Landing on Normandy Challenges: Unfamiliar Environment Just as the Allies faced unfamiliar terrain and defensive structures during the Normandy Landing, a new brand entering a foreign market confronts uncertainties in culture, habits, and competitive landscapes. Strong Competitors Local brands or existing players in the market, like the defending German forces, have an established presence and a loyal customer base. Resource Pressure Landing operations require meticulous planning and substantial resources. Similarly, new brands need to invest significant capital, manpower, and strategic effort, facing high risks with uncertain success. Need for Quick Results The landing had to quickly secure a foothold, and likewise, a new brand must capture market attention within a limited timeframe, or risk being edged out. Advantages: Advanced Technology and Strategy Just as the Allies relied on advanced weaponry and detailed plans, new brands can leverage innovative products, marketing strategies, and data analytics to gain an edge. Appeal of the Outsider In an unfamiliar market, an external brand often brings novelty, sparking curiosity and interest among a segment of consumers. Potential for Collaboration Like the Allies’ reliance on international cooperation, new brands can partner with local businesses, influencers, or media to quickly adapt to the market and establish influence. Opportunity for Long-Term Expansion If the brand successfully secures its position, it can, like the Allies breaking through Normandy to open the Western Front, set the stage for future market expansion.
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An award winning entrepreneur & business coach specialising in growth strategy 📈Supporting mums in business scale to 7 figures without sacrificing family time
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🚨 𝗜𝗙 𝗬𝗢𝗨’𝗥𝗘 𝗡𝗢𝗧 𝗜𝗡𝗩𝗘𝗦𝗧𝗜𝗡𝗚 𝗜𝗡 𝗚𝗥𝗢𝗪𝗧𝗛, 𝗬𝗢𝗨’𝗥𝗘 𝗟𝗢𝗦𝗜𝗡𝗚 𝗠𝗔𝗥𝗞𝗘𝗧 𝗦𝗛𝗔𝗥𝗘! 🚨 In today’s competitive landscape, standing still means falling behind. If you’re not actively growing, scaling, or innovating, someone else is—and they’re taking your spot. 💡 Here’s the truth: Every dollar you don’t invest in marketing, strategy, and innovation is a dollar your competitors are using to get ahead. 🌟 Growth isn’t just about profits—it’s about: ✅ Expanding your audience. ✅ Building brand authority. ✅ Securing your position in the market. What’s the cost of staying stuck? Missed opportunities, fewer leads, and shrinking relevance. 🔥 The choice is yours: grow or watch your market share shrink. Let’s make sure it’s the first. 💬 Comment "READY" below if you're ready to take action and reclaim your market edge! #GrowthMindset #BusinessSuccess #MarketShare
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Chief Marketing Officer | Growth Expert | Viral Community Manager | Brand Builder | Digital Marketing Expert | SEO Specialist | Helping Brands Tell Their Story | Transforming Marketing Campaigns into Revenue
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Founder and CMO of Beloved Brands Inc. • Former CPG VP Marketing • Ex J&J, Coke, General Mills • Marketing Training • Brand Advisor • Board Member• Author of Beloved Brands with 85% giving 5-stars
𝗗𝗼 𝗕𝗹𝘂𝗲 𝗢𝗰𝗲𝗮𝗻 𝗕𝗿𝗮𝗻𝗱𝘀 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗘𝘅𝗶𝘀𝘁? 🌊🚀 As marketers, we love the idea of creating a blue ocean strategy—finding that untouched space where competition is irrelevant and growth comes easy. Brainstorming these ideas can open minds, push the limits of creativity, and spark innovation. It helps us escape the boundaries of everyday thinking and explore what could be rather than what is. But before you set sail on what seems like a boundless blue ocean, remember this: the moment your brand starts to steal market share, the competition will notice. 𝗬𝗼𝘂𝗿 𝗯𝗹𝘂𝗲 𝗼𝗰𝗲𝗮𝗻 𝗰𝗮𝗻 𝗾𝘂𝗶𝗰𝗸𝗹𝘆 𝘁𝘂𝗿𝗻 𝗿𝗲𝗱, 𝘄𝗶𝘁𝗵 𝗳𝗶𝗲𝗿𝗰𝗲 𝗯𝗮𝘁𝘁𝗹𝗲𝘀 𝗮𝗵𝗲𝗮𝗱. 🔥⚔️ In any competitive market, you must be prepared for when rivals come after you. A successful brand doesn’t just rely on being different but is always ready for the fight. Competitive strategy matters—whether you’re a disruptor or a challenger, it's essential to know your next move before the battle even begins. 📈 Want to dive deeper into the blue vs red ocean strategy? 𝗖𝗹𝗶𝗰𝗸 𝗯𝗲𝗹𝗼𝘄 𝘁𝗼 𝗿𝗲𝗮𝗱 𝗺𝘆 𝗮𝗿𝘁𝗶𝗰𝗹𝗲, 𝘄𝗵𝗲𝗿𝗲 𝗜 𝗲𝘅𝗽𝗹𝗼𝗿𝗲 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹𝗶𝘁𝗶𝗲𝘀 𝗼𝗳 𝗯𝗹𝘂𝗲 𝗼𝗰𝗲𝗮𝗻 𝗯𝗿𝗮𝗻𝗱𝘀 𝗮𝗻𝗱 𝗵𝗼𝘄 𝘁𝗼 𝗽𝗿𝗲𝗽𝗮𝗿𝗲 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗶𝗻𝗲𝘃𝗶𝘁𝗮𝗯𝗹𝗲 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 𝘁𝗵𝗮𝘁 𝗳𝗼𝗹𝗹𝗼𝘄𝘀: https://lnkd.in/gsczTHC8
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𝗗𝗼 𝗕𝗹𝘂𝗲 𝗢𝗰𝗲𝗮𝗻 𝗕𝗿𝗮𝗻𝗱𝘀 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗘𝘅𝗶𝘀𝘁? 🌊🚀 As marketers, we love the idea of creating a blue ocean strategy—finding that untouched space where competition is irrelevant and growth comes easy. Brainstorming these ideas can open minds, push the limits of creativity, and spark innovation. It helps us escape the boundaries of everyday thinking and explore what could be rather than what is. But before you set sail on what seems like a boundless blue ocean, remember this: the moment your brand starts to steal market share, the competition will notice. 𝗬𝗼𝘂𝗿 𝗯𝗹𝘂𝗲 𝗼𝗰𝗲𝗮𝗻 𝗰𝗮𝗻 𝗾𝘂𝗶𝗰𝗸𝗹𝘆 𝘁𝘂𝗿𝗻 𝗿𝗲𝗱, 𝘄𝗶𝘁𝗵 𝗳𝗶𝗲𝗿𝗰𝗲 𝗯𝗮𝘁𝘁𝗹𝗲𝘀 𝗮𝗵𝗲𝗮𝗱. 🔥⚔️ In any competitive market, you must be prepared for when rivals come after you. A successful brand doesn’t just rely on being different but is always ready for the fight. Competitive strategy matters—whether you’re a disruptor or a challenger, it's essential to know your next move before the battle even begins. 📈 Want to dive deeper into the blue vs red ocean strategy? 𝗖𝗹𝗶𝗰𝗸 𝗯𝗲𝗹𝗼𝘄 𝘁𝗼 𝗿𝗲𝗮𝗱 𝗺𝘆 𝗮𝗿𝘁𝗶𝗰𝗹𝗲, 𝘄𝗵𝗲𝗿𝗲 𝗜 𝗲𝘅𝗽𝗹𝗼𝗿𝗲 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹𝗶𝘁𝗶𝗲𝘀 𝗼𝗳 𝗯𝗹𝘂𝗲 𝗼𝗰𝗲𝗮𝗻 𝗯𝗿𝗮𝗻𝗱𝘀 𝗮𝗻𝗱 𝗵𝗼𝘄 𝘁𝗼 𝗽𝗿𝗲𝗽𝗮𝗿𝗲 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗶𝗻𝗲𝘃𝗶𝘁𝗮𝗯𝗹𝗲 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 𝘁𝗵𝗮𝘁 𝗳𝗼𝗹𝗹𝗼𝘄𝘀: https://lnkd.in/g9uJrr7s
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Helping brands/startups expand globally, adding 7-8 figures | CEO of Rhetica | The Halal Times | Get Your Free Guide 👇 #globalmarketing
Picking the right market for your global expansion isn't just about 'where can we sell?' It's about 'where can we thrive?' In my latest post, I break down the 3 essential factors every brand should consider before entering a new market: 1️⃣ Market Fit 2️⃣ Total Addressable Market (TAM) 3️⃣ Potential for Virality Don't just follow trends — be strategic.
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"Success isn't about better translation of global initiatives. It's about becoming master storytellers of Asia’s unique market dynamics." Gustaf Wick reflects on why championing local market needs is essential to creating impactful global-local strategies. Hear what the rest of the team learned in 2024 and how they’re shaping strategies for 2025 here: https://lnkd.in/gJyEs_qn
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CEO of Cyber Controller. Over 21 Certifications! GPS & Local Maps Marketing Expert + Professional Custom Online Marketing Services Since 1995.
Ready to take your brand to the next level? Expanding globally opens up a world of opportunities, but it requires the right strategies to succeed. From understanding local markets to leveraging digital tools, we’ve got the top tips to help your brand make its mark on the global stage. Let’s unlock new markets and grow your brand beyond borders! 🌐 #GlobalExpansion #BrandStrategy #InternationalBusiness #DigitalMarketing #MarketGrowth #BusinessSuccess #GoGlobal
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🌍 Two Weeks After an Exhausting but Fascinating Journey ✈️ It's been almost two weeks since I returned from an exhausting yet fascinating three-week journey across three different countries: my beloved Mexico 🇲🇽, the United States 🇺🇸, and Canada 🇨🇦. Given these regions' current political and economic context, I realize how crucial it is to have a long-term business vision 🧭, coupled with well-defined short-term plans. Strategic planning is essential, but even more so is having a marketing plan 🎯 with clear objectives for sales and maintaining a brand presence in the minds of your target audience. During this trip, I observed that some businesses and brands have disappeared, others are struggling to survive, and a few maintain a strong presence 💪. These are challenging times for most companies, but they also offer opportunities for redefinition and strategy reassessment 🔄 to navigate the evolving political and economic landscape over the next five years, not only in North America but globally 🌐. Returning to reality has been tough but presents an interesting challenge 🎯. For now, I'll enjoy my coffee ☕ and dive into the latest issue of Time magazine. Have a great day! 🌟
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