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Case Study - Motivation

The managers at A.B.C. Ltd realized employee morale and motivation were low, leading to dissatisfaction and low productivity. They worked to improve salaries, job security, working conditions, and supervision over one year, which reduced dissatisfaction but did not increase morale, motivation, or productivity significantly. The managers are now worried about how to address this problem.

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Reva Jaiswal
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3K views

Case Study - Motivation

The managers at A.B.C. Ltd realized employee morale and motivation were low, leading to dissatisfaction and low productivity. They worked to improve salaries, job security, working conditions, and supervision over one year, which reduced dissatisfaction but did not increase morale, motivation, or productivity significantly. The managers are now worried about how to address this problem.

Uploaded by

Reva Jaiswal
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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CASE STUDY

MOTIVATION

Case Study
The manager of A.B.C.Ltd. Realixed that the level of moral and motivation of their employees was very low and there was dissatisfaction among the employees. Labor productivity was also found to be very low. After investigating the causes of dissatisfaction, the managers decided that if employees were to be motivated, there was a need to establish and maintain good interpersonal relation, over and above good salary, job security, proper working conditions and supervision.

So they put in sincere efforts to improve all these factors during one year. Yet, surprisingly, they came to know that in spite of reduction in the degree of dissatisfaction, the level of morale and motivation was low and there was no significant increase in their productivity. Therefore, the managers are worried. What managerial problem is involved in the above case? Suggest a solution and make a definite stance to justify the same.

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