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Google is set to introduce its AI-driven content creation tool, Product Studio, for merchants in India within the next few weeks. Matt Madrigal, Google's vice-president of merchant shopping, announced the expansion, revealing that Product Studio will enable users to generate videos from a single photo. Originally launched in the US last year, Product Studio has since expanded to Australia, Canada, and the UK. This move aligns with Google's strategy to cater to small businesses by diversifying its product offerings and leveraging merchant data to enhance its AI models. The expansion into India, its largest global market by user count, demonstrates Google's commitment to the region, following recent initiatives like the Google Wallet app launch and investments in digitization efforts. #CXOTechBOT #Google #AIContentTool #ProductStudio #MerchantShopping #SmallBusinesses #AIModels #IndiaExpansion

Don't Panic Over DeepSeek's News - We've seen this before with Google’s Android strategy: Google’s decision to offer Android for free in 2008 revolutionized the mobile industry by dramatically altering the cost structure for manufacturers. Before Android, mobile operating systems were dominated by proprietary or expensive licensing models, which stifled innovation and limited adoption. By offering Android free and open-source, Google enabled companies like LG, Samsung, and Xiaomi to enter the smartphone market without the significant upfront costs of developing or licensing an OS. This shift empowered these manufacturers to build commercial smartphone empires, expanding smartphone availability globally, particularly in emerging markets. Simultaneously, this move disrupted the revenue streams of companies reliant on traditional OS licensing models, such as Microsoft and BlackBerry. As Android gained dominance, these companies faced declining market share and revenue, leading to the collapse of some business lines. However, the proliferation of affordable smartphones catalyzed the rise of the app economy. Developers now had access to a massive, unified user base, spurring innovations in mobile apps, advertising, and services. Platforms like Google Play flourished, driving monetization through app purchases, subscriptions, and advertising. Similarly, DeepSeek’s innovation could democratize AI by drastically reducing costs and technical barriers. This shift would enable smaller companies to compete with incumbents and open up new opportunities for innovation. Google’s Android strategy provides a compelling parallel: by making Android open-source, Google attracted massive scale and monetized its growing user base through various channels, including ad dollars, subscription services, and its app store. The Android ecosystem also funneled users toward Google services like Search, Chrome, and Drive, creating multiple revenue streams. DeepSeek could follow a similar trajectory. While open-sourcing its tools might not directly generate revenue, it could foster an expansive ecosystem of AI-powered applications. Vendors might monetize through complementary offerings such as specialized support, premium features, or infrastructure services tailored for advanced users. The proliferation of applications and tools built on DeepSeek’s technology could create significant network effects, fueling further adoption. This ecosystem-driven approach has the potential to fundamentally reshape the AI industry, much like Android redefined the smartphone economy by enabling new business models and value chains. Why Fear Not? The initial shock of market disruptions often gives way to innovation and growth. DeepSeek is not upending the AI world but rather expanding it, making it more accessible and inclusive. So, instead of fear, let's embrace this opportunity to innovate, adapt, and grow. The future of AI looks bright, with room for everyone at the table.

Google Expands Product Studio to New Markets and Adds Exciting Features 🌍✨ Google is expanding its AI-powered Product Studio to merchants in the UK, India, and Japan, bringing new features to enhance product image creation. This expansion aims to help more e-commerce businesses access free tools for creating high-quality product images, leveling the playing field for smaller merchants in a visually-driven online marketplace. Importance 💼 Advertisers and merchants should be excited about these updates as they allow for more customization and relevance in product images. By adding their own assets, businesses can create images that are not only high quality but also aligned with their brand identity. What’s New 🎉 File Upload: Merchants can now directly upload new product images to Product Studio, making the process more streamlined. Seasonal Themes: New templates for wedding and vacation scenes have been added, offering more options for seasonal and themed promotions. Geographic Expansion: The tool is now available in three new countries: the UK, India, and Japan. What’s Next 🚀 Google has hinted at upcoming features, including: Conversion of Static Images to Videos: Transform static images into dynamic videos. AI-Generated Visuals Matching Brand Style: Create visuals that match a brand’s style using just a single reference image. How to Access 🛠️ Merchants can access Product Studio through Merchant Center Next or the Google & YouTube app on Shopify. With these updates, Google is enhancing the capabilities of its Product Studio, making it easier for businesses to create compelling product images that can attract and engage customers. #GoogleAds #ProductStudio

New Post: Google expands Product Studio to new markets, adds features - https://lnkd.in/gvkrWPir - Google is rolling out its AI-powered Product Studio to merchants in the UK, India, and Japan, while introducing new features to streamline product image creation. Why it matters. This expansion gives more e-commerce businesses access to free tools for creating high-quality product images, potentially leveling the playing field for smaller merchants competing in a visually-driven online marketplace. The big picture: Product Studio, part of Google’s Merchant Center Next, now serves merchants in six countries: the US, UK, Canada, Australia, India, and Japan. Why we care. Advertisers should care about this update as it allows for adding their own assets to the Product Studio giving a higher likelihood for creating not just high quality product images but also having a higher relevancy to their brand. What’s new. File upload: Merchants can now directly upload new product images to Product Studio. Seasonal themes: New templates for wedding and vacation scenes have been added. Geographic expansion: The tool is now available in three new countries. What’s next. Google has teased upcoming features, including: Conversion of static images to videos AI-generated visuals matching a brand’s style from a single reference image How to access. Merchants can use Product Studio through Merchant Center Next or the Google & YouTube app on Shopify. - #news #business #world -------------------------------------------------- Download: #Google #Font #Tester - https://lnkd.in/gKAZYbVN

🎙️ Voice Search: The Next Big Thing in SEO 🌟 Voice search is already transforming how we browse, with more people using devices like Amazon Echo (Alexa), Google Home, Apple’s Siri, and Samsung’s Bixby. Optimizing your site for voice search is now essential to stay competitive in SEO. • Why voice search matters: - Enhanced User Experience: Voice search is fast and convenient. With more users relying on it, if your site isn’t voice-friendly, you’re missing out. ⏱️ - Boost Visibility: Optimizing for voice search can help your site rank higher in voice results on devices like Google Assistant and Amazon Alexa, driving more traffic. 📈 - Future-Proofing: As devices like Apple’s HomePod, Microsoft’s Cortana, and Android Auto grow, being ready for voice search now keeps you ahead of the curve. 🚀 • How to optimize your site for voice search: - Use Conversational Keywords: Voice searches sound more natural, so focus on long-tail keywords that reflect how people speak. 🗣️ - Focus on Local SEO: Many voice searches are local, like “restaurants near me.” Keep your business info updated on Google My Business and other platforms. 📍 - Speed & Mobile-Friendliness: Most voice searches happen on mobile devices like smartphones and smartwatches. Make sure your site is fast-loading and optimized for mobile. 📱 - Structure Your Content: Use schema markup to help search engines understand your content better. Answer common questions clearly to increase your chances of appearing in voice search results on devices like Google Nest Hub or Samsung Smart TV. 📑 By optimizing for voice search, you’ll not only improve your SEO but also create a better experience for users across a wide range of voice-enabled devices. 🌟 #SEO #VoiceSearch #DigitalMarketing #TechInnovation #FutureOfSearch #MarketingStrategy #DigitalStrategy #VoiceAssistant #GoogleAssistant

Advertising antifraud Google's advertising system works like an auction. To put it very simply, whoever pays the most for a specific word will display their ad for that given word. If Alice earns five dollars from each new user, and Bob ten, then he will set the click price at seven bucks, it is still profitable for him, and only his ads will run. In an ideal world, Alice has two options in this situation: either improve her business or close it. In real life, there is another option - to ruin Bob's life. We program or hire bots, they search for the coveted word on Google, see a competitor’s advertisement, click on it, and then naturally don’t buy anything. The budget is wasted, the effectiveness of advertising decreases, Bob has to either turn it off completely or reduce the rate. In both cases, Alice ends up on top. Success. Israeli #startupoftheday Clickcease protects against this scenario. It monitors the site’s advertising traffic and when it sees a bot, it immediately blacklists its IP address in the advertising system. The first click was paid, but there won’t be a second one. The cost of a subscription of 100-200 dollars per month can pay for itself in half an hour. It is impossible not to use such a solution if competitors are unscrupulous. Why Google didn’t implement all the functionality of Clickcease to a hundred times greater extent as part of the advertising platform is unimaginable; it loses the most money from clicking. If the search engine had food delivery, one could say “they deal with pizza, but there aren’t enough programmers for the main business,” but Google doesn’t have its own food delivery. So the need for a separate product remains a mystery. The startup did not attract large investments, but it was successfully sold 4 years ago. The value of the company was not announced at that time. #productmanagement #management #marketing #customerservice #hr #hiring #UX #startup #web3 #tech #growth #digital #Growthhacking #projectmanagement #blockchain #UI #startup #fintech #agile #edtech #business #leadership #analytics #Productdevelopment #design #iot #ai #researchanddevelopment

Google is about to introduce a cheap Google One package It has come to light that some users find the subscription fees for Google One less appealing, especially with the launch of the new Premium AI package priced at $20 per month. While the $2 per month basic plan caters to users with minimal needs, there is a demand for a more cost-effective “Lite” plan.… https://lnkd.in/edQWiyGr

Things I Wish I Could Say to My Competitors About Their ASO Strategy (But Won’t 😉) 1. Keyword stuffing? Bold move... if it was still 2015. 🔍 Less is more! Focus on relevance and user intent for real impact. Throwing random keywords around is like throwing spaghetti at a wall... 🧑🍳 (Spoiler: It doesn’t stick). 2. "Screenshots looking like an ancient artifact?" 🖼️ Showcase your app’s value upfront with fresh, modern designs. First impressions always matter. 3. ⁠"No A/B testing? Guessing game on hard mode, I see." 🎮 Data doesn’t lie. Test. Optimize. Repeat. It's your roadmap to better installs. 4. ⁠"Not using AI yet? Hello, future!" 🤖 AI-driven ASO is where the magic happens—faster insights, smarter optimization. If you’re still doing it manually, it’s time to level up. 5. ⁠"Neglecting your ratings and reviews?" 😬 Your users are talking. Are you listening? Positive reviews = higher rankings + more trust. Show them you care! At the end of the day, competition makes us all better. But hey, if you need a little help… you know where to find me! 😉 #ASO #AppMarketing #GrowthHacks #AIforGrowth #meme #MobileMarketing #AppOptimization #AppStoreOptimization #DigitalStrategy #AppGrowth #digitalmarleting #appstore #playstore #google #apple

How do we know they are killing the feature? Google spokesperson told Search Engine Land that it was discontinued for desktops on June 25th with mobile search seeing the change in the next few months. You've probably spent a fair bit of time mindlessly scrolling through social media feeds, right? It's an addictive experience that just sucks you in. You can probably see where this is going. Everyone is trying to learn from TikTok’s success at keeping users hooked on their platform. Google thought that instead of having to click separate page links they could create an endless feed with what they believe is “relevant” info. TikTok's feed is driven by consumption, and Google wants to keep up with the game. If they don’t then they will stay just a boring old search engine forever, and you can’t squeeze more money out of your users that way. So how does an infinite search feed make them more money? It opened up new opportunities for ads and UI elements to be displayed. Without clear break points between pages, the visual separation of organic listings and paid/owned stuff could become murkier over time. You start a search looking for “What does Christiano Ronaldo do to say in shape” and end up clicking on an advertisement from Whoop (the Smartwatch brand that Ronaldo uses). From an engineering perspective, continuous scroll utilized browser APIs like pushState and replaceState to dynamically update the URL and load new content with JavaScript as users scrolled, rather than fully refreshing the page for each new set of results. A blog post by Google explains this more in-depth here: https://lnkd.in/gFF5mCDf If you're trying to rank your website or hack Google SEO (like me), here's what you need to know: 1. Search Console position reporting remains the same. Danny Sullivan, Google's public search liaison, tweeted, "Continuous scroll also does not change how position reporting works in Search Console. Positions reporting remains as if pages weren't automatically loaded." This means you don't need to relearn how Search Console works. 2. With the return of distinct page breaks, rankings on pages 2, 3, and beyond may see less visibility if users don't click through as much. Although there is no data to support this, it's something to consider. At the end of the day, this is just another Google experiment that came and went. Continuous scroll was introduced in 2021 and has now being removed, similar to other Google features in the past. Source: https://lnkd.in/gmq8nx4m

Apple Explains Why It Doesn't Plan To Build a Search Engine: Apple has no plans to develop its own search engine despite potential restrictions on its lucrative revenue-sharing deal with Google, citing billions in required investment and rapidly evolving AI technology as key deterrents, according to a court filing [PDF]. In a declaration filed with the U.S. District Court in Washington, Apple Senior Vice President Eddy Cue said creating a search engine would require diverting significant capital and employees, while recent AI developments make such an investment "economically risky." Apple received approximately $20 billion from Google in 2022 under a deal that makes Google the default search engine on Safari browsers. This arrangement is now under scrutiny in the U.S. government's antitrust case against Google. Cue said Apple lacks the specialized professionals and infrastructure needed for search advertising, which would be essential for a viable search engine. While Apple operates niche advertising like the App Store, search advertising is "outside of Apple's core expertise," he said. Building a search advertising business would also need to be balanced against Apple's privacy commitments, according to his declaration. Read more of this story at Slashdot.