Joe Rizzo’s Post

See the last bullet.   Let JoeMarketing assist you with your PLG motion. Learn more about our GTM, PLG, and SLG services here, or contact me here. #PLG #ProductLedGrowth #GTM #GoToMarket

💡Just wrapped up my first class in the summer startup marketing course with Professor Roshni Wijayasinha, CM, MBA last week, where we touched upon the concept of Vendor Lock-Ins! Ever felt like you're in a sitcom where changing the channel just isn't an option? Well, welcome to the world of Vendor Lock-Ins! Picture this: you're cruising through life with your favorite operating system, cozying up with your go-to streaming service, and even brewing your morning cuppa with a trusty appliance. Little do you know, you've fallen into the cunning clutches of Vendor Lock-Ins! Yes, those sneaky tactics that keep you hooked, make switching seem about as easy as a rocket launch! In simple terms. vendor lock-in is the strategic practice of making it difficult or costly for customers to switch from one vendor’s products or services to those of another vendor. Looking forward to diving deeper into startup marketing strategies. #VendorLockIns #StartupMKTG24 #Marketing #Business Read more about it here : https://lnkd.in/gMyHxh2A

A Go-to-Market Maven™ marketing campaign strategy playbook can form the basis for how you stand out with distinctiveness and consistency in your market, with the right messages for the job your customer / client needs done. Yet until now, small businesses and startups couldn't afford them at a price north of $20,000 and at least 30 days to get it done. This managed service costs less than $1000 and is in your in box in a day. And it has a money back guarantee.

Pro Tip for Campaigners: Want impressive results? Incorporate a Pre-launch phase into your strategy. 📈 Campaigns with a Pre-launch page raise 148% more. 💰 Campaigns using Pre-launch Reservations raise 60% more than those using only a Pre-launch page. Learn more about the Bigger and Bolder Indiegogo here. https://bit.ly/3W7HE2m

White label digital marketing is a game-changer for digital marketing agencies, startups, and smaller companies. White label services to expand their offerings and compete with established brands.  Explore how Agency Factory can support your business growth. Visit us at www.agencyfactory.com . . . . . #WhiteLabel #DigitalMarketing #AgencyFactory "  #WhiteLabelServices #digitalmarketingagency #growyouragency #upselling #clientretention #whitelabelservices #agencylife #scalefreedom #moreprofitslesshassle #marketing #digitalmarketing #marketingagency #business #marketingstrategy #strategyplanning #PPC #CPC #GoogleAds #conversionoptimization

Marketing plans are a waste of time 😳 According to a 2024 Marketing Week survey, two-thirds of SMEs don't have a marketing plan in place. Shocking or expected? Our column in Startups Magazine explores why marketing plans get a bad rap and why 'It's about crafting a strategy that’s as lean and agile as your operations.' https://lnkd.in/ed8NeRM4 #marketing #SMEs #growthstrategy

How These Four Startups Revolutionized Digital Marketing and What You Can Learn from Them

A construction tech that's heading more and more into fintech. I think we'll see this happening more often as SaaS companies look for additional revenue sources beyond software. Vertical SaaS are used to bundling multiple products cause they serve narrow niches, so I reckon dipping toes in fintech does not need that big of a mental leap for them. #marketing #fintech #verticalSaaS

Exciting News from BFRST LAB! We’re thrilled to introduce our latest tool that's free for all to use and try: the  Marketing Budget Calculator! Designed with startups and SMEs in mind, this tool is here to help you optimize your marketing budgets and plan better for future projects. Whether you’re looking to boost your PPC efficiency, strategically plan your budget, or make data-driven marketing decisions, our calculator has got you covered. Key Features: ▶ Optimize Ad Spend: Maximize your profitability with the data you have. ▶ Strategic Planning: Plan your budget with precision, even if there's a lot of guesswork! ▶ Data-Driven Decisions: Enhance your digital marketing strategy with Marketing Mix suggestions based on your company and product type. ▶ Projections & Flexibility: Make informed projections and calculate budgets even with many unknowns, perfect for early-stage ideas and projects. ▶ Fast Results: Get the insights you need quickly to make informed decisions. Ready to take your marketing to the next level? 📩 Text "Calc" in the comments and we'll share the link with you. Follow us for weekly updates and new tools to make your life easier. #Marketing #Startup #Startups #SME #Innovation #MarketingBudget #DigitalMarketing #Tools #Automation #Calculator #Budgeting #Planning #Expenses #MarketingMix