Jacob Duval’s Post

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Rough.app (Cursor for Product) | Eng @ Runn

#buildinpublic Week 7 📐🪛🧰 What's my most valuable discovery question? For a while now I've been asking a bunch of different questions to people trying to discover where the pain is in their product development process. Most of them have changed, but this one is just too useful to skip. 👇 How does a feature go from an idea in someone's head to production at your company? It's high level enough to find if we're solving valuable problems, but low level enough for me to get new insights every time I talk to someone. This week I've been getting back onto the discovery horse after a long break in December, as well as a bunch more user testing. What's your best discovery question?

Jacob Duval

Rough.app (Cursor for Product) | Eng @ Runn

1mo

Gonna be honest, it took me three takes to enter stage right without knocking the tripod over...

Dan Randow

I help people collaborate, when it's hard, so they can create value and have a good experience together – usually in tech.

1mo

I love how you are building in public, Jacob Duval! I wonder if "not intuitive" is as bad as it sounds. In my experience there is no such thing as an intuitive interface. They *all* have to be learned. Obviously, you can apply effort to lowering the barrier to adoption – but where? And your discovery work is the way to find out where ie where the pain is, cos that will motivate people to take the learning pain. I like the "walk me through" discovery question as it's broad and located in the user's world. My discovery questions – whether asked explicitly or simply held in mind as I listen – tend to be "what are you trying to achieve, why, how and how is that going for you?"

Adam Egger

I Help B2B Software Teams Build Features Customers Love & Use | Validation Sprints to Save Months of Dev Time | 3 Books on Innovation | 20+Yrs of Global Experience in Building Products | 500+ UX/CX/EX Projects

1mo

The discovery framework I use goes like this: Understand current state Can you describe in detail how a feature moves from idea to production in your company? How does it make you feel? Understand dream state: Can you describe how the optimal way of moving a feature from idea to production should look like if you could make it PERFECT? How will you know when exactly you've reached this perfect way? (we don't want to overshoot or underdeliver, this is their definition of success). Understand the path between the two of them: What have you tried before to move towards the dream state? What has worked well? What did go well? Current state in every detail Perfect solution in every detail Criteria of success Previous approaches in every detail.

Adam Egger

I Help B2B Software Teams Build Features Customers Love & Use | Validation Sprints to Save Months of Dev Time | 3 Books on Innovation | 20+Yrs of Global Experience in Building Products | 500+ UX/CX/EX Projects

1mo

I watched your video, and I found it enjoyable. As Steve Blank said, "Your product is never going to survive the first contact with your customer." I often tell the teams I work with not to fall in love with their product. No matter what you do, your customers are likely to dislike (hate) the first version.

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Hector Harris

Student at Ara Institute of Canterbury

1mo

Super exciting stuff, Its always a lot of fun and eye opening performing User Testing!! See you in the office Tuesday 😎

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