🎙️Dive into the latest episode of 'Shared Accounts With CU Times: Turning CUs On to Performance Marketing Techs' where our CEO and co-founder, Nicky Senyard, joins forces with Michael Ogden from Credit Union Times for an electrifying discussion!⚡ 🌟 Discover insider tips on what makes the affiliate channel attractive to credit unions-- product attractiveness in the financial landscape, geographical reach, and flexible pricing strategies within the ecosystem. 💡 But that's not all! The recent buzz from the CFPB about prioritizing non-misleading content has sparked some serious conversation. Nicky dives deep into this, stressing the importance of authenticity and conscious content creation beyond just the paycheck. What are your thoughts on this? Let us know below! 🚀 Plus, discover why embracing scalable, secure marketing intelligence solutions is the rocket fuel for driving growth in credit unions. Gain invaluable insights into the latest CFPB guidance affecting affiliate marketing channels. Learn why leveraging scalable, secure marketing intelligence solutions is crucial for driving growth in credit unions, and gain insights into the recent CFPB guidance affecting affiliate marketing channels. Don't miss out on this insightful discussion! Tune in here: https://lnkd.in/gbpMxDuD #FintelConnect #CreditUnionTimes #CFPB #PerformanceMarketing #DigitalMarketingTools
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While loyalty might feel reassuring, it doesn’t necessarily pay the bills. The real challenge lies in monetizing that loyalty effectively, and relying on free access to retain readers may be the biggest leak in your revenue strategy. READ:
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The much-awaited subscription intelligence is now live on Quintype's #paywall #management solution. Experience the power of analytics to increase your subscribers. https://lnkd.in/gpTWuYhf #paywall #paywallmanagement #paywallsolution #subscription #analytics #content #digital #digitalpublishing #contentmanagement
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What is the most important KPI in email marketing? Scott Cohen answers this
CEO at InboxArmy. Award-winning email marketing veteran with 20 years of marketing experience and renowned expertise in email marketing strategy and content marketing.
Focus on what matters. Odds are, unless you're a publisher selling ad space, you don't make money on opens. Sales, appointments, content downloads, etc. Even clicks, to a certain extent. These are the moneymakers. 💵 💵 💵 Focus your goals and reporting on conversion metrics that matter. #emailmarketing
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What is recurring revenue? How can it help online businesses? In today's digital landscape, independent publications and content creators face numerous challenges in sustaining their creative endeavors. Forecasted cash flow is one of the most useful metrics for any growing business but income can be difficult to predict, especially given the variability of digital advertising revenues. However, recurring revenue models have provided a lifeline for these creators, offering a stable and predictable income stream. Let’s take a look at the value of recurring revenue for independent publications and digital creators, highlighting its benefits and implications for their sustainability and creative freedom: https://lnkd.in/d2i386tR
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Dirty Tricks And Bribes: 10 Ways Big Media Companies Sabotage Independent Publishers They really are out to get you. Big Media brands see independent publishers as their enemy and always have. They’ll do anything to ensure independents can’t get a foothold in what they now view, after decimating the original independent publishers who built the internet, as their personal domain. Your big media brand competitors have infinite money, infinite employees, and infinite connections. They use them in ways that you, as an independent publisher, would never imagine and would likely view as unethical. What follows at the link is a list of the techniques I've caught them using over 24 years running independent publishing companies.
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📝 Latest Article: Today’s consumers are asking, 'What’s in it for me?' Financial brands that address this need through simple, focused content see stronger connections. It’s less about listing features and more about showing how your product improves their life. Read the full article on CUInsight: https://lnkd.in/eEYCh2u9
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Rise and grind ☕️ Practicing what I preach today ✌️ Getting our TikTok content down. If your #finance brand isn’t putting silly amounts of #content on TikTok, don’t panic…we’ve got you 😏 💥 the results we’ve seen are phenomenal 💥 Here’s how to get in touch 👇 🖥️ Merchant Advice Service
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Micropayments don’t need to replace subscriptions—they can actually complement them. By offering flexible pay-per-content options, publishers can attract new audiences while still maintaining their core subscription base. Learn how PayPer helps you integrate both models to protect and grow your revenue streams in this blog. https://lnkd.in/gDyp6R36
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Interesting take on subscription vs advertisement revenue for publishers. "The trade-off is not as reductionist or mutually exclusive as advertising versus subscription revenue. Newspaper publishers have always relied on a mix of both: income would be collected both from the reader buying the physical product and through the advertising within it. The question is, instead, what proportion of each, alongside other revenue streams, should be the primary driver of revenue for any given publisher."
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Thanks for the feature Magnite 💥💥💥 As budgets tighten and reality bites, effective yield solutions are the easiest way for publishers to maximise revenues and fight back. 📈 We don't think of the revenue we generate as incremental, we call this *Revenue Reclamation* - getting our publishers the revenue they should receive if they were supported by sufficient tools to match the buy-side. 🤖 Check out the full article here: https://lnkd.in/eX5eEYVd
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