✅ Start Navigating the New Payments Landscape 🌎💰
A new era of commerce is coming in 2025. I don’t like to look back unless it’s to move forward, but if there’s one industry that will continue to see rapid innovation in 2025, its digital payments. Digital payments are on the rise around the world. People expect instant and secure payments however and wherever they are. And Visa is here to deliver at a moment’s notice. Here are the top 6 digital payment trends to watch: 𝟏. 𝐆𝐞𝐧𝐀𝐈 𝐰𝐢𝐥𝐥 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦 𝐭𝐡𝐞 𝐩𝐚𝐲𝐦𝐞𝐧𝐭𝐬 𝐞𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦. Visa has been using AI in payments for over 30 years. The next generation of AI will transform the payments ecosystem by making it smarter and more personalized. And if you’ve seen what’s happened in just the last few weeks with advancements from major GenAI platforms — it’s happening fast. This is going to be a pivotal year — I’m excited for what’s to come! 𝟐. 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 𝐰𝐢𝐥𝐥 𝐬𝐢𝐦𝐩𝐥𝐢𝐟𝐲 𝐚𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬. Knowing you are you is one of the biggest challenges in payments. Being able to authenticate a payment the same way you unlock your phone — with your biometrics will scale all over the world. It will make shopping easier, faster, and more secure whether you buy online or in store. 𝟑. 𝐑𝐞𝐚𝐥-𝐭𝐢𝐦𝐞 𝐩𝐚𝐲𝐦𝐞𝐧𝐭𝐬 𝐚𝐫𝐞 𝐠𝐚𝐢𝐧𝐢𝐧𝐠 𝐦𝐨𝐦𝐞𝐧𝐭𝐮𝐦 𝐚𝐫𝐨𝐮𝐧𝐝 𝐭𝐡𝐞 𝐰𝐨𝐫𝐥𝐝. In 2025, real-time payments will gain traction in some of the world’s largest economies. But challenges like fraud and security are affecting the experience and regulators are taking note. This is an area where Visa can help, offering decades of experience moving money safely, securely and faster than ever. 𝟒. 𝐀𝟐𝐀 𝐩𝐚𝐲𝐦𝐞𝐧𝐭𝐬 𝐰𝐢𝐥𝐥 𝐛𝐞𝐜𝐨𝐦𝐞 𝐬𝐭𝐫𝐞𝐚𝐦𝐥𝐢𝐧𝐞𝐝. We’ve all had to send money from a savings account to a debit account. Products like pay-by-bank are digitizing and streamlining A2A payments so you have control over your money with more options to pay and get paid. 𝟓. 𝐄𝐦𝐛𝐞𝐝𝐝𝐞𝐝 𝐟𝐢𝐧𝐚𝐧𝐜𝐞 𝐰𝐢𝐥𝐥 𝐛𝐞𝐜𝐨𝐦𝐞 𝐢𝐧𝐭𝐞𝐠𝐫𝐚𝐭𝐞𝐝 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐦𝐞𝐫𝐜𝐡𝐚𝐧𝐭 𝐞𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦. Embedded finance is when third-party financial products and services are installed into otherwise non-financial digital platforms. The rise of embedded finance will help streamline and customize the shopping experience for businesses, distributors, financial institutions, and consumers into one integrated merchant ecosystem. 𝟔. 𝐂𝐫𝐨𝐬𝐬-𝐛𝐨𝐫𝐝𝐞𝐫 𝐩𝐚𝐲𝐦𝐞𝐧𝐭𝐬 𝐰𝐢𝐥𝐥 𝐭𝐫𝐚𝐯𝐞𝐥 𝐟𝐚𝐬𝐭. By 2028, cross-border payments are expected to account for 33% of global e-commerce spend. There is a huge opportunity for more efficient and cost-effective payment solutions that can handle multiple currencies, like Visa Direct. Overall, digital payment will be getting a major upgrade in 2025. Which of these trends are you most excited about? Would love to hear your thoughts. #DigitalPayments #Trends #Finance
