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CEO + Product Lead Ägile Ässets: The Agile Social Media Management Solution for Global Brand Builders | CEO OVERW8 Digital Brand Agency | ✏ #saas #innovation #marketing #branding #entrepreneurship.

🤩 I am happy to share another brilliant and inspirational piece of work of our dear client, Philine Prof. Freifrau von Sell, and for (also our client at OVERW8KATHARINA HOVMAN, her sister and Hamburg-based cosmopolitan fashion brand. For each season, she creates the in the meanwhile famous "lookbooks" - a storytelling 3D way of representing the new collection and colour palette of the season. I look forward to discovering these little treasures each time. 💡🛠 Our job at o8, by the way, was to help turn the idea into a feasible tech solution for Shopify. Philine shared her idea of how she would actually envision representing the new collections online. At first, it looked like it couldn't be done... but nothing we would stop short of! 🤠 We held a 'powwow' about how we could enable this in Shopify's overall great but creative-wise pretty restricted real, then built her like a custom app so she could turn her vision into a 360° experience with audio, video, and well-structured copy. It was a one-off investment that now elevates the brand's story several times a year to a different level while not having to fiddle with the already existing tech-based. Clever, right? ;) 💡☕ Why not get yourself a cappuccino and enjoy - should you have South Africa on your travel shortlist, definitely check out Philine's insider tips (she and her husband have been living there several times, and she knows her way around). While at it, maybe you can also check out the Côte d'Azur lookbook or one of the other gems. #lifestylebrand #branding #martech #techsolution #clever #luxurybrand

Kristin Reinbach

CEO + Product Lead Ägile Ässets: The Agile Social Media Management Solution for Global Brand Builders | CEO OVERW8 Digital Brand Agency | ✏ #saas #innovation #marketing #branding #entrepreneurship.

3mo
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Kristin Reinbach

CEO + Product Lead Ägile Ässets: The Agile Social Media Management Solution for Global Brand Builders | CEO OVERW8 Digital Brand Agency | ✏ #saas #innovation #marketing #branding #entrepreneurship.

3mo
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