module Guide
5.3 Feedback
Youareentitledtowrittenfeedbackonyour performance for all your assessed work. For all assessment tasks
which are not examinations, this is accomplished by a member of academic staff providing your mark and
associated comments which will relate to the achievement of the modules intended learning outcomes and
the assessment criteria you were given for the task when it was first issued. This feedback will be emailed to
you directly.
The marker of your assignment will include feedback on written assignments that includes answers to these
three key questions:
1.
What is your overall feedback?
2.
How does your assignment compare to the marking criteria?
3.
How can you improve in the future?
London
School
of
Marketing
iscommittedtoprovidingyouwithfeedbackonallassessedworkwithin20workingdaysofthemoderationdeadline
or
the
dateofanexamination.Thisisextendedto30daysforfeedbackforaMajorProjectmodule(pleasenotethatworkingd
aysexcludesthosedayswhenLondon
School
of
Marketingisofficiallyclosed;e.g.betweenChristmasandNewYear).
Personaltutorswilloffertoreadfeedbackfromseveralmodulesandhelpyoutoaddressanycommonthemesthatma
ybeemerging.
ToassureourselvesthatourmarkingprocessesarecomparablewithotheruniversitiesintheUK,Anglia
Ruskinprovidessamplesofstudentassessedworktoexternalexaminersas
aroutinepartofourmarkingprocesses.Externalexaminersareexperiencedacademicstaff
fromotheruniversitieswhoscrutiniseyourworkandprovideAngliaRuskinacademicstaffwithfeedbackandadvice.
ManyofAngliaRuskinsstaffactasexternalexaminersatotheruniversities.
Onoccasion,youwillreceivefeedbackandmarksforpiecesofworkthatyoucompletedintheearlierstagesofthemod
ule.Weprovideyouwiththisfeedbackaspartofthelearningexperienceandtohelpyouprepareforotherassessmentt
asksthatyouhavestilltocomplete.Itisimportanttonotethat,inthesecases,themarksforthesepiecesofworkareunc
onfirmed.Thismeansthat,potentially,markscanchange,ineither direction!
Marks for modules and individual piece of work become confirmed on the Dates for the Official Publication
of Results which can be checked at www.anglia.ac.uk/results.
Page 12
Module Guide
6. HowisMyWork Marked?
Afteryouhavehandedyourworkinoryouhavecompletedanexamination,AngliaRuskinundertakesaseriesofactiv
itiestoassurethatourmarkingprocessesarecomparablewiththoseemployedatotheruniversitiesin
the
UKandthatyourworkhasbeenmarkedfairly, honestlyand consistently. These include:
Anonymous marking your name is not attached to your work so, at the point of marking, the lecturer
does not know whose work he/she is considering. When you undertake an assessment task where your
identity is known (e.g.: a presentation or Major Project), it is marked by more than one lecturer (known as
double marking)
Internal moderation a sample of all work for each assessment task in each module is moderated by
other Anglia Ruskin staff to check the standards and consistency of the marking
External moderation a sample of student work for all modules is moderated by external examiners
experienced academic staff from other universities (and sometimes practitioners who represent relevant
professions) - who scrutinise your work and provide Anglia Ruskin academic staff with feedback, advice
and assurance that the marking of your work is comparable to that in other UK universities. Many of
Anglia Ruskins staff act as external examiners at other universities.
Departmental Assessment Panel (DAP) performance by all students on all modules is discussed and
approved at the appropriate DAPs which are attended by all relevant Module Leaders and external
examiners. Anglia Ruskin has over 25 DAPs to cover all the different subjects we teach.
This module falls within the remit of the Leadership and ManagementDepartmental Assessment Panel.
External examiners are appointed at various points throughout the year.
examiners is available to students and staff at www.anglia.ac.uk/eeinfo.
Page 13
Module Guide
Executive Summary
A++ = 90-100
The executive
summary is wellfocused on the main
points for top
management. It is
exceptionally wellwritten to highlight
your proposed ebusiness strategy.
A+ = 80-89%
A = 70-79%
B = 60-69%
C = 50-59%
D = 40-49%
F = 30-39%
F- = 20-29%
F = 10 -19%
F---- = 0-9%
An outstanding
executive summary
that is well-focused
and considered. It
explains the purpose
and conclusions of
the report well.
An excellent
summary that is clear
and succinct. It
outlines the main
points for the senior
management team.
A very good
executive summary
that highlights the
main points which
top management
would be interested
in.
There is the
beginnings of an
executive summary.
You really needed to
summarise what the
report recommended.
The idea of an
executive summary is
that if top
management read
just the summarise
they would know
what the report
proposes.
Your executive
summary is unclear
make sure to focus
on summarising the
most important
aspects in your
report.
You have
misunderstood the
purpose of the
executive summary.
You needed to
overview the whole
report, including the
main facts about your
recommendation.
There is some
attempt to explain the
report but this is not
really an executive
summary. The
executive summary
should have
overviewed the main
recommendation of
the report.
NO EXECUTIVE
SUMMARY
The executive
summary should
have overviewed the
main
recommendation of
the report. The idea
is that top
management do not
have to read the
whole report to know
what it is about.
Page 14
Module Guide
Mark Bands
Outcome
Knowledge & Understanding
90-100%
80-89%
70-79%
60-69%
50-59%
Achieves module
outcome(s) related to
GLO at this level
40-49%
A marginal pass in
module outcome(s)
related to GLO at this
level
30-39%
A marginal fail in
module outcome(s)
related to GLO at this
level. Possible
compensation.
Satisfies qualifying
mark
20-29%
10-19%
Fails to achieve
module outcome(s)
related to this GLO.
Qualifying mark not
satisfied. No
compensation
available
Page 15
Module Guide
1-9%
0%
Awarded for: (i) non-submission; (ii) dangerous practice and; (iii) in situations where the student fails to address the
assignment brief (e.g.: answers the wrong question) and/or related learning outcomes
Comments
Marks
Maximum 20%
Maximum 20%
a.max15%
b.max15%
c.max15%
d.max15%
Total (a,b,c,d ) 60%
Total
100%
TOTAL: 100%
Word Limit:500words
Organise yourCourse work A using headings, such as Title, Introductory Part, Rational. These
headings will help establish a logical flow to your course work A.
1) Title: Initially this might be regarded as a working title, and ideally should mirror closely the content of
the course work. The title is particularly important for this. In general, a good title will get people to stop
and listen.
2) Introductory part: This informs the reader of the problem or situation and the context you are
interested in. The goal is to give the reviewers some basic academic information they can use to
evaluate the significance of the research proposal.
3) Rational for this study.
- What is the research issue?
- Why is it an issue?
- Why is it an issue now?
- What could this research shed light on?
You have to introduce the topic and clarify the significance of what you are trying to present. That is, you
have to present research questions with a logical sequencing of facts. You have to give examples to
illustrate your rational. Be sure to have a conclusion that summarises your take-home message (why is it
an issue now? what could this research shed light on?).
Page 16
Module Guide
Your course work should be constructed so that it presents the desired information in a self-explanatory
manner. You have to think of the course work A as a series of highly efficient, organised panels upon
which appear synopses of the relevant information you want to convey (what is the research issue?)
Just enough to get your point across.
Include references. Make it clear that you know what has been done in your area in the past and where
your research will fit in.
Be attentive to the layout and placement of your materials.
Write clearly.Make sure your proposal includes complete sentences and accurate spelling and
punctuation.
7.3.2 Assessment Form:Coursework B (80%) Research Proposal (Element 011)
Marking Criteria
Comments
Marks
Maximum 15%
1. Introduction
- Does the introduction inform the reader regarding
the research aims, objectives and research
questions?
Maximum 30%
2. Literature review
- Does the student critically review at least 6 sources
to underpin the study?
- Does the literature review demonstrate students
knowledge of the literature and make a critical link
with the research question to be investigated?
Maximum 40%
3. Research design and methodology
- Does the student provide a detailed rational of how
she/he intend to achieve the research objectives and
framework;
- Type of investigation.
- Data collection method.
- Sampling method.
- Accessibility issues.
- Ethical issues.
- Data analysis plan.
- Research limitations.
Maximum 15%
4. Timetable and references
- Does the student provide a rational timetable?
- Do references correctly applied?
Word Limit: 2500words
Page 17
Module Guide
Module Guide
- Research limitations
Define the limitations of the study that you believe you may encounter and could be affect the
quality, scope, or value of the research.
4. Timetable and References
Provide a Gantt chart on how you will use your available time to complete your proposed research. This
will provide an indication of the viability of the proposal. You will need to justify your plan.
The reference list at this stage need not be lengthy, only sufficient to inform your proposal. The list must
include all the sources that were cited and consulted in writing the research proposal. You must use the
Harvard Style of referencing refer to appendix 1 of your textbook for details.
Page 19
Module Guide
This form should be completed by module tutors (where there is more than one delivery) and forwarded to Module Leaders who
compiles the results on to one form for use at the Programme Committee and other methods of disseminating feedback to
students.
Module Code and Title:MOD001105, Research Methods for Business and Management
Anglia Ruskin Department: Leadership and Management
Location(s) of Delivery: Online
Academic Year: 2014/2015
Semester/Trimester: SEM 03
Research Methods for Business and Management was very well faired by students with a pass rate of 97% for Course
Work A and 93% for Course Work B. The mean marks were 53% and 51% for course work A and B respectively.
Course work A marks range from 5%-78% whilst course work B marks range from 8%-73%.
Feedback from Students Briefly summarise student responses, including any written comments
Students thoroughly enjoyed this module as it was a great opportunity to experiment with their research interests.Majority
of the students were very happy about their learning experience and was very co-operative with the supervisors during
their studies.
Module Leader/Tutors Reflection on Delivery of the Module, including Response to Feedback from Students
(including resources if appropriate)
The overall students performance on both the tasks (Course work A and B) were highly satisfactory and supervisors
enjoyed high level of student engagement for this module.
Developments during the current year or planned for next year (if appropriate)
Each semester, based on the student feedback and moderation feedback; LSM updates the lesson content and
incorporate any improvements if there is any into the Practice with Workshop Manual.
External Examiners Comments State whether the external examiner agreed the marks and/or commented on the
module
The exam marks were approved during the moderation as the marks awarded were considered fair and reasonable.
Page 20
Module Guide
Assessment Offences: As an academic community, we recognise that the principles of truth, honesty
and mutual respect are central to the pursuit of knowledge. Behaviour that undermines those principles
weakens the community, both individually and collectively, and diminishes our values. More information
on the types Assessment Offences is given here: http://anglia.libguides.com/plagiarism
Attendance Information: Attending all your classes is very important and one of the best ways to help
you succeed in this module. Link to more details on the Attendance Requirements is here:<Academic
Office webpage>
External Examiners: An up-to-date list of external examiners is available to students and staff at
www.anglia.ac.uk/eeinfo.
How is My Work Marked and Flowchart of Anglia Ruskins Marking Process:After you have handed
your work in or you have completed an examination, Anglia Ruskin undertakes a series of activities to
assure that our marking processes are comparable with those employed at other universities in the UK
and that your work has been marked fairly, honestly and consistently. More information about this is
given here:<Academic Office webpage>
Module Evaluation: During the second half of the delivery of this module, you will be asked to complete
a module evaluation questionnaire to help us obtain your views on all aspects of the module, more about
this process is included here:<Academic Office webpage>
Reading Lists: These are now all available online: http://readinglists.anglia.ac.uk
Re-assessments: The re-assessment dates are informed by the Submissions team. Check the specific
date your re-assessment assignment is due in on: http://e-vision.anglia.ac.uk or alternatively, if it is an
examination, these are scheduled by the Examinations Unit, the dates and locations will be posted on
the following website: http://web.anglia.ac.uk/anet/students/exams/
University Generic Assessment Criteria: Information on the Criteria that the university uses to mark
your work.
Page 21
Module Guide
010
011
RMBM CW A
RMBM CW B
Page 22
Version 2
1. Module Title
Research Methods for Business and Management
2a. Module Leader
Noah Karley
2b. Department
Dept of Economics,
International Business and
Operations Management
3a. Level
7
4a. Credits
2c. Faculty
Lord Ashcroft International
Business School
15
5. Restrictions
Type
Module Code
PreNone
requisites:
CoNone
requisites:
Exclusions:
None
Courses to which this
None
module is restricted
150
Module Name
Condition
Page 1 of 3
Location
Mode of Delivery
Face to Face
Page 2 of 3
Mode of Delivery
Page 3 of 3