NielsenIQ’s Post

Often times, cross-shopping in Australia is underestimated, and what we have learned from the enduring cost-of-living pressures is that consumers are getting more rational on where they shop, increasingly shopping around to find the best deals. Interested in knowing more? Please find some insights on article below, which will be the first article in our new series on alternative channels!

Why do retailers need to see omnichannel as part of their loyalty strategies? Find out by listening to this studio recorded edition of The CPG Guys and The FMCG Guys with our CEO Rick Swinkels. Listen on CPG Guys: https://bit.ly/3C5X7cN  Listen on FMCG Guys: https://bit.ly/3NKSk39 #LoyaltyQuest #InspiringLoyalty #TCC #CPGBrands #FMCGGuys #CPGGuys #Loyalty

Join us and Placer.ai for a live webinar on May 8th at 9AM PT/12PM ET. We’ll discuss the latest retail trends impacting major retail and quick-service restaurants. From consumer behavior shifts to insights into major players such as Walmart, Target, Chipotle Mexican Grill and Shake Shack. Gain practical strategies to adapt your omnichannel approach and capitalize on emerging opportunities. Save your spot today -> https://bit.ly/3Qm8hy8 #RetailTrends #RetailInsights #MarketIntelligence Featuring: Seema Menon Shah, Anthony Bartolacci and Ed Lavery

How do top brands like Auchan Retail, Costa Coffee and SEPHORA ensure a seamless customer experience and the critical role of a loyalty program in transforming from multichannel to omnichannel strategies? Why do they prioritize unifying their promotional campaigns across all the channels - both physical and digital? How effective loyalty programs can enhance business performance and elevate the position of the Loyalty Team within organizations? Those are the main topics that we'll discuss with Irek Klimczak from Open Loyalty in the Loyalty Builders Webinar next week. 🗓️ Date: Wednesday, August 7 🔗 Register Here: https://lnkd.in/dq7iE5tX Don't miss this opportunity to gain valuable insights on maximizing the effectiveness of loyalty programs and accelerating your organization's transformation to a true omnichannel approach. I look forward to seeing you there! #OpenLoyalty #Omnivy #omnichannel #CustomerExperience

The extended shopping season is a blessing for consumer products and retail brands and consumers alike. For retailers, the prolonged period helps deliver stronger earnings, while mitigating supply chain crimps and building long-term relationships with the target audience, well beyond #BlackFriday. Employing strategic marketing that seamlessly harnesses the power of data and omnichannel excellence that meets the consumers where they are – brands are poised to maximize the holiday season with spillover into 2025. Our Global Retail Lead, Lindsey Mazza breaks down the trends and opportunities for retailers to tackle rapidly evolving consumer behavior and varied expectations. 🔗 https://lnkd.in/dxYEQvuT #FutureOfRetail #HolidayShopping #RetailTrends #UnifiedCommerce

Are you capturing the Full View™ of the alcohol industry? The NielsenIQ Activate platform features actionable insights highlighting key areas that enable you to improve your omnichannel performance and better predict consumer patterns. 👉 Assess inventory risks 👉 Analyze supply chain performance metrics 👉 Better predict out of stocks Reach out to your NIQ BevAl expert to get started today! #Walmart #NIQ

Our Global Omnichannel & Data Director, Damien Katris outlines how LoyaltyQuest™ can gamify rewards programs to unlock next-level shopper engagement for retailers. Learn more: https://lnkd.in/eRMf48VY #LoyaltyQuest #Retail #Grocery 

As 2024 unfolds, the grocery industry is navigating a landscape shaped by inflationary pressures, changing consumer behaviors, and evolving market trends. Despite the challenges, key shifts are influencing how brands approach their pricing strategies, sustainability efforts, and omnichannel growth. #retail #market #business #news #update Read more: https://lnkd.in/gZSNgYkR

#Success requires understanding the moment of truth!   To successfully compete in today’s omnichannel and changing world, we need more than ever to get to the root of how shoppers make decisions, improve on-line & physical navigation, and #optimize retail conditions. Ipsos Simstore allows you to make the difference and win at point of #purchase!   With 10,000+ shelf tests conducted across the globe in #virtual shopper research, Ipsos Simstore is your partner for measuring shopper behaviour, specially in e- commerce and Modern Trade channels. #Ipsos #IpsosIndia

Retail is about innovation and adaptation. I invite you to explore the 2025 Retail Outlook, where Nicole Larson unpacks the data shaping our industry: https://bit.ly/4gepHqM. A few key insights: -Shopping center occupancy is at a decade high—95.6%. -Retailers are embracing omnichannel strategies to align with consumer demands. -Construction costs and limited new developments are reshaping how retailers optimize spaces. #ColliersRetail #retailoutlook #retail