How data-driven marketing can boost your mid-year planning

Is your mid-year marketing review based on anecdotal feedback and gut feelings or hard data? Data-driven insights will transform your marketing strategy for the home stretch of 2024 and next year's "strat" planning. ➡ 💪 It's time to power up. #marketing #datadrivenmarketing #marketinganalytics

From Anecdotes to Action: Using Data to Power Up Your Mid-Year Marketing Review

From Anecdotes to Action: Using Data to Power Up Your Mid-Year Marketing Review

irisnow.com

Vicki Frye 💬

Communicator-Writer-Storyteller-Brand Builder-Public Relations-Producer: Building Industry, Publishing, Manufacturing, Nonprofit

7mo

Super smart article. Seems obvious, but there are a lot of conversations that start and end with "I we have a 'sense" or even with WE like a campaign vs. taking an honest look at the story the data is telling.

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