Excited to step into the role of CMO at b1BANK. Banks aren’t just about transactions, they’re about trust, relationships, and long-term economic and societal impact. b1BANK understands this, and its commitment to businesses and their people sets it apart. My goal is to build marketing and business strategies that don’t just drive awareness but move the needle on real business results. Looking forward to rolling up my sleeves with this incredible team.
We are excited to announce Senna Bayasgalan as b1BANK's new Chief Marketing Officer. Bayasgalan is a founding board member of Asians in Advertising, a mentor for APIA Scholars, Women We Create and 3AF, and a frequent guest lecturer at Georgetown University and other institutions. She earned a Bachelor of Liberal Arts from the University of Texas at Austin. “We are diligent about the culture we are building, and as a result, fortunate to be able to attract top talent from across the nation,” said Jude Melville, chairman and CEO, b1BANK. “We have a good and genuine story, and with more effective use of technology-enabled branding and distribution tools, I am confident that story has the potential to resonate deeply with a larger audience. Senna’s diverse experience leading marketing campaigns across multiple lines of business will accelerate our continued evolution.” Click here to read the full press release: https://lnkd.in/gC-Szv6H
So proud of you Senna Bayasgalan and they’re so lucky to have you there! 🎉🎉🎉
Well deserved and can’t wait to see all the great things you’ll do!!!
Happy, proud, and many other adjectives. All of them. You’ve earned all of this and more. 🚁
Congratulations to one of the most unique, incredible and genuinely kind people in this world.
Amazing 👏🏽👏🏽👏🏽Now this is how you lead with your brand!
LFG Senna! Welcome to our community of BTR. The best is yet to come for you and for our city 🫶
Senna, congrats on this exciting new role at b1BANK! They are lucky to have you. So glad you could join us in Nola for our Sports Marketing Upfront during Superbowl week and look forward to getting you engaged with the Brand Innovators marketer community!
They are SO lucky to have you! Congrats, Senna!
Congrats Senna 🎉🎉
Marketing Leader / Keynote Speaker / She Runs It Working Mother of the Year / ADCOLOR Leader and Judge/ AdClub of NY Rockstar Honoree / Asians in Advertising Founding Board Member & Podcast Host / Faculty Lecturer
2wHuge congratulations and honored to be in your amazing orbit of friends 💗