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Guidelines To Term Project

The document outlines guidelines for a term project on strategic management. Students will form groups of up to 6 members to develop a case study on a business organization operating in Pakistan. They must get approval for their organization from the instructor. They will research the organization's history, operations, products and market position. Based on this, they will identify an actual or potential problem the company faces. They will interview personnel and customers. Their final report will include an executive summary, introduction, problem exposition, conclusion and recommendations. It is due in the 14th week and must follow specific formatting requirements.

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Shahid Javaid
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Download as PPT, PDF, TXT or read online on Scribd
39 views

Guidelines To Term Project

The document outlines guidelines for a term project on strategic management. Students will form groups of up to 6 members to develop a case study on a business organization operating in Pakistan. They must get approval for their organization from the instructor. They will research the organization's history, operations, products and market position. Based on this, they will identify an actual or potential problem the company faces. They will interview personnel and customers. Their final report will include an executive summary, introduction, problem exposition, conclusion and recommendations. It is due in the 14th week and must follow specific formatting requirements.

Uploaded by

Shahid Javaid
Copyright
© © All Rights Reserved
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
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Guidelines to Term Project

Strategic Management
Requirement
Each group is required to develop &
submit a case study on a business
organization operating in Pakistan.
Step 1
Form your group
Group size must not exceed 6 persons
Select a business organization: the term
covers all private and public sector
concerns, private educational institutes
and hospitals.
Get approval from the course instructor;
approvals to be given on a first-come
basis
Step 2
Search extensive secondary data about
the organization chosen
Find out its vision and mission statements
Trace its evolution, development, products
and current market position
If its an international concern, a global
perspective may also be taken, but
ultimate focus should be on its Pakistan
operations
Step 3
Based on the information searched earlier,
identify a potential or actual problem the
company is facing/may face in the near
future with respect to any of its core
processes
Unstructured interviews from the
companys personnel, customers and/or
distributors will be of immense help
Step 4
Prepare a report
Submit a printed copy as well as a CD
Date of submission is the 14
th
week of
semester
Parts of the Report
Title Page
Acknowledgements
Executive Summary (one
page)
Table of Contents
List of Tables (if required)
Introduction to the
organization, including its
brief history, current
operations, products etc.
(6-8 pages)
Exposition of the problem
it is facing/may face (2-4
pages)
Conclusion (1-2 pages):
Includes broad
recommendations.
Remember that a case
study is qualitative
research and can only
have generalizations,
not conclusive results
List of references
Annexure (if any)
Formatting Requirements
Font = Times New Roman
Font size = 12
Line spacing = 1.50

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