Victor Velazquez’s Post

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CEO at Whitelabeled | Ex-Google | Unlocking Hidden Revenue in Google, Meta & Email for DTC & Service Businesses | $100M+ in managed spend

What the Olympics taught me about eCommerce... Let's start this off with my favorite race of the Olympics, the Men's 1500M! There was a ton of smack talk between Kerr (Britain) and Ingebrigtsen (Norway) leading up to the race. With Ingebrigtsen on track to beat the world record, his focus stayed locked on Kerr, overlooking the true threat. This oversight allowed a dark horse, Cole Hocker from the US, to seize an unexpected opportunity in the final 800m. Spotting a gap, Hocker executed the kick of his life to clinch gold for the US. TAKEAWAY: This dramatic finish is a powerful metaphor for eCommerce. Just like in the race, focusing too intensely on your expected competitors can blind you to unexpected threats. It highlights the importance of keeping an eye on the entire field, adapting your tactics swiftly, and seizing opportunities the moment they arise. This week, I’ll be dropping more insights inspired by Olympic events: 🥇 Quincy Hall 🥇🥇 Sydney McLaughlin 🥇 🥉 Noah Lyles Each athlete's story carries lessons for business resilience and innovation. And a huge shoutout to Team USA for an unforgettable Olympics 2024! What was your favorite event and what were your takeaways? Comment below 👇👇 👇

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Ferenc Fekete

High-end tech-teams for startups | Idea to Exit Product Partner | Co-founder at VeryCreatives

7mo

Focusing too much on your main competitors is a trap. The real danger often comes from those unexpected players lurking in the shadows.

Ash Emmanuel

Built 200+ High-Converting Websites | Designed websites Generating Over $1M in Sales | CEO & Co-founder @Teknologics

7mo

Loved the update on the games, Victor :)) I'll be honest, in the past when things weren't going totally according to plan, my first reaction was usually to double down on what wasn't working vs. opening my eyes to new opportunities.

Orri Bogdan

Founder at "Stealth" | Hokage at Leaf Village🥷

7mo

My employees beat this time when they're pressed against a deadline. If not, fired.

Franz Merz

CEO & Founder @seventimes | e-com scaling | Documenting my learnings and the process of building seventimes into the market leader for DTC marketing in Germany

7mo

man i was worries when i read "What the Olympics taught me about eCommerce... " but acutally value bomb post. thanks man

Pete Eterno

Agency Success Manager at Attentive

7mo

You either ran 5 laps prior to snapping this or you need to go to the doctor. Which is it?

Chase Dimond

Top Ecommerce Email Marketer & Agency Owner | We’ve sent over 1 billion emails for our clients resulting in $200+ million in email attributable revenue.

7mo

Yeah, that race was crazy. Good comparison to business.

Faisal AlKhalidi

Generated $75M for DTC Brands With Ads | Ex-DoorDash, Gainful, & Perfect Keto | Founder of Growth Minds

7mo

That was a great race

Joshua Johnston

I Help Digital Agencies Get Clients | 150+ Agencies Served 📲 DM me “Growth” for my Free LinkedIn Playbook

7mo

Man, this is such a cool parallel, Victor! The whole Kerr vs. Ingebrigtsen drama really does reflect what can happen in eCommerce. It's easy to get caught up in the competition you expect, but it's those dark horses that can come out of nowhere and shake things up.

Michelle Kreutzberg-Martinez

Border Liaison at Arizona Department of Health Services

7mo

Kenneth Rooks 🥈3000m steeple, a complete underdog, might have been the biggest surprise of the games

Samantha Pineda

Multiplying Revenue & Implementing XTREME Marketing Tactics for Successful eCommerce Brands

7mo

I'm running my eCom Marathon all day every day! 🏆

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